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Defy's anniversary ads for Boyds strike the perfect balance between past and future

Creative Boom

Striking that balance is one of the biggest challenges facing advertisers, but it can be done. Defy's creative concept "Boyds for Life" is grounded in the retailer's four generations of family ownership and sustained client relationships." On the other hand, you don't want people to think you're old hat.

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James Olstein uses his love of screen printing to create stunning digital illustrations with an analogue feel

Creative Boom

As a graphic design graduate, James has collaborated with many big-name clients, including BBC Science, the Boston Globe, ESPN, FOX, MIT Technology Review, Sony Music and Warner Brothers, to name a few. Sometimes these projects required additional illustrations, so the creative director asked if anyone at the agency could do them.

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Top 20 Best Advertising Campaigns of All Time

Inkbot Design

Top 20 Best Advertising Campaigns of All Time To successfully sell a new product or service, it is necessary to ensure that potential customers are aware of it. This is why advertising campaigns are so important. What are Advertising Campaigns?

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What is Display Advertising? A Beginners Guide

Inkbot Design

Display advertising, a crucial aspect of digital marketing , refers to visual advertisements on websites, apps, and social media platforms to promote products or services. Display advertising serves various purposes, including enhancing brand visibility , driving website traffic, and generating leads or conversions.

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Top 10 Best Courses on Domestika (in English)

Just Creative

By the time you’re finished with the course, you will have more focus and become a better designer complete with all the tools needed to design an amazing logo that you can sell to a client. Stepping outside your comfort zone can be scary, exciting, open you up to new ideas, and even make you more attractive to potential clients.

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Is social media for self-promotion over? Creatives reveal their honest thoughts

Creative Boom

Mixing posts with forced advertising has made my feed less tailored to my interests and more about me being a customer for others.". I'd been wrongly fixated on Instagram because it's visual, but I realised I had more meaningful connections from my agency years on Linkedin. So, how widespread are these experiences? I do the same.".

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70+ Catchy and Creative Slogans

HONGKIAT

A slogan is an advertising tagline or phrase that advertisers create to verbally expresses the importance and core idea of their product or service. Fact is, it is so crucial that companies spend billions on advertisements around the world to develop a marketing campaign just to achieve a successful brand awareness. Leo Burnett.