Inkbot Design

APRIL 13, 2022

10 Small Logo Design Details that People Often Miss Out. Ever looked at a logo and wondered why there's something off about it? Even the most famous logos can conjure up this sort of emotion and curiosity. In many logos out there, be it for a big company or a small town business, some things remain uneasy.

Graphic Design 116

Graphic Design Graphic Fashion Animation 116

Inkbot Design

SEPTEMBER 6, 2023

100 Amazing One Letter Logos: Monogram Logo Design Logos are one of a brand's most important visual identity elements. A great logo encapsulates the essence of a company into a memorable graphic mark. One popular and classic approach to logo design is using stylised letters to form a unique monogram or wordmark.

Internet and Software Development 98

Internet and Software Development Fonts Manufacturing Sports 98

Inkbot Design

SEPTEMBER 5, 2023

Their utility-scale battery products, like the Megapack, are designed to store large quantities of renewable energy and provide grid stability. Circular Design Principles: IKEA's visionary approach to circular design symbolises its commitment to sustainability.

Brand 96

Brand Branding Manufacturing Production 96

Design Week

JULY 20, 2020

Bath-based design studio Sunhouse Creative has unveiled a new identity for Twister ice lollies which seeks to mark the brand out as a “guilt-free” snack. Launched in 1982, the Unilever-owned treat has been a popular summer choice for decades and is well-known by its recognisable white and green spiral outer shell.

Brand 96

Brand Branding Production Textures 96

Inkbot Design

OCTOBER 27, 2023

From revamped logos to overhauled messaging, we'll explore the rebranding secrets that transformed these organisations. Old Logo Gets a Facelift The most visible part of any rebrand is often the logo change. Old Logo Gets a Facelift The most visible part of any rebrand is often the logo change. Draw new boundaries.

Brand 98

Brand Branding Arts and Crafts Portfolio 98

Creative Market

JANUARY 20, 2022

Designing the perfect business logo can be overwhelming if you don’t know where to start. But with the right tips and guides — and the right amount of inspiration — creating your own logo design should be a breeze! But first, let’s break down what makes a good company logo. Rules for the Best Logo Ideas.

Fonts 68

Fonts Color Brand Branding 68

Canny

JANUARY 24, 2024

You’ll usually see it as the logo on everything the company sells, and it’s often the company’s name. Parent brand examples Unilever is a huge parent brand that oversees a range of consumer goods and food items. Under the Unilever brand, there are products including Ben & Jerry’s, Dove, and Lipton.

Architecture 78

Architecture Brand Branding Portfolio 78

Under Consideration / Brand

JULY 14, 2020

With six offices and over 450 employees around the world, Degreed works with more than 250 organizations -- including companies like Airbnb, Boeing, Citi, HP, and Unilever -- to increase their expertise. Recently, Degreed began rolling out a new identity designed in-house. Logo animation. Degreed blog post.

Color 89

Color Animation Photography Brand 89

Canny

SEPTEMBER 26, 2019

Now this shouldn’t take away from our design of packaging, if anything its an exciting challenge. The examples below will run through some great examples of sustainable packaging combined with great design. Credit to T2 Tea in house design. Bringing the whole idea together you have a brilliant bit of fruit packaging design.

Packaging Design 68

Packaging Design Production Brand Branding 68

Canny

MAY 4, 2021

As touched upon in a previous post , annual report design can be much more than a drab legal requirement. Unilever (Consumer Goods). And it’s covered in Starbucks logos. This is an annual report that is designed for one thing and one thing only. It can be a tool, a resource, and an advert all rolled into one.

Brand 78

Brand Branding Marketing Marketing 78

Inkbot Design

JANUARY 19, 2024

Best Practices for Umbrella Brand Architecture If pursuing an umbrella brand approach, several best practices can significantly impact success: Consistent Brand Identity and Assets Maintain the same logo, colour scheme, fonts, imagery, tone of voice, messaging framework, etc. This creates instant visual recognition and trust transference.

Brand 98

Brand Branding Internet and Software Development Marketing 98

Inkbot Design

OCTOBER 6, 2023

formatting/layout/design, white space ratios/balance/margins/guttering/padding etc. Still, when we see images/logos connected to those names repeatedly/iconography/slogans/clarity around their ‘manifesto’ etc., heading/subheading/body copy/etc.) It might not be obvious why at first glance.

Advertising 98

Advertising Advertising Typography Fonts 98

Inkbot Design

OCTOBER 8, 2023

By giving clear guidelines on visual elements such as logo usage, typography, colours, imagery and messaging like tone of voice and brand values, a branding manual helps to maintain a unified and recognisable brand identity. The logo is different; the colour scheme has changed and is written in a completely different tone.

Brand 98

Brand Branding Marketing Marketing 98

Inkbot Design

JANUARY 12, 2023

Unilever is a global leader in food, home and personal care products. Unilever operates in around 190 markets and employs over 270,000 people in over 70 countries. For example, Apple is famous for creating devices designed to make our lives easier. Invest in our future. A brand purpose is a constant.

Brand 72

Brand Branding Production Marketing 72

Shillington

MAY 25, 2021

In early 2020, Javier landed himself a job as Senior Designer at Guild Esports , an London-based esports team. What made our design course stand out from the rest? Mim : I did a lot of research on where to study graphic design and took a lot of time to think it through. Mim’s Work from Shillington.

Graphic Design 97

Graphic Design Graphic Freelance Freelance 97

Inkbot Design

APRIL 5, 2024

During this process, the company will change things that make them recognisable, such as their logo, motto, and sometimes even who they sell to. However, they may also opt for a limited rebranding, which can include changing the brand’s visuals (such as the company logo , brand message, website design, or marketing style).

Marketing 52

Marketing Marketing Brand Branding 52

Noupe

MAY 8, 2020

Have you ever wondered why Adidas, Nike, Apple, Unilever, and many others have such remarkable logotypes? These companies have followed certain rules to create meaningful and interesting logos. We analyzed their experience and chose the 5 best tips for an iconic logo design. Top 5 Tips For Creating Iconic Logo Design.

Banners 137

Banners Color Brand Branding 137

Inkbot Design

FEBRUARY 14, 2023

The campaign was so popular that people could even order customised bottles with nicknames and college logos on the Coke website. The commercials feature elegant images of couples and the iconic De Beers logo, with the tagline “A Diamond Is Forever” taking centre stage. 7 – California Milk Processor Board: Got Milk?

Advertising 116

Advertising Advertising Marketing Marketing 116

The Branding Journal

APRIL 10, 2023

Company logos are an essential part of any brand’s visual identity, representing the company’s values, products, and services. While some logos may seem straightforward and simple, many are crafted with hidden meanings and subtle nuances designed to convey a deeper message. Why Are There Hidden Messages in Logos?

Fonts 92

Fonts Sports Color Brand 92

Just Creative

MAY 28, 2020

It is impossible to ignore the significance of a brand’s logo. You will see their logo everywhere, from their website and printed collateral to advertising and staff clothing. A well-designed logo can give a company a unique identity and allows the target audience to quickly recognise a brand.

Manufacturing 313

Manufacturing Color Brand Branding 313

Inkbot Design

FEBRUARY 21, 2023

This was an ingenious move by the Dollar Shave Club, and they grew to be acquired by Unilever for $1 billion recently. Apple has made it's brand a status symbol, and today, it could sell virtually anything with the logo on it and would be profitable. in its portfolio. I wish you the best of luck in growing your business!

Brand 59

Brand Branding Marketing Marketing 59

crowdspring

FEBRUARY 4, 2019

Graphic design is a notoriously competitive field and it can be tough for companies to stand out. But, at least twenty graphic design firms from around the world have proven to be the best in their field, with gorgeous portfolios filled with impressive clients and prominent design campaigns. Frog Design. MetaDesign.

Graphic Design 57

Graphic Design Graphic Client Agency 57

Canny

OCTOBER 31, 2019

There was a series of back and forth responses even though Innocent decided to design a Venn diagram showing how they came to the colour of their choosing. They created a marketing campaign without putting their actual logo on the campaign, they simply used the Dorito shape. But, upon release people argued it looked green. It’s tasty.

Marketing 88

Marketing Marketing Branding Brand 88