Heineken Zero ad aims to stop people skipping the pub during Dry January
Creative Boom
JANUARY 15, 2024
So to help counter this trend, Heineken 0.0 Ultimately, though, one of them realises they shouldn't avoid having a good time just because they're not drinking and joins their friends in the local pub to enjoy a Heineken 0.0. It will run in the UK on social-first cut-downs across Heineken's social media channels.
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