Inkbot Design

OCTOBER 6, 2022

A brand story is how you will tell your company's unique and compelling story to the world—and that's precisely what the Brand Story Formula will teach you how to do. You'll learn how to uncover your company's unique purpose, values, and promise. How do you ensure that your customers love to tell their friends about you?

Brand 119

Brand Branding Production Marketing 119

Inkbot Design

APRIL 26, 2024

GDPR: How Data Privacy Shook Up Digital Marketing Back in the early days of the internet, nobody cared about data privacy. We were all just so amazed by this superhighway of information that we never stopped to think about what happened to all our personal information. No more using public data without permission!

Marketing 52

Marketing Marketing Digital Brand 52

Canny

JUNE 3, 2021

Carrying out a Brand Audit is key before your company engage in any sort of rebranding project. And a lot of companies seem happy to gloss over this fundamental step. It makes you think about your company on a deeper level. Rebranding your company should always start by conducting a Brand Audit. free ebook.

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Brand Branding Agency Client 148

UX Collective

MARCH 9, 2023

Like many of us, you may have started your career as a traditional “UX designer”. In today’s world, designers must make smart and informed decisions that not only make customers happy but also help businesses grow in times of economic uncertainty. This year showed us that Growth design is a highly demanding discipline.

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Production Patterns Marketing Marketing 143

Inkbot Design

MARCH 14, 2024

It's about connecting with a broader audience that appreciates environmental responsibility, strengthening your brand's reputation, and future-proofing your business. It involves operating the business to reduce risks, open new avenues, and provide genuine value for all parties involved—not just the company.

Production 72

Production Digital Marketing Marketing 72

UX Collective

OCTOBER 5, 2023

“Every year we go into the same room with the same information and the same questions . Creativity is limited to what we already know, it is only the re-combination of available information and experience. Outperforming your competition is not as much about who is the most creative or who has the deepest data. anything. (2).

Production 110

Production Illustration Illustrator Publishing 110

Moo

JANUARY 10, 2024

Held LLC “I have been working with MOO for about three years. Our Account Manager, Emily, has been there through many tedious discussions about spacing, logo sizing, and so many details. As we acquire new companies, the challenge of creating co-branded Business Cards can be overwhelming.

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Business Cards Design Templates Client Print 98

Inkbot Design

JULY 9, 2023

In this blog post, we will dive deep into the murky waters of deceptive advertising, uncovering the truth behind those glossy claims and revealing the tactics used to lure unsuspecting consumers. We'll also equip you with the knowledge and tools to spot these deceitful practices and make informed decisions as a savvy consumer.

Advertising 90

Advertising Advertising Self-employed Digital 90

UX Collective

APRIL 22, 2023

The other day, I was talking with a technical project manager about artificial intelligence when I had a flash of the future: dynamic website experiences that are created by AI — on-the-fly by —  uniquely for you … From images and copy, to colours and layout, the bots will shape-shift the web for your attention. And worse, inconvenient.

Layout 118

Layout Marketing Marketing Web Design 118

Inkbot Design

MARCH 9, 2023

I've scoured the depths of the internet to bring you a list of 15+ design thinking books that are informative and enjoyable to read. Buy on Amazon First off, let's talk about what design thinking is all about. So, why should you care about the Design Thinking Playbook? So, what is design thinking all about?

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Publication Publishing Publishing Graphic Design 141

Inkbot Design

DECEMBER 14, 2022

A strong brand defines your company, its products, culture, and values, which affect your customer experience. ” Most companies today don't even have a clear concept of their brand identity. Building a StoryBrand is an easy read full of practical advice for B2B and B2C companies. −$10.60. $14.39. $28.51.

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Brand Branding Publication Publishing 141

Inkbot Design

JANUARY 25, 2024

The Evolution of Branding: Building Community and Identity Branding has completely changed over the last hundred years, moving from a simple way to tell one company's products from another's to a deep connection with people's lives and communities. Brand evolution is about being bold, innovative, and always thinking about what's next.

Brand 93

Brand Branding Marketing Marketing 93

UX Collective

MARCH 16, 2023

In the midst of an AI hype boom, it’s easy to overlook the challenges and dangers inherent in the way major search companies are applying large language models to our information ecosystems. Foundations Google describes their AI-assisted search as the alchemy of transforming information into knowledge. Let’s start the show!

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Production Publication Marketing Marketing 97

Inkbot Design

MAY 29, 2023

Branding Archetypes: Building Lasting Connections We're about to explore an idea at the crossroads of psychology, mythology, and marketing—branding archetypes. They're like these timeless patterns that reflect how we behave, what motivates us, and what we desire. Think about it. Because it's going to be an exciting ride!

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Brand Branding Marketing Marketing 140

HONGKIAT

FEBRUARY 29, 2024

Conversely, lacking an MBA doesn’t preclude you from starting a successful design company. Consider the following factors if you’re thinking about launching your own small business. The era of costly media campaigns is over, thanks to the rise of social media, which offers free avenues for company promotion.

Networking 101

Networking Education Media Advertising 101

Inkbot Design

APRIL 10, 2024

Hackers lurk around, waiting for us to make one mistake, and when we do, they’re ready to take us down. Think about how many accounts, passwords and information about yourself float around cyberspace. Taking internet security seriously isn't just about keeping your devices safe. Those were simpler times.

Internet and Software Development 52

Internet and Software Development Publication Networking Digital 52

Inkbot Design

APRIL 5, 2024

Rebranding is when a company gets a makeover. During this process, the company will change things that make them recognisable, such as their logo, motto, and sometimes even who they sell to. During this process, the company will change things that make them recognisable, such as their logo, motto, and sometimes even who they sell to.

Marketing 52

Marketing Marketing Brand Branding 52

Inkbot Design

SEPTEMBER 20, 2022

Eye tracking technology allows us to track and record a person's eye movements when they view a screen. Eye tracking technology is the latest cutting-edge tool that you can use to increase conversions. This article will explain how you can use eye tracking to optimise your website design and user interface.

Web Design 89

Web Design Web Design Media Graphic 89

UX Collective

DECEMBER 1, 2021

Standard definitions Design, above all, is about communication. Designers convey information—like facts and figures or less tangible information like quality or value—through our skill sets; we are messengers with responsibilities to make that message as attractive as possible. This is an essay about “greenwashing.”

Education 118

Education Client Arts and Crafts Graphic Design 118

Graphic Design Junction

SEPTEMBER 20, 2023

AR has been around us in all sectors nowadays and has much more ingenious abilities to uncover. Integration of the virtual and real world can bring about positive feedback from customers. However, businesses can still use it to enhance customer experience with images, videos, tracking, AI interaction, and more.

Web Design 112

Web Design Web Design Digital Marketing 112

UX Collective

OCTOBER 26, 2023

Your LinkedIn timeline is filled with content about UX processes, showing you what’s the ‘new’ way of doing UX design. The pressure on processes is also evident during interviews when we are asked about it constantly. Let’s start from the beginning, talking about the design process. Why are we talking about design maturity?

Internet and Software Development 101

Internet and Software Development Production Product Management Marketing 101

UX Collective

JANUARY 14, 2023

Dall-E generated image “Illustration of how artificial intelligence is going to steal your job and burn down your house” TL; DR. AI is rapidly evolving, helping us make better decisions and perform various tasks and increasingly doing so autonomously. Should we be worried about it? Is AI a good or bad thing? What are the risks?

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Publication Education Marketing Marketing 125

Inkbot Design

JUNE 15, 2023

With the digital marketing arena booming, the average number of information sources consulted by a B2B buyer has soared from 5 to 10 in the last decade, making the lead generation process even more complex. These can include their professional information (industry, job role, etc.), Why is Lead Scoring Important?

Marketing 90

Marketing Marketing Digital Programming 90

SpeckyBoy

JULY 5, 2021

Thankfully, many of us have taken it to heart. However, if you don’t regularly use assistive technology, accessibility can be a bit of a guessing game. With that in mind, how many of us have consulted a person with a disability – someone who uses this technology daily? How did you get started?

Web Design 138

Web Design Web Design Consulting Education 138

UX Collective

FEBRUARY 12, 2023

Here are a couple things that have been working for us. We encourage authors to balance factual (wikipedia-like) information with their own personal insights, anecdotes, and personality. We’re not succumbing to clickbait-y titles with hyperbolic claims or that withhold important information about the story just to get the click.

Publishing 93

Publishing Publishing Publication Freelance 93

We And The Color

MARCH 21, 2024

Every six minutes in the US, someone loses their life to opioids. 855-HOW-TO-QUIT is a helpline with a unique twist: it uses the imprint codes on opioid pills as phone extensions, connecting those struggling with addiction to people who have successfully overcome it. But 855-HOW-TO-QUIT isn’t just about individual stories.

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Agency Coding Graphic Design Color 62

Inkbot Design

NOVEMBER 27, 2023

These companies have ensured they're associated with their product lines through robust branding techniques such as reliable quality control processes or eye-catching packaging designs. This beloved eatery offers classic meals for hungry customers throughout countless countries while reminding us of our fondest childhood memories.

Brand 94

Brand Branding Production Marketing 94

Shillington

AUGUST 9, 2021

We chatted with Cat after her lecture to touch again on her design journey and learn more about How&How and their incredible work. Can you tell us about your design journey so far? Because so much of what I do now is not just about articulating yourself through images—but also through words and language.

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Agency Graphic Design Graphic Inspiration 98

Inkbot Design

MARCH 29, 2023

From exploring factors that impact your paycheck to uncovering surprising insights and even sharpening your negotiation skills – prepare for an exciting journey as we discover all there is to know about graphic design salaries! Knowing this information will help you in your journey to fair compensation.

Graphic Design 119

Graphic Design Graphic Self-employed Freelance 119

Inkbot Design

NOVEMBER 18, 2022

When you think about how people build and market their brands, you're likely to consider the big names in media, advertising, and marketing. I'll walk you through each one, explain why it's essential, and give you ideas about how to put it into practice. I'll also give you ideas about building a brand people love and remember.

Brand 100

Brand Branding Media Production 100

UX Collective

JANUARY 13, 2023

According to a survey by Epsilon and GBH Insights : “80% of consumers are more likely to do business with a company that offers personalized experiences.” (1) 2) That argumentation is taken so seriously that companies like eBay are running experiments in which art and technology are mixed to uncover shoppers’ subconscious desires. (3)

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Art Presentation Production Exhibition 122

UX Collective

JANUARY 31, 2022

Working with an internal design system enables us to work fast and efficiently without considerable usability risks. But what happens when a company doesn’t have a system in place? Innovation and exploration enabled us to become essential in the product creation process. Asking us only to replicate already existing patterns.

Patterns 111

Patterns Production Publishing Publishing 111

Abduzeedo

APRIL 8, 2024

The design agency's approach was all about adaptability and scalability. Understanding that unspun's journey was just beginning, they developed a visual and branding strategy flexible enough to grow with the company's ambitions. The branding is not just seen; it's experienced.

Brand 56

Brand Branding Arts and Crafts Agency 56

Inkbot Design

APRIL 25, 2024

If people stumble across your company on the Internet, those initial few moments can be the difference between staying or leaving immediately. Regrettably, many businesses neglect this vital part of their branding strategy and forget about it. Think about the golden arches. Why is this cross-channel sameness so essential?

Web Design 68

Web Design Web Design Brand Branding 68

Abduzeedo

MARCH 23, 2022

Vegan companies always introduce veganism in a narrow way that makes us feel guilty about what we eat. People have many prejudices about vegans. That's why we positioned undo as a vegan gastronomic community that wants to break people's prejudice about veganism. Mohammed Ismail shared a branding project for Undo.

Brand 72

Brand Branding Typography Inspiration 72

Moo

FEBRUARY 5, 2024

We chatted with graphic designers Ellie, Cammie, and Production Supervisor, Matthew about how they worked with this exciting client. Their love for playful and quirky designs sparked our creativity, leading us to choose Sticker designs that broke away from their usual Flyers and Postcards ”. They even brought us some beer!).

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Design Services Brand Branding Client 52

UX Collective

SEPTEMBER 12, 2023

Designing for outcomes enables us to focus on customer needs and meaningful business results. Using outcome-oriented frameworks. First, let’s unpack the first topic, which addresses the common problems using an output-focused approach. Living in an output-focused world Don’t just think about outputs; consider what truly matters.

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Production Programming Marketing Marketing 111