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Names to know: 20 visionaries shaping the future of creativity

Creative Boom

From pioneering entrepreneurs to innovative brand leaders and multidisciplinary creative forces, these are the movers and shakers propelling their respective fields forward. To answer that question, we turned to Frontify , our favourite cloud-based, brand-building platform. So, who are the names we need to know? Not rocket science."

Agency 383
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Free The Birds reinvents global cosmetics brand Avon for the world of 2023

Creative Boom

One of the world's biggest beauty brands needed a more consistent identity across all its global platforms. Those of a younger vintage, though, may be unaware that the cosmetics brand, originally founded in 1867, was a huge name throughout the 20th century, known for selling its make-up door-to-door. billion worldwide in 2020.

Brand 437
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Super Bowl LVII: Did brands play it safe to win big?

Creative Boom

Melissa McCarthy in Booking.com 's ad for the Super Bowl 2023 Super Bowl LVII aired this weekend, and so did nearly 80 advertisements from brands ranging from Hellman's Mayonnaise to Netflix to Bud Light, all custom created to draw eyeballs during the big game. But Spees says seeing so many celebrity endorsements doesn't surprise him.

Brand 439
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Marlon Tate founder Nikos Georgópoulos on how he made his own creative opportunities

Creative Boom

We caught up with him to hear how he made his own opportunities, got crowned a pop star art director, and hacked the industry by creating an agency that does everything differently. I said: 'f**k clients; let's work for a brand that no longer exists in the real world but thrives in an alternative timeline!' Fictitious but brilliant."

Travel 341
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How To Use Influencer Marketing To Boost A Brand

Inkbot Design

How To Use Influencer Marketing To Boost A Brand The influencer marketing industry has never been stronger, and it's expected to grow considerably. According to Statista, the global influencer marketing market was valued at US$16.4 Understanding Brand Awareness So, what exactly is brand awareness?

Marketing 128
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5 Best Web Design Agencies To Hire In 2022

HONGKIAT

Hiring a top web design agency is the best way to ensure that your website will represent you and your business in the best possible light. Web design agencies know how to emphasize what’s essential , guide you through the entire process, and build a website that looks and feels “right.”

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Best Chrome Extensions for Marketing in 2020

Noupe

In regards to Google Chrome, online users, marketers, and enterprises benefit from using the best chrome extensions for marketing in 2020. Also, the best chrome extensions for marketing in 2020 appear in the Google Chrome store. Website and SEO Chrome Extensions.