Sports stars, stand aside: these new sneakers celebrate creatives instead
Creative Boom
MARCH 14, 2023
Previously managing director at Wieden + Kennedy, Paulo Ribeiro's new agency has a sneaker branding project that pays unexpected tribute to the creative world. It generally tends to be sports stars who get this kind of honour, and even then, only if you're at the very top of your game. If you're a creative, probably not.
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