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Advertising Agencies: Maximising Marketing Potential

Inkbot Design

Advertising Agencies: Maximising Marketing Potential An advertising agency is a professional service firm that specialises in creating, planning, and managing advertising and promotional campaigns for clients. What Services Do Advertising Agencies Provide? to execute your plan correctly.

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Social Media Challenges: The Good, Bad and Dangerous

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Social Media Challenges: The Good, Bad and Dangerous Viral internet trends are not a new concept for anyone with social feeds. That’s why I’m asking myself, what is a “social media challenge”? You had better be prepared because it will get wild out here on this strange journey through the land of social media… dares!

Media 96
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Names to know: 20 visionaries shaping the future of creativity

Creative Boom

In 2018, she was elected into the prestigious Alliance Graphique Internationale design association. We especially love her take on how LinkedIn and social media can distort what success looks like to people, as expressed in this Medium article. A leading voice on digital education in Germany, she founded Digital Education for All e.V.

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Ultimate Guide to Digital Marketing and Advertising

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Ultimate Guide to Digital Marketing and Advertising Digital marketing is any form of marketing products or services involving electronic devices. Digital marketing has revolutionised traditional marketing and advertising approaches in the last decade. of total digital ad spending in 2021, up from 50.1%

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GDPR: How Data Privacy Shook Up Digital Marketing

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GDPR: How Data Privacy Shook Up Digital Marketing Back in the early days of the internet, nobody cared about data privacy. Brands took users’ digital footprints for granted; they feasted on consumer data and served us targeted ads like it was nothing. But with everything going digital came a realisation.

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10 SEO Benefits Of Embracing Digital Transformation

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10 SEO Benefits Of Embracing Digital Transformation In today's rapidly evolving digital landscape, staying ahead of the competition is crucial for businesses of all sizes. In 2024, the importance of embracing digital transformation becomes even more apparent, particularly regarding search engine optimisation (SEO).

Digital 93
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Neville Brody on authenticity, outrage, and his thoughts on AI

Creative Boom

He was appointed Dean of the School of Communication and head of the Visual Communication Programme, becoming Professor of Communication in 2018. Then, just like punk and hip-hop, advertising takes over all of those stereotypes, feeds them back, and eventually replaces the originals. Tell me more about what you mean by that.