Creative Boom

FEBRUARY 9, 2025

A deep dive into how design studio TEMPLO reimagined GF Smith's brand identity, balancing heritage with a bold, dynamic vision that embraces colour, movement, and a global creative community. Breaking Away from the Past GF Smith's previous identity, designed in 2014, was widely respected in the design world.

Brand 286

Brand Branding Digital Manufacturing 286

Creative Boom

OCTOBER 30, 2024

Global environmental action NGO WRAP has a new informative yet striking identity, designed by the London-based studio Among Equals. It was clear from the start that, while fascinating, the brief would not be simple, as Among Equals had many different audiences and stakeholders to consider.

Brand 284

Brand Branding Production Inspiration 284

Creative Boom

SEPTEMBER 29, 2024

Household brand Jaffa has launched a new identity designed by Earthling Studio as it moves into a new era of expansion and looks to enhance its digital presence. McDavid admits that changing the logo of a household brand is no easy feat, as there are multiple stakeholders across several countries to consider.

Brand 540

Brand Branding Portfolio Digital 540

Creative Boom

SEPTEMBER 11, 2024

Reflecting its commitment to social change, the Hague-based design agency has crafted a colourful and impactful new identity for itself. Located in The Hague, Netherlands, JUST is a design agency deeply committed to making a societal impact. Wonder, in turn, is the feeling experienced when interacting with a product they've designed.

Agency 536

Agency Client Fonts Design Services 536

Creative Boom

OCTOBER 3, 2023

Before we delve into the distinctive world of Studio n.io.s – an independent graphic design studio based between Prague and Shanghai – it's essential to understand the roots from which this creative powerhouse emerged. Founded by Ki Yang, a visionary designer hailing from Shanghai, Studio n.io.s is one of the 0.1% is one of the 0.1%

Arts and Crafts 493

Arts and Crafts Client Manufacturing Brand 493

Creative Boom

JULY 14, 2024

Barcelona-based graphic designer Ilia Tuma has refreshed the school's decade-old identity with a new logotype and vibrant colour palette, as well as bespoke illustrations by Anastasia Sheremeteva. Renowned Barcelona-based language school Freeda has a new identity created by graphic designer Ilia Tuma.

Illustrator 508

Illustrator Illustration Graphic Design Fonts 508

Creative Boom

AUGUST 28, 2024

The brief "Whether placing a $5 bet to transform a dreary kickoff into a major showdown or hitting the jackpot on your final free spin, Betano adds a dash of excitement to the every day," says explains Ash Watkins, creative director at Nomad. Graphic elements The visual identity is centred around a logo based on a lightning bolt.

Sports 437

Sports Brand Branding Marketing 437

Creative Boom

DECEMBER 10, 2023

We chat with Rapha Abreu, VP of design at The Coca-Cola Company and Kristie Malivindi, creative director at John Knowles Ritchie, to learn how they collaborated on a new holiday campaign identity for the world's most popular beverage. And this new global toolkit is a stylish combination of nostalgia and modern design.

Fonts 478

Fonts Illustrator Illustration Typography 478

Creative Boom

JANUARY 14, 2025

Appealing to a new generation of cocktail lovers was central to the brief and - with the rollout of new flavours from Pickled Bean to Lime and Extra Spicy - the identity needed to support Mott's ambition to go beyond the classic original cocktail and expand the expression. "A The Mott's team behind this one deserves a round of applause."

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Portfolio Brand Branding Fonts 448

Creative Boom

FEBRUARY 20, 2025

We wanted to bring the right energy to the brand experience by defining the unique DNEG perspective, attitude, and mindset - their 'Who'," explains DesignStudio design director Lorenzo Di Cola. DNEG's established logo has been subtly refined, maintaining recognition while introducing a more modern and flexible execution.

Animation 284

Animation Digital Brand Branding 284

Creative Boom

FEBRUARY 22, 2022

Flutterwave already had a butterfly logo, so following 12 months of rapid growth, it had become a "symbol of reliability and trust," according to Stikkelorum, one that Verve could expand on. We enjoyed re-discovering ourselves and workshopping the different ways we could retell our origin story.

Agency 540

Agency Brand Branding Photography 540

Creative Boom

NOVEMBER 8, 2023

Deezer approached Koto – the global design studio that boasts Meta, Google and Amazon as recent clients – to give its platform a refreshed look and feel that reflects a strategic shift towards a new brand purpose, one that "helps you be and belong". At the core of the new identity, then, lies a logo of a beating heart.

Brand 486

Brand Branding Theme Patterns 486

Creative Boom

SEPTEMBER 10, 2024

The project began in spring 2022 and is now coming to fruition as the first products featuring the new designs hit shelves in Sweden, Denmark, Norway and Finland. The work was carried out in partnership with Swedish design studio Bedow. Bedow's designers created a shape based on the superellipse that they dubbed "the plate".

Marketing 466

Marketing Marketing Packaging Design Brand 466

Creative Boom

MAY 18, 2023

Graphic designer Jose Manuel Vega has dodged the tropes and cliches that define the world of cinema with his identity for film production and screenwriting company Pérgamo. Good stories and good design have a lot in common. Regarding his brief, Jose was given almost total creative freedom. With this in mind, Jose set to work.

Production 535

Production Graphic Design Fonts Graphic 535

Creative Boom

SEPTEMBER 15, 2024

All photos by Adrianna Glaviano A cultural cornerstone of New York City, the Brooklyn Museum has revealed a striking new brand identity to mark its bicentennial year, spearheaded by Brooklyn-based design studio Other Means. Logo and typography At the heart of the new identity is a refreshed logo featuring a modern sans serif typeface.

Architecture 480

Architecture Inspiration Education Art 480

Creative Boom

MAY 1, 2023

How&How co-founder and Creative Director Cat How designed the original Yum Bun logo when the brand launched 15 years ago. "It It has had a few design iterations since," says How, "so it was great to have a crack at a new version." The new Yum Bun logo is based on the bold footprint of Japanese Kanji Hanko stamps.

Brand 526

Brand Branding Agency Patterns 526

Creative Boom

MAY 29, 2023

Wildish & Co reveal how it seamlessly blended its branding and interior design. s brief for the branding was centred on the idea of 'physical meets digital'. In an unusual twist for a branding project, the designs would directly play into the club's interior design. But things are changing. brand partner Harm Kerkhof.

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Brand Branding Digital Interior Design 544

Creative Boom

OCTOBER 20, 2024

So they turned to Austrian design agency Studio Herrström. We chatted with the creative director and founder, Erik Herrström, about how they responded to the brief. Visual system and logo Studio Herrström's brand strategy emphasises Influur's role in fostering ambition and growth for both creators and brands.

Agency 468

Agency Brand Branding Media 468

Creative Boom

OCTOBER 22, 2023

Sat atop the 44th floor, way up high on the prestigious Place Ville Marie, Monreal, is a new summer terrace, Rose Orange, designed by the A5 group. The brief was to bring something joyful, playful and vibrant to the brand look," says Jean-Sébastien Baillat, founder of the studio.

Inspiration 541

Inspiration Fonts Graphic Brand 541

Creative Boom

MARCH 16, 2023

And the packaging, designed by Vancouver studio Glasfurd & Walker , in collaboration with illustrator Kate Dehler , hits all the right notes too. The brief "The brief was to create a label that was inclusive of all the breweries but with its own distinct and unique identity," explains Phoebe. Kate takes up the story. "My

Illustrator 535

Illustrator Illustration Digital Printing Brand 535

Creative Boom

JUNE 20, 2022

Lynne McCusker is a senior freelance designer based in Scotland. With 17 years of experience in the design industry and the past nine years spent as a freelancer, she specialises in all aspects of creativity, from branding and print work to web and social design. Her clients include L'Oréal, ?Law

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Brand Branding Freelance Freelance 537

Creative Boom

AUGUST 7, 2024

Tips for getting your graphic design project featured (one being, send us lots of visual assets/mockups) Mockup via Art Directed Want to see your graphic design work featured in this online magazine? Provide detailed background information Following this brief introduction, dive deeper into the project's background.

Brand 501

Brand Branding Arts and Crafts Client 501

Creative Boom

AUGUST 21, 2022

Fundamentally, it was a collection of design elements that lacked connection with each other. Brand elements were a mix of clean lines, a sans-serif logo, a monotone colour palette, gritty illustrations and hand-drawn lettering. Design elements. is a Bristol-based speciality coffee roaster that launched in 2016. The approach.

Brand 535

Brand Branding Inspiration Theme 535

Creative Boom

MARCH 3, 2024

The London studio's visual identity for a new AI tool, Wonda, avoids adding to the noise with a simple, emotionally engaging design. To create a brand identity for the tool, its makers turned to Good Habit , a London-based design studio founded by Chris Smyth. And that applies just as much to marketing as anywhere else.

Marketing 518

Marketing Marketing Brand Branding 518

Creative Boom

AUGUST 11, 2024

The brief 57 Festivals tasked Oat Studio with refreshing the visual identity of their events, which features some of the biggest names in UK comedy, including Josh Widdicombe, Sara Pascoe, Fern Brady and Phil Wang, and to better reflect their vibrant and fun nature. This led them to illustrator Rick Berkelmans, known as Hedof.

Brand 486

Brand Branding Arts and Crafts Illustrator 486

Creative Boom

APRIL 25, 2022

Graphic design & art direction: Marina Veziko. The Kyiv-born and Finland-based designer knows when to decline a project if she feels it's not worth her time. Marina Veziko ended up studying graphic design "sort of by accident", she admits. "I Concept, creative direction, editorial design: Marina Veziko & Tino Nyman.

Graphic Design 367

Graphic Design Graphic Exhibition Photography 367

Creative Boom

JANUARY 29, 2024

A taste of 'the good life' at the heart of revitalisation brief for growing Italian food brand. A series of secondary logos injects a sense of playfulness, providing a range of logo variations perfectly suited for packaging and various brand touchpoints.

Production 468

Production Graphic Design Patterns Brand 468

Graphic Design Junction

JULY 16, 2021

Cool and Unique Logo Designs perfect for your company. Professionally designed logos and creative logo concepts for your inspiration. This is the 94th roundup of logos, featuring modern design logo templates created by professional graphic designers. Typography and Lettering Designs.

Inspiration 363

Inspiration Templates Fonts Business Cards Design 363

Creative Boom

SEPTEMBER 19, 2023

More recently, the company partnered with London-based design studio Free The Birds to develop a global rebrand as part of a long-term strategic brand refresh. Brief and scope Initially, the brief for Free The Birds was simply to reinvigorate Avon's packaging design. billion worldwide in 2020.

Brand 482

Brand Branding Packaging Design Advertising 482

Creative Boom

NOVEMBER 8, 2023

Deezer approached Koto – the global design studio that boasts Meta, Google and Amazon as recent clients – to give its platform a refreshed look and feel that reflects a strategic shift towards a new brand purpose, one that "helps you be and belong". At the core of the new identity, then, lies a logo of a beating heart.

Brand 431

Brand Branding Theme Patterns 431

Creative Boom

JULY 8, 2024

Created to rival wines made in Provence, Folc's new bottle and brand design is a combination of "fitting in and standing out". Despite the product's success, the founders struggled with the design, experimenting with four different bottle designs in as many years.

Illustrator 475

Illustrator Illustration Brand Branding 475

Creative Boom

MAY 17, 2023

Designed by architect Christian de Portzamparc, it's a stunning building boasting excellent acoustics and an iconic frontage, instantly drawing the eye with its 823 facade columns made of white steel. The logo NB's logo design takes its cue from Philharmonie's iconic building, an architectural landmark in Luxembourg.

Animation 523

Animation Digital Brand Branding 523

Creative Boom

DECEMBER 11, 2023

After graduating from university, Beth became a graphic designer for a London-based football club and put illustration to the side for a while. "I I then went on to be a designer for a giftware and stationery company, where I really started to learn a lot about designing for products, packaging and the whole process that goes with it."

Illustrator 529

Illustrator Illustration Freelance Freelance 529

Creative Boom

DECEMBER 11, 2024

Designed by award-winning creative director Chris Chapman, adam&eveDDB's new brand identity for Agua de Madre fizzes with joy and purpose. The brief Founder Nicola Hart tasked adam&eveDDB with rebranding and redesigning Agua de Madre, to create a multigenerational product which people would be inspired to drink.

Brand 500

Brand Branding Fonts Theme 500

Graphic Design Junction

OCTOBER 12, 2021

Logo or what we often encounter with the term symbol, is a visual identity that we often encounter in various situations. Creating a logo or brand images is not so easy. It’s need brainstroming and graphic designers thinking approach to make a master piece. 50 Top Procreate Brushes For Pro Designers. 6,131 items.

Inspiration 362

Inspiration Fonts Templates Graphic Design 362

Graphic Design Junction

SEPTEMBER 16, 2021

Looking for creative logo design ideas or if you want to design a logo with unique concept, you need a creative logos for inspiration. GDJ always adding new futuriest and modern logos to help you create a truly amazing logo for your business. Typography and Lettering Designs. Read more ].

Inspiration 346

Inspiration Templates Business Cards Design Color Schemes 346

Creative Boom

MAY 15, 2024

When Golbug decided to become a direct-to-consumer brand, it approached Scorpion Rose Studio with a brief to consolidate its various brands into one cohesive identity driven by a visual language that connects with its target consumers in an emotionally resonant way. So they stuck with the original name.

Brand 488

Brand Branding Illustrator Illustration 488