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D&AD Awards 2025: who won what?

Creative Boom

With the judging process changing dramatically this year, which agencies won big in the D&AD Awards 2025? This work aligned with a trend of brands cleverly inserting themselves into events, sports, and games through inventive approaches. In 2025, you have to do both.

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The eight things illustration agencies are looking for in 2025

Creative Boom

While 2024 has been pretty morale-sapping for many illustrators, perhaps 2025 will bring new hope and enthusiasm to the sector. Nothing can replace true human creativity, and a personal touch is something clients will always crave. Clients feel the same way. A consistent style with a point of view It's nothing new.

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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Others, meanwhile, would love to shout about what they've created, but their clients frustratingly forbid it. Their philosophy is all about challenging the status quo, and they like to work with anybody who "believes branding has the power to change organisations, change industries, change perceptions, and change behaviours".

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The eight things illustration agencies are looking for in 2025

Creative Boom

While 2024 has been pretty morale-sapping for many illustrators, perhaps 2025 will bring new hope and enthusiasm to the sector. Nothing can replace true human creativity, and a personal touch is something clients will always crave. Clients feel the same way. A consistent style with a point of view It's nothing new.

Agency 443
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Design studios reveal what's got them energised and excited about 2025

Creative Boom

The design industry is charging forward into 2025 with excitement and renewed purpose. From sustainability strategies and AI-driven creative processes to fostering new talent and redefining brand simplicity, these thought leaders have shared their visions and strategies for 2025 with us. Feeling uninspired? Take heart!

Client 473
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One helluva groovy spot by Kitchen

Creative Boom

Your eyeballs are in for a wild ride if you happen to land on any of the social accounts promoting The Great Frog a jewellery brand going back to the 1970s, famous for its eclectic rock star collections. With its clashing colours, there was a fair amount of 'accident method' during production. Colour testing the lava lamp scene.

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The buzzwords creatives are ditching in 2025 (and what to say instead)

Creative Boom

Creative clichs we're leaving behind in 2025 1. Brand writer Sarah Farley shares a similar view, adding that brands have hijacked the word "purpose" for virtue signalling. Coralie Carr, creative director at DEPT , argues that this term is often overused and misunderstood, especially when applied to intangible products.

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