Inkbot Design

SEPTEMBER 8, 2023

3 – Gap In 2010 , Gap embarked on a bold endeavour to update its iconic logo, a decision that would ultimately prove to be a fleeting experiment. In hindsight, Gap's logo redesign of 2010 serves as a valuable lesson in the world of branding and marketing. Another crucial aspect to consider is the logo's global appeal.

Brand 82

Brand Branding Arts and Crafts Fonts 82

Shillington

JULY 28, 2021

Instead, I embarked on various other creative and academic pursuits, and it wasn’t until I landed my first permanent role at a digital marketing agency back in 2010 that I realised it was meant to be. The first role I secured upon graduating was at an advertising agency in Leeds. What have you been up to since graduation?

Arts and Crafts 52

Arts and Crafts Graphic Design Self-employed Agency 52

Creative Boom

FEBRUARY 1, 2023

With over a decade of experience in the illustration industry under his belt, recent years have seen him take more of a design-led approach to his craft. I graduated in 2010 with a first-class honours degree and have worked as a commercial illustrator ever since." Turning ambition into reality isn't new for Chris.

Illustration 334

Illustration Illustrator Graphic Animation 334

Creative Boom

AUGUST 21, 2023

Join us on a journey through these meticulously crafted letterforms as we explain what's different about them and why they're worth giving a go. Dockland is a low-contrast font crafted in a transitional style. Tiempos (2010–18), a re-focussing of Galaxie Copernicus through the lens of Times New Roman, was the second.

Fonts 292

Fonts Arts and Crafts Typography Animation 292

Inkbot Design

JULY 28, 2023

Major multinational brands like American Apparel, Target, and Jeep adopted Helvetica for logos and advertising, taking advantage of its ability to convey professionalism, reliability and timelessness. Its sleek, geometric letterforms epitomise the aesthetics of the Art Deco and Bauhaus movements.

Fonts 110

Fonts Brand Branding Arts and Crafts 110

Noupe

OCTOBER 1, 2019

Jacob Cass helps brands thrive by crafting logos and brand identities that are not only distinctive but strategic. She specializes in human-centered strategy, creating personable brands and crafting unique experiences. His advice: Design is not art: yet thinking like an artist can make you a better designer. Jacob Cass.

Web Design 80

Web Design Web Design Arts and Crafts Client 80

Inkbot Design

JUNE 10, 2023

The Best Ads of All Time and What We Can Learn From Them Ah, advertising! The art of persuasion. The craft of capturing hearts, minds, and wallets with just the right blend of wit, wisdom, and well-timed pizzazz. That's where the real challenge — and thrill — of advertising lies.

Advertising 59

Advertising Advertising Arts and Crafts Production 59

Inkbot Design

MARCH 14, 2023

It's more influential than advertising and, more importantly, far more effective. His message applies to marketers and advertisers, writers, entrepreneurs, makers, product managers , and anyone seeking to make a meaningful impact in today's world. Word of mouth is the key.

Marketing 59

Marketing Marketing Advertising Advertising 59

Inkbot Design

SEPTEMBER 27, 2022

Business to Business (B2B) marketing is companies' advertising and sales approach when selling products to other businesses. B2B Marketing is the science of attracting new customers through business-to-business marketing channels such as websites, social media, email marketing, and advertising. What is B2B Marketing?

Marketing 119

Marketing Marketing Internet and Software Development Media 119

Eye on Design

JUNE 23, 2022

Shedge, who passed away in 2020, introduced the country to the nuances of typography and lettering at a crucial time in Indian design history, and in the process, he crafted a body of work that has inspired generations of creatives across the country. . I always sketched my letters with a pencil,” Shedge said in an interview in 2010.

Arts and Crafts 73

Arts and Crafts Typography Advertising Advertising 73

UX Collective

JUNE 12, 2022

Nowadays, stories are also being crafted around businesses as a powerful tool in branding and marketing, tapping into our shared nature. With increased competition in the digital marketplace, you may find that the old art of storytelling and content offers you (a statistically proven) edge over your rivals. Sood, S., & Miller, K.

Arts and Crafts 108

Arts and Crafts Marketing Marketing Brand 108

Inkbot Design

APRIL 22, 2024

Put Some Muscle Into It: How to Craft a Killer Tagline Enough drooling over other people's brilliant taglines. It's the magical fusion of art and science. Flexibility: Can you envision this tagline looking badass and on-brand wherever you use it (advertising, packaging, digital campaigns)? — Wendy's (1984) “Shave Time.

Brand 83

Brand Branding Arts and Crafts Marketing 83

UX Collective

SEPTEMBER 12, 2021

Which is pretty much the definition of a Dark Pattern: “a user interface that has been carefully crafted to trick users into doing things, such as buying insurance with their purchase or signing up for recurring bills.”?—? Harry Brignull (PhD Cognitive Science), 2010 Software is developed through patterns and process flows.

Patterns 95

Patterns Arts and Crafts Production Presentation 95

Inkbot Design

JANUARY 24, 2024

Tailoring Visual Content to Platform Strengths While people post similar things across sites, understanding niche strengths fine-tunes sharing strategies: Instagram Still Reigns for Photography Instagram's photo filters made it an immediate sensation upon launching in 2010. While some dislike its manicured images, over 2.4

Media 73

Media Entertainment Networking Arts and Crafts 73

Inkbot Design

AUGUST 9, 2023

By analysing the top 10 tech company logos, we can begin to understand the art and science behind creating visual identities that stand out from the crowd. The stories behind these designs reveal the meticulous ideation and iteration involved in crafting the face of a brand.

Adobe 77

Adobe Arts and Crafts Brand Branding 77

Colossal

MARCH 25, 2021

“XXXX Swatchbook” (2010-2016), 180 x 210 millimeters. “XXXX Swatchbook” is founded on Kasikov’s earlier “ CMYK Embroidery ,” a project that grew out of her MA studies at Central Saint Martins and was influenced by her background in advertising.

Print 101

Print Color Book Design Artist 101

UX Collective

JUNE 16, 2021

They crafted stories that were pivotal in guiding marketing, advertising, and customer service decisions at Airbnb as well as keeping everyone working on the same page. I am in love with art, design, technology and anything creative. Some people might label me as a true artist, artist. Hell yeah, they are right.

Arts and Crafts 111

Arts and Crafts Digital Publishing Publishing 111

Creative Boom

JULY 18, 2023

Arena Founded in 1968, Arena is home to an enviable and carefully crafted list of illustrators, including award-winners and best-sellers. They work with clients in spheres ranging from advertising and brands to fashion and retail. Categories covered include animation, illustration, mural art, sculpture and CGI.

Illustration 370

Illustration Illustrator Agency Arts and Crafts 370

Inkbot Design

SEPTEMBER 6, 2023

The letter “E” in the logo is artfully crafted to resemble a dental mirror, symbolising their focus on dental care. Founded in 1998 by Larry Page and Sergey Brin, Google has become a global leader in search engines, online advertising, cloud computing, and software development.

Internet and Software Development 95

Internet and Software Development Fonts Manufacturing Sports 95

Envato Tuts+

FEBRUARY 23, 2023

In the 1900s, the first posters advertising a particular film would feature illustrations of a scene or theme to entice audiences into the theater. The haunting design for the poster advertising Rosemary's Baby (1968) uses an overlay of actor Mia Farrow's head over an imagined landscape. Image courtesy of Wikipedia.

Photoshop 52

Photoshop Adobe Textures Arts and Crafts 52

Noupe

JULY 1, 2020

So here it is, copywriting is the practice of utilizing any piece of content that implies the art and science of using words in a copy, promotional enough to sell products or services and forces a prospect to take action. A copy loaded with great content is much more engaging than television advertisements or a cold email.

Marketing 139

Marketing Marketing Advertising Advertising 139

Shillington

JUNE 14, 2021

On top of this, she is also a teacher at the School of Visual Arts, contributes to Imprint and Uppercase magazine and has co-authored numerous books, including The Typographic Universe, American Typeplay and New Modernist Type. He lectures at his alma mater the School of Visual Arts and other colleges across America. Emory Douglas.

Graphic Design 145

Graphic Design Graphic Arts and Crafts Illustration 145