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Defy's anniversary ads for Boyds strike the perfect balance between past and future

Creative Boom

Striking that balance is one of the biggest challenges facing advertisers, but it can be done. Defy's creative concept "Boyds for Life" is grounded in the retailer's four generations of family ownership and sustained client relationships." On the other hand, you don't want people to think you're old hat.

Sports 389
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Top 20 Best Advertising Campaigns of All Time

Inkbot Design

Top 20 Best Advertising Campaigns of All Time To successfully sell a new product or service, it is necessary to ensure that potential customers are aware of it. This is why advertising campaigns are so important. What are Advertising Campaigns?

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Guerrilla Advertising: How to Make Your Brand Stand Out

Inkbot Design

Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. But to make your brand stand out, you need a guerrilla advertising strategy.

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What is Display Advertising? A Beginners Guide

Inkbot Design

Display advertising, a crucial aspect of digital marketing , refers to visual advertisements on websites, apps, and social media platforms to promote products or services. Display advertising serves various purposes, including enhancing brand visibility , driving website traffic, and generating leads or conversions.

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James Olstein uses his love of screen printing to create stunning digital illustrations with an analogue feel

Creative Boom

As a graphic design graduate, James has collaborated with many big-name clients, including BBC Science, the Boston Globe, ESPN, FOX, MIT Technology Review, Sony Music and Warner Brothers, to name a few. I started working on getting my own clients and building an illustration portfolio.

Print 297
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16 of the best online shops to buy original art prints for your home

Creative Boom

In fact, you probably spend every working day meticulously crafting amazing-looking work for your company or freelance clients – not just because you want praise and reward. Poster & Frame Poster & Frame is a poster shop established in 2018 by a seasoned team from the Danish design, advertising and design industries.

Print 433
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Finding work: Lessons from the 2008 financial crash

Design Week

Back in 2008 MySpace was on the way out, Facebook was on the way in, the world had just discovered the iPhone and Obama was giving Americans hope. Myself and my design partner needed a break from client work and wanted to do something for us that might help others. You never know where your time and dedication will lead.