This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Take its brand identity for the British Columbia-based mixed-use community Burnaby Lake , for instance, for which Vanderband also worked on the naming and strategy. The brand identity looks to capture an approachable, energetic look and feel that ultimately captures the idea of togetherness.
The awards' new visual identity embodies organic growth as a metaphor for creativity, blending generative design and dynamic typography. For the 2025 edition, PRINT Magazine enlisted The Collected Works to craft a dynamic visual identity and hero film that embodies the theme of "cultivating creativity."
As you can imagine, the resulting visual identity is a riot of fun, colour, and originality. Cat How and the team then developed the product SKUs and designed packaging, point-of-sale media, launch assets and the website. This clever name gave the brand a voice and an opinion: "rebels with an anti-artificial cause".
Whether youre promoting eco-friendly products or running a sustainable business, using well-designed organic posters, flyers, and social media graphics can help you connect with customers who value nature and health. Social media graphics, on the other hand, ensure your brand remains visible in the digital realm.
The new visual identity unites Riot's diverse gaming worlds with a cohesive system prioritising player experience. They recently partnered with global creative agency Stink Studios to create an evolved and expanded design system that unifies Riot's growing portfolio of games and media.
The award-winning typographic identity plays with balloon-like letters that jostle for space. This playful yet purposeful approach highlights the crowded, attention-grabbing nature of the media today," says Dowling. Designs were chosen based on their ability to evoke emotion," Dowling notes.
Creating a powerful brand with a unique visual identity requires more than just logo designs; it’s about building an emotional connection, crafting an impactful message, and visually representing values. Logo designs are not mere graphics; they are visual identities that speak volumes even before a single word is uttered.
Most recently, the studio led a rebrand for John Lewis , which unified the UK retailer's branding and visual identity across channels, while their work for animal charity Battersea created an inclusive brand identity that connects with pet lovers everywhere. Three recent projects show their ability to put meat on those bones.
Creative studio Mayda has unveiled a dynamic brand identity, drawing inspiration from its namesake – a mysterious island that appeared and disappeared from historical maps. The agency needed a new visual identity to unify the team's vision and set a course for the future. When is an island, not an island?
Modernist Graphic Design in Britain 1945-1980 sheds light on the post-war designers who shaped the nation's visual identity while battling austerity and social upheaval. This was, in turn, superseded by the introduction of digital media." Like every profession, designers need to know their own history.
And those of us who shrink from the notion of pressing the flesh and networking in public have found that we can achieve similar results on social media behind the safety of our own keyboards. We did, at least, when social media was primarily text-based. In the last couple of years, though, that's all changed. But now I'm all for it.
In the age of information overload, social media has become a battlefield for brands vying for attention. Mastering social media branding design through visual storytelling can transform a brand’s online presence, driving engagement, loyalty, and ultimately, sales. Brand Visual Identity 2. Storytelling Techniques 3.
Household brand Jaffa has launched a new identity designed by Earthling Studio as it moves into a new era of expansion and looks to enhance its digital presence. This single-minded insight fuelled us to create an unquestionably juicy brand identity packed with as much personality and zest as the products themselves," he adds.
Studio Herrström explains how they crafted a fresh visual identity for the agency that can help boost their mission. Some notable examples of creators who've collaborated with brands via Influur include big music artists like Belinda , dancers such as Shicko and Nena , and social media influencers such as James Charles and Lele Pons.
In our exclusive interview, he shares his views on the positive influence of social media, how the pandemic broke down barriers, and the need to design sustainably. And we continue to share our audience's widespread concerns about the rise of AI and the issues surrounding social media. A great example is health brand The Nue Co.,
GOSE required an identity as unique as its product, which Bala delivered through semi-abstract illustrations and an acidic colour palette that reflects the beer's salty flavour. Not only this, but Cerveza Cru Cru grew alongside Bala, and the studio designed the brewery's identity in its early years.
Glasgow-based Tangent has successfully reimagined the visual identity for the prestigious Turner Prize, an accolade that has been at the forefront of contemporary British art since 1984. David Whyte, co-founder of Tangent, shares insights into their approach: "In the art world, identities can be exclusive.
With over 7,000 students completing their courses this year, the London Studio developed a unique identity to celebrate their experimental spirit. Recently, UAL tasked Kind Studio with creating an identity for these ceremonies to celebrate the experimental spirit of more than 7,000 talented graduates completing their courses this year.
It sounds very impressive, but how did Koto develop the identity for the new Surface Pro, Surface Laptop, and other Copilot+ PCs from Dell, Lenovo, and more? This became the foundation of the entire brand identity, turning AI from a perceived threat into a helpful companion.
New York City and New Orleans-based design studio The Collected Works has developed the branding and overarching design system for SNAFU Media and the cover art for season two of their flagship podcast. Hosted by American actor and comedian Ed Helms, the SNAFU podcast delves into history's greatest screw-ups.
These unique fonts help establish brand identity and foster user recognition. From captivating logos and social media graphics to polished product packaging and wedding invitations, this typeface elevates every project with its crisp legibility and undeniable class. Logos, packaging, social media – it elevates them all.
Its in-house creative director crafted something special for its identity that champions the brand's sustainable credentials. And its brand identity reflects this focus. Rolled out across packaging, web design, social media and more, Earthfoam's identity launched with the company in November.
As the RSPCA celebrates 200 years of working to help animals live fairer and better lives, it has launched a new purpose, positioning, and brand identity designed by Jones Knowles Ritchie (JKR). Before RSPCA also brought in independent media agency JAA to deliver the media strategy and buying, including TV, Cinema, OOH and Digital.
This was "a balancing act", according to Forster, as "delivering the same old same wouldn't cut through", and the brand needed an identity that felt "fresh, bold and exciting". Robot Food took a simple approach to typography and didn't want to overcomplicate the identity with unnecessary additional fonts.
Creating a logo and choosing fonts for logo is a critical step for building a strong brand identity. Whether you are crafting a high-tech logo or a creative brand identity, TECWO offers a balance of professionalism and style. Obade Logo Font This font is perfect for posters, social media posts, branding, personal projects, etc.
Recently, Postcard partnered with UK creative agency Robot Food to revitalise its visual and verbal identity. The brief With ambitions to expand beyond its home market, Postcard sought a brand identity that would resonate with consumers globally. Martin Widdowfield, creative director at Robot Food, outlines their challenges.
In the wake of this restoration, the theatre decided to launch a comprehensive rebrand and refreshed brand identity. Good Noise has created a cohesive visual system that will be applied across all touchpoints, from the theatre's signage and print materials to its digital presence and social media channels.
Taking literal inspiration from its name, Design Bridge and Partners has crafted a fresh identity for The Archer School for Girls in Los Angeles. Marketing collateral for everything from billboards and social media campaigns features empowering messages such as, 'May the best self win' and 'Joy fuels ambition'.
In this article, I'll guide you through crafting a compelling and comprehensive submission that's more likely to catch the attention of our editors and increase your chances of getting your brand identity project on Creative Boom. The new identity aims to modernise ASDA's image while retaining its approachable and familiar feel."
Today, Deliveroo's in-house creative agency has unveiled a refreshed identity, but it's more of an evolution than an overhaul. It was quite the project, too, as the agency developed over 400 assets during the process to demonstrate to its stakeholders just how much the identity can stretch and flex across the brand.
With the help of advertising agency No Fixed Address, it's launched with a visual identity built around sound. It's all part of a striking identity that sells the importance of sound through visuals, animation, and wordplay. So Michel turned to No Fixed Address to create an identity from scratch.
Global creative agency GUT is celebrating its fifth year in business with a new identity crafted by &Walsh that ensures visual continuity across the brand's international locations. GUT is a full-service independent ad agency headquartered in Florida and with offices in the US, Brazil, Argentina, Mexico and Europe.
Branding and visual identity design play a crucial role in defining how a company is perceived by its audience. A well-crafted brand identity not only differentiates a business from its competitors but also builds trust and loyalty among customers. The Branding and Visual Identity Design Process 1.
Now a new visual identity crafted by Pentagram is helping them pursue this mission. The company was founded by Karthik Dinakar and Birago Jones, who were influenced by the Bauhaus-inspired design and computing discourse at the MIT Media Lab. Pienso is seeking to make AI more accessible for ordinary companies.
Most recently, New Genre has been developing the brand identity, packaging and website for Chilli Bomba; an LA-based brand that breaks the monotony of candyland by introducing gourmet, small-batch, chilli candies targeted mainly at adults.
A brand’s visual identity encompasses all the elements that represent your business in a visual form. Nowaday building a professional brand visual identity is more critical than ever before. Your brand’s visual identity serves as the face of your company, making it the first point of contact with potential customers.
Credit: Opening Line / Outsiders / Apron Opening Line founder Zosia Swidlicka and Outsiders Creative Partner Tom Rogers explain how their teams collaborated with to create a fintech identity that transforms payments from a painful process to a positive experience without leaning into category clichés.
Today, visual identity design plays a crucial role in defining a brand’s uniqueness, communicating its values, and ensuring its message resonates across various platforms. Understanding the Foundation of Visual Identity Design At the heart of every successful brand lies a well-defined visual identity design.
Jones Knowles Ritchie (JKR) is behind the new brand identity for American department store chain Nordstrom Rack, creating a strategy and branding system that celebrates customers' "confidence and savviness". The new logo is inspired by Nordstrom Rack's past, looking o the logo used in the 1970s and 80s and reimagining it in a modernised form.
London-based studio Turner Duckworth designed dimensions for the brewery's identity, commissioning illustrator Brian Steely to showcase the personality of each brew through illustrations. Communicating the spirit of the brewery and going beyond the visual identity was a core part of the brief.
Core values To convey this message in a dynamic and youthful manner, LG partnered with global brand consultancy Wolff Olins to re-establish its visual identity. This brand reinvention introduces a younger and more dynamic visual identity that resonates more deeply with consumers across all generations and backgrounds.
At the heart of effective branding lies visual identity design – the visual language that encapsulates your brand’s essence. Uncover the power of exceptional visual identity design in our curated collection. Understanding the Power of Visual Identity Your visual identity is the first impression you make.
Brand design studio Unfound has developed a new identity and website for Future Doc , an educational platform that aims to help future doctors get into and get through medical school. In the past few years, the NHS has been at the forefront of our nation's consciousness and made media headlines, not always for positive reasons.
My position in between has me defined by, trapped in, resisting and breaking free from the cultural construction of gender identity, expression and sexuality.". She had an identity crisis. Chloe was into football and studied science, yet she experienced an injury one day and had to pick up a sales job instead.
We organize all of the trending information in your field so you don't have to. Join 66,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content