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Balancing Creativity And Client Expectations In Graphic Design

Designer Daily

Navigating the balance between boundless creativity and concrete client expectations is pivotal in graphic design. This balancing act is like walking a tightrope, where tilting too far in one direction can compromise creative integrity, and leaning too much the other way might not meet client needs. Who are they?

Client 367
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How to build a personal brand that feels authentic and not BS

Creative Boom

Image licensed via Adobe Stock Creatives share their top tips for building a personal brand, allowing you to unleash your unique creative vision, connect with your tribe, and attract your dream clients. In today's hyper-connected digital landscape, personal branding has become key to success for creative professionals.

Brand 349
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Practice develops a 'less is more' identity for new skincard brand Remedy

Creative Boom

The New York branding agency has been working with skincare expert Dr Muneeb Shah to help disrupt an often confusing and fragmented market. But when it comes to client work, it can sometimes be an uphill battle putting that into practice. This wasn't AI-scanning product reviews.

Brand 321
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Good Habit builds serene brand identity for AI marketing tool, Wonda

Creative Boom

To create a brand identity for the tool, its makers turned to Good Habit , a London-based design studio founded by Chris Smyth. The brief "The client's original brief intrigued us," says Chris, "as they wanted to create a tech brand that would have a devoted following. It became the perfect match.

Marketing 429
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How To Improve Your Photography Brand to Get More Clients

Just Creative

Photography is an art form made possible by technology. And there are many reasons why many of them are losing a steady client base. On one hand, you’ll see photography enthusiasts striving hard to promote the art, but on the other, there’s the mass appeal of posting ordinary pictures of your day-to-day life.

Client 254
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Haruko Hayakawa creates surreal CG artwork packed with humour and subversion

Creative Boom

Brooklyn-based CG artist and creative director Haruko Hayakawa specialises in creating stunning, bizarre visuals which tackle consumer culture, brands and nostalgia. For as long as she can remember, Haruko Hayakawa has always been drawn to art and the act of creation, whether that was drawings, sewing or exploring digital art.

Art 457
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Designer Ferran Feixas on why social media has been a force for good in branding

Creative Boom

Our recent interview with Teemu Suviala on why today's brands are too bland is a case in point. Case in point, freelance designer and art director Ferran Feixas doesn't hate on social media. In fact, he puts forward an argument you don't often hear: that it's actually responsible for pushing branding barriers beyond across the board.

Media 357