Inkbot Design

AUGUST 23, 2024

10 Tips for Designing a Logo That'll Make Your Brand Pop Logos are all around us. Creating a logo is more than just making things look pretty or choosing a fancy font – although those things matter, too. It’s about distilling your brand to its purest form and then packing it into one mighty visual whack on the nose.

Branding 98

Branding Brand Arts and Crafts Consulting 98

Inkbot Design

AUGUST 23, 2023

Logo Pricing Strategies: Unveiling the Perfect Price Determining the right price for your company's logo design is a pivotal step in your brand's journey. Your logo will be your business's visual anchor and core identifier, so your price should reflect its value.

Client 97

Client Branding Brand Marketing 97

Inkbot Design

MAY 6, 2024

Top 10 Mistakes Logo Designers Must Avoid Your company’s logo is one of the most critical components of its branding. It’s often the first thing potential customers see, and you must quickly communicate the right message about your business. This post will explore ten mistakes logo designers should avoid.

Branding 98

Branding Brand Arts and Crafts Graphic 98

Inkbot Design

OCTOBER 5, 2022

Rebranding is changing a product's or brand's look and feel to distinguish it from competing products or brands. Rebranding may involve a new logo, colour scheme, or marketing campaign. In a recent interview, Seth Godin stated that “if you don't have the money to pay your phone bill, don't take a job that requires a cell phone.”

Agency 89

Agency Brand Branding Marketing 89

Canny

AUGUST 11, 2022

However, the state has so much more to offer than just being ‘The Big Apple’ as it is home to some fantastic brands. Basically, if it’s NY based, we are all for it in this post. As the state has so much for us to unpick brand wise, it wasn’t an easy task for us to choose what we are going to include. download now.

Branding 148

Branding Brand Sports Theme 148

Inkbot Design

SEPTEMBER 12, 2024

Logo Design ROI: The Hidden Value of Visual Identity A swoosh here, golden arches there, an apple with a bite taken out. That's the power of a well-designed logo. It is not just a pretty picture; it's a secret weapon in your marketing armoury. A visual shorthand to your story before you can even say a word.

Branding 98

Branding Brand Marketing Marketing 98

Inkbot Design

JANUARY 10, 2024

A brand strategy is a long-term plan that establishes what your brand stands for, the personality behind your brand, and the emotional connection you want customers to have with your small business. Your brand identity creates familiarity and helps customers connect emotionally with your company.

Branding 95

Branding Brand Marketing Marketing 95

Inkbot Design

APRIL 11, 2024

It's reliable and gets you where you need to go, but it's lost its pizazz with time. The colour is fading, it's not as fast as it used to be, and those sleek lines aren't turning heads any more. What if I told you there was a way to breathe new life into your old ride? Sure, looks are essential.

Branding 96

Branding Brand Agency Marketing 96

Inkbot Design

JANUARY 22, 2024

Your brand communicates who you are, what you stand for, and how you benefit customers. It’s how you turn strangers into loyal patrons. This comprehensive guide covers our ten best small business branding tips to help your company thrive. It should be inspiring yet realistic. Is your brand funny? Sophisticated?

Branding 98

Branding Brand Fonts Marketing 98

Inkbot Design

NOVEMBER 9, 2023

Brand Refresh or Rebrand: Evaluating When It's Time As a business owner, you've likely put your blood, sweat, and tears into building your brand. Your logo design , colours, messaging, and overall identity are precious to you. But over time, your brand can start to feel stale.

Branding 98

Branding Brand Marketing Marketing 98

Inkbot Design

NOVEMBER 7, 2023

Why You Need Good Design in Marketing Your Business From your company logo to your website to your product packaging, good design is crucial for effectively marketing any business. But what exactly constitutes “good design”, and why is it so important?

Marketing 98

Marketing Marketing Production Layout 98

Inkbot Design

MARCH 20, 2023

How a Logo Design Project Can Make or Break Your Business As a business owner, you always seek ways to stand out in your industry. Your logo is the face of your brand and the first impression people will have of your company. Sometimes, an unattractive logo can even harm the company's reputation.

Brand 133

Brand Branding Production Marketing 133

Inkbot Design

APRIL 6, 2024

eCommerce Branding: Create an Online Identity Branding… The word that signifies the marketing force that could ruin or make your business. Chances are you’ve heard it before, but do you truly understand its meaning and its impact on your eCommerce store ? when they see your ads on a billboard or website.

Branding 98

Branding Brand Production Fonts 98

Inkbot Design

DECEMBER 27, 2023

How to Write a Graphic Design Brief: 5 Must-Have Elements A graphic design brief is a document that provides detailed instructions and requirements for a graphic design project. Here's why taking the time to develop a thoughtful design brief pays off: Saves time and money. Reduces miscommunications. Provides helpful reference.

Graphic Design 98

Graphic Design Graphic Client Branding 98

Inkbot Design

FEBRUARY 8, 2024

Restaurant Branding: How to Make Your Eatery Stand Out Have you ever walked down a bustling street, past rows of cafes and restaurants, and wondered what makes one spot more popular? A strong restaurant brand is like a favourite food – its delicious, distinctive flavours keep you returning for more.

Branding 98

Branding Brand Arts and Crafts Marketing 98

Inkbot Design

MAY 13, 2024

Graphic Design for Events: A Comprehensive Guide Want to create an outstanding and memorable event, be it a conference, music festival, awards ceremony or fundraising gala? However, how can you generate significant publicity for your function, get more people in attendance and make the whole show look professional?

Graphic Design 98

Graphic Design Graphic Print Branding 98

Inkbot Design

MAY 17, 2024

So, if you are venturing into your first website redesign project, just make sure you don’t face long-lasting ramifications due to pure negligence of the concept. Fret not, the following posts focus on some core aspects to remember while redesigning your company’s website. And if you don’t do it, everything will be doomed.

Brand 98

Brand Branding Marketing Marketing 98

Inkbot Design

NOVEMBER 16, 2023

The 15 Most Iconic Logos of All Time Logos are an essential part of any brand's identity. An iconic logo transcends branding and becomes a cultural symbol, instantly recognisable even by those unfamiliar with the company or product. This article will explore 15 of the most iconic logos ever created.

Brand 98

Brand Branding Production Inspiration 98

Inkbot Design

DECEMBER 3, 2023

How Small Businesses Can Work With Designers Working with a designer can take your small business to the next level. Whether you need branding , marketing materials, a website, a mobile app, or even product packaging – a designer has the skills to make your business stand out. This expands your choices exponentially.

Portfolio 98

Portfolio Branding Brand Marketing 98

Inkbot Design

JANUARY 26, 2024

8 Perfect Branding Strategies That Will Make Your Business Shine Developing a strong, recognisable brand is critical for every business that wants to stand out in a crowded marketplace. But what does it take to create perfect branding? This requires defining your brand promise and distilling your brand down to its pure essence.

Branding 98

Branding Brand Arts and Crafts Publication 98

Canny

OCTOBER 21, 2021

It’s a question on many business owners’ minds as they consider whether or not this process is worthwhile. Maybe your logo is causing you a headache or your current branding is no longer reflecting your business message. From there, it’s over to you. Your brand messaging has changed.

Agency 147

Agency Branding Brand Marketing 147

Moo

OCTOBER 12, 2023

When it comes to high-speed train travel, Eurostar has been leading the way for more than 25 years. So, how did they do it? A brand is always a sign of the time it lives in, and if it’s a sign of the time it was born in, then it probably isn’t very relevant,” said Mario. “A

Digital 98

Digital Branding Brand Travel 98

Canny

JUNE 30, 2021

Whether you’re a Marketing Manager or Marketing Director at a new company looking to make a direct impact on their brand, or a startup looking to change your strategy or identity – then this post is for you! Rebranding isn’t just changing your company logo. Just like with branding , there’s a lot more to it than that.

Agency 148

Agency Branding Brand Marketing 148

Inkbot Design

AUGUST 1, 2022

These essential tools will give you everything you need to get started if you want to boost your graphic design skills. As graphic designers, you might think all your work is done once you finish your design. In this post, we'll talk about tools you can use to enhance your workflow and save time and money.

Graphic Design 105

Graphic Design Graphic Internet and Software Development Color 105

Inkbot Design

NOVEMBER 28, 2023

How To Define Your Brand Through Visual Design Visual design plays a critical role in defining your brand. Research shows it takes just 50 milliseconds for people to form an opinion. So, your visuals must align with your brand identity. So, your visuals must align with your brand identity.

Branding 98

Branding Brand Fonts Layout 98

Inkbot Design

DECEMBER 15, 2023

14 Famous Hidden Messages in Logos You've probably seen some famous logos hundreds or even thousands of times in your life. But did you know that most people never notice some of these hidden messages in logos, symbols, or meanings? Other times, designers want to add something extra just for fun!

Brand 98

Brand Branding Graphic Graphic Design 98

Moo

NOVEMBER 29, 2023

Whether you’re just starting out or you’re a big business looking to try something new, there are always new ways to grow your brand. Here, we’ve compiled 5 tried-and-tested tips to help get your brand out there in 2024. The new year’s a great time to do this, as other businesses will be making plans for the year ahead.

Branding 98

Branding Brand Networking Textures 98

Inkbot Design

JANUARY 31, 2024

11 Modern Logo Design Trends: The Future of Visual Branding The world of logo design is constantly changing. In 2024, we can expect logo design trends that leverage new digital capabilities while honouring timeless design principles. Simplicity and Minimalism Reign Supreme Less is more regarding modern logo design.

Branding 98

Branding Brand Digital Graphic 98

Inkbot Design

AUGUST 5, 2023

Top 10 Brewery Logos: Artistic Craftsmanship and Brewtiful Designs Welcome to the fascinating world of brewery logos, where artistry and design combine to create iconic emblems representing almost 10,000 breweries across the United States. By the 1950s, a new minimalist aesthetic emerged as the favoured logo style for modern brands.

Artist 98

Artist Arts and Crafts Brand Branding 98

Inkbot Design

APRIL 21, 2024

The Top 16 Most Iconic Beer Logos of All Time What comes to your mind when you think of beer? Is it the crisp and refreshing taste of a lager on a hot summer day? Or maybe it’s the warm, malty smell of an ale alongside a roaring fire. The Top 10 Most Iconic Beer Logos 1. of clever marketing.

Arts and Crafts 75

Arts and Crafts Branding Brand Marketing 75

Inkbot Design

NOVEMBER 30, 2022

How To Create a Unique Company Logo Design. A logo is one of the most important things for a company. It should represent the company, its products and its services in a simple yet attractive way. An eye-catching logo design can turn a brand identity into a marketing machine. Understand why you need a logo.

Fonts 72

Fonts Branding Brand Graphic Design 72

Inkbot Design

FEBRUARY 10, 2023

The Top 10 Most Iconic Orange Logos in the World Orange is a bold, eye-catching colour that immediately draws attention and evokes a sense of energy and excitement. In branding, an orange logo can help a business stand out and make a memorable impression. But which orange logos are the most iconic and unique of all time?

Branding 85

Branding Brand Advertising Advertising 85

Inkbot Design

OCTOBER 15, 2023

Well-designed advertising strategies can help you reach your target audience, raise awareness of your brand and engage with customers effectively. Well-designed advertising strategies can help you reach your target audience, raise awareness of your brand and engage with customers effectively. to promote a brand.

Advertising 105

Advertising Advertising Marketing Marketing 105

Inkbot Design

JUNE 1, 2024

13 Tips For Becoming A Successful Freelancer Have you ever thought about becoming a freelancer and leaving your full-time job? Changing into a freelancer can be the most fulfilling way of managing your career and lifestyle. But let's face it— freelancing is not all sunshine and rainbows. Why Go Freelance?

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Freelance Freelance Internet and Software Development Client 98

Inkbot Design

JANUARY 12, 2024

How to Increase Your Blog Traffic: The Ultimate Guide Increasing traffic to your blog likely sits at the very top of your list of blogging goals. After all, what good is creating excellent content if no one reads it? Getting more eyeballs on your content can sometimes feel confusing, overwhelming, or impossible.

Internet and Software Development 98

Internet and Software Development Advertising Advertising Publishing 98

Inkbot Design

FEBRUARY 25, 2024

A restaurant's brand encompasses its name, logo, décor, menu, and overall image in customers' minds. This comprehensive guide examines critical elements of restaurant brand strategy and how to craft a compelling brand identity that resonates with your target audience. What will your restaurant be known for?

Branding 98

Branding Brand Marketing Marketing 98

Inkbot Design

SEPTEMBER 7, 2024

Why Advertising Design is Key to Success You’re on the footpath; billboards, posters and even notifications on your phone are yelling for your attention simultaneously. What grabs your attention and, more so, keeps that attention? You got it: through design. It’s what makes you stand out from the dressed clones.

Advertising 76

Advertising Advertising Branding Brand 76