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People People crafts colourful identity based on building blocks for urban development

Creative Boom

The Seattle agency draws on modular and geometric forms to create striking new branding for Kirkland Urban, a mixed-use development in King County, Washington. From the public's point of view, inner-city development is always a bit of a mixed bag. Branding plays a big part in this, of course.

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New campaign to promote SYNC25, the world's first accountability summit for disability inclusion

Creative Boom

Live on the Valuable 500 social channels this week; the film supports the recent publication of the organisation's white paper on disability representation in media, marketing and product design in partnership with Yale University and research company Open Inclusion.

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Top 10 Best Books On Branding Design & Identity

Inkbot Design

Top 10 Best Books On Branding Design & Identity. The brand is the promise your product or service makes to your audience. Every aspect of your business, from packaging and product design to product naming and logos, should reinforce and strengthen your brand. Top 10 Best Books On Branding. Sale Bestseller No.

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Names to know: 20 visionaries shaping the future of creativity

Creative Boom

From pioneering entrepreneurs to innovative brand leaders and multidisciplinary creative forces, these are the movers and shakers propelling their respective fields forward. To answer that question, we turned to Frontify , our favourite cloud-based, brand-building platform. So, who are the names we need to know? Not rocket science."

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How to Create an Emotional Branding Strategy & Brand Examples

Inkbot Design

How to Create an Emotional Branding Strategy & Brand Examples. Even better, you can use these tactics to effectively shape how your brand is perceived by consumers near and far. Through emotional branding, you are making your products relatable and connecting your clients with your service. What is Emotional Branding?

Brand 130
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Trends of 2019: Branding and logos

Creative Review

Probably the biggest new logo release of 2019 was for the Paris 2024 Olympics. “I don’t think any brand today can credibly claim to be 100% eco-friendly, but we are making the utmost effort to be sustainable throughout the Games,” Julie Matikhine, Paris 2024 Brand Director told writer Jean Grogan for CR.

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Ekta: 160 Faces by Lundgren+Lindqvist

BP&O

Text by Richard Baird 160 Faces is a new publication from Swedish artist Daniel Götesson working under the name Ekta, designed by Lundgren+Lindqvist and distributed under the studio’s publishing arm ll’Editions. The post Ekta: 160 Faces by Lundgren+Lindqvist appeared first on BP&O - Branding, Packaging and Opinion.