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The 11 Core Principles of Logo Design

Just Creative

The logo represents the most recognizable face of any business brand, and it can play a crucial role in creating a first impression that can stay in the minds of customers. Naturally, designing a strong logo is very important for any business brand. It requires several design considerations. Do Some Groundwork.

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11 Logo Design Principles for Effective Logo Designs

Just Creative

The logo represents the most recognizable face of any business brand, and it can play a crucial role in creating a first impression that can stay in the minds of customers. Naturally, designing a strong logo is very important for any business brand. It requires several design considerations. Let’s dive in!

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Why motion is the future of brand identity, and how to do it right

Creative Boom

Traditionally, brand identity focused on static elements: logos, colour palettes, typography and tone of voice. Circular movements and fluid transitions weren't just designed for visual appeal. We began by establishing clear motion principles that reflected the brand's personality. Design for performance. Keep it human.

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Meet Tüpokompanii, the type foundry redefining letterforms through 'mistakes' and tradition

Creative Boom

Blending local heritage with experimental design, the duo creates unique typefaces that push the boundaries of traditional type design. Based in Tallinn, Estonia, type design studio Tüpokompanii prides itself on a "mistake-driven" approach, thrives on seeking out letterforms' "unexpected qualities", and is a "design-driven" studio.

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10 Top Visual Trends for 2025

Graphic Design Junction

The world of visual design is constantly evolving, and 2025 promises to deliver some of the most exciting transformations yet. With rapid advancements in technology, the rise of artificial intelligence, and a renewed focus on sustainability, design is becoming more dynamic and inclusive.

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Dutch studio JUST's new identity balances simplicity with wonder

Creative Boom

Reflecting its commitment to social change, the Hague-based design agency has crafted a colourful and impactful new identity for itself. Located in The Hague, Netherlands, JUST is a design agency deeply committed to making a societal impact. Wonder, in turn, is the feeling experienced when interacting with a product they've designed.

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50 fonts that will be popular with designers in 2025

Creative Boom

Typography is a funny thing because while it's largely based on fundamental, eternal principles, it nonetheless continues to evolve year after year. This year's selection showcases a diverse range of styles, from timeless classics reimagined for the digital age to cutting-edge designs that push the boundaries of legibility and aesthetics.

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