Creative Boom

MARCH 21, 2024

The New York branding agency has been working with skincare expert Dr Muneeb Shah to help disrupt an often confusing and fragmented market. When New York-based brand-building firm Practice teamed up with skincare expert Dr Muneeb Shah, though, they were pushing against an open door.

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Creative Boom

MARCH 5, 2023

Credit: Nomad / F-Secure To rebrand global cyber security service F-Secure, Nomad paired a brilliantly simple brand idea with a slick new logo that speaks to modern security demands without feeling cold or inauthentic. We work, watch, shop, chat, search… all that and everything in between has become part of our digital experience.

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Brand Branding Digital Animation 496

Creative Boom

APRIL 28, 2024

Brand and digital studio Koto has partnered with Swiss venture capital firm Index Ventures to launch a new brand called Index Press as the firm consolidates its three decades of company-building insight into a bespoke series of physical publications and online resources. Collaboration was key to managing stakeholders.

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Publishing Publishing Brand Branding 309

Creative Boom

APRIL 16, 2024

Almost two decades since entering the market with a vision to shake up the traditional wine connoisseur space, Virgin Wines recently decided it needed to adapt and refine its brand to better reflect its unique value proposition. These are intended to evoke the light refracting through swirling wine.

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Marketing Marketing Brand Branding 374

Creative Boom

APRIL 21, 2024

So Coca-Cola doesn't mess with its logo lightly, which means that for graphic designers in particular, the brand's new global out-of-home advertising campaign is an intriguing sight. While it might have seemed the easy option would be to manipulate the logo digitally, Ogilvy instead went the analogue route.

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Advertising Advertising Digital Brand 419

Creative Boom

SEPTEMBER 20, 2023

Branding for young people is full of pitfalls, from appearing patronising to engaging in cliches. Concept and strategy A new strategy was created to bind the organisation together and help steer it towards future growth and success. The young musicians are the stars of the show and now star in the branding," says Gina Hopkins.

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Brand Branding Agency Photography 434

Creative Boom

MAY 12, 2024

The London agency reveal how they developed the visual identity of Trulli Ulivi, a new brand of high-quality Italian olive oil. The brand is now launching with a flagship extra-virgin olive oil, which encapsulates the producer's commitment to its home city of Ostuni through every aspect of its production and design.

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Brand Branding Arts and Crafts Agency 317

Creative Boom

APRIL 8, 2024

Global branding studio A LINE has rebranded the new cyber security platform Rotate – formerly Armoz – ditching its corporate look and feel for a friendly and intelligent identity. Since the company wanted to focus on growth in the US, its brand needed to appeal to small to medium-sized businesses and enterprises in North America.

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Marketing Marketing Brand Branding 381

Creative Boom

APRIL 13, 2023

Jones Knowles Ritchie (JKR) is behind the new brand identity for American department store chain Nordstrom Rack, creating a strategy and branding system that celebrates customers' "confidence and savviness". The former mid-tone colour palette was refreshed and expanded to become more "vibrant and exciting," says JKR.

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Brand Branding Digital Marketing 451

Designspiration

AUGUST 6, 2023

3 fish brand identity #smith #print #icons #rebrand #ideas #digital #business #modern #stationary #design #brand #identity #logo #web #creative #london #gf #colorplan #fun #colour #cards #typography #strategy #designer #graphic #posters

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Digital Brand Branding Print 52

Creative Boom

MARCH 13, 2024

Robot Food founder Simon Forster co-founded the brand alongside Stu Jolley to fill a gap in the skincare market, catering to the growing audience of people with tattooed skin. Stories & Ink is a skincare brand dedicated to those with tattooed skin, developed by The Others Beauty Co.

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Marketing Marketing Brand Branding 347

Creative Boom

JANUARY 28, 2024

When it doesn't discard a brand name and over a decade of global recognition? In essence, JKR needed to enhance the brand system to support Uber's transition to a full mobility brand (go anywhere, get anything) with an adaptable brand architecture system. When is a rebrand, not a rebrand?

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Brand Branding Architecture Agency 452

Creative Boom

OCTOBER 1, 2023

It also works because The Improv is already a well-established brand. The Improv Comedy Club has long been the industry's standard-bearing brand, and this campaign was created to build on and celebrate that," adds Eric Dunn, executive director at Here Be Dragons. "We

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Marketing Marketing Advertising Advertising 368

Designspiration

JUNE 1, 2021

Nurture digital creative design agency studio campaign brand strategy webdesign website inspiration designblog www.mindsparklemag.com mindsp

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Agency Digital Inspiration Brand 52

Canny

MAY 15, 2024

In a saturated market where everyone is shouting their message, brand differentiation is a fundamental strategy to help you stand out. This means conventional marketing strategies often fall short, as you’re competing with other companies who are offering a similar thing. Download now Take tea for example.

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Marketing Marketing Brand Branding 148

Canny

MAY 7, 2024

Finding great branding resources online is easy. In this post, we’ve collated our favourite branding resources that we’ve used over the years at Canny. But if you’re looking for help with your branding project or looking to improve your branding then rest assured… You’re in the right place. It’s almost too easy.

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Brand Branding Templates Marketing 78

Inkbot Design

FEBRUARY 24, 2024

Online Video Marketing: Essential to Digital Advertising Video content has become integral to digital marketing strategies. Online video allows brands to visually engage their target audience and communicate their messaging in creative and memorable ways. Over 1 billion hours of video are watched on YouTube each day.

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Advertising Advertising Marketing Marketing 75

Inkbot Design

APRIL 5, 2024

Brand Development Strategies: Crafting An Identity You're bombarded with brand messages everywhere you look these days. But getting branding right has never been more crucial. An authentic, well-defined brand that resonates emotionally is a powerful asset in today's crowded marketplace. Where do you even start?

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Brand Branding Arts and Crafts Architecture 87

Inkbot Design

MAY 8, 2024

Brand Consistency: The Cornerstone of Memorable Brands Well, let’s begin with a thought experiment. This is why brand consistency is so vital. A solid and consistent brand is a compass for your customers through various options. This is why having a consistent look and feel across all your branded assets is essential.

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Brand Branding Marketing Marketing 96

Graphic Design Junction

JANUARY 21, 2023

Modern creative Brand guidelines templates and Brand identity design for those who need a branding guide for a startup, business or rebranding company profile. Brand guidelines templates are the best way to show their clients how to implement their new brand identity. Versions CS4, CS5, CS5.5, CS6 and CC).

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Templates Brand Branding Adobe 125

Inkbot Design

MAY 13, 2024

Branding for Financial Services: Mastering Money's Image Banks and financial firms are mostly not known for their branding. The finance world is rapidly changing, and branding is increasingly becoming significant. The finance world is rapidly changing, and branding is increasingly becoming significant. Digital disruptors?

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Brand Branding Marketing Marketing 82

Designspiration

JULY 19, 2021

3 fish posters #smith #print #icons #rebrand #ideas #digital #business #modern #stationary #design #brand #identity #logo #web #creative #london #gf #colorplan #fun #colour #cards #typography #strategy #designer #graphic #posters

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Digital Print Typography Graphic 52

Designspiration

JULY 16, 2021

3 fish pages template #smith #print #icons #rebrand #ideas #digital #business #modern #stationary #design #brand #identity #logo #web #creative #london #gf #colorplan #fun #colour #cards #typography #strategy #designer #graphic #posters

Templates 52

Templates Digital Print Typography 52

Inkbot Design

MAY 6, 2024

11 Inexpensive Branding Strategies on a Budget Have you ever felt that only big companies with huge marketing budgets can afford to have stellar branding? There are plenty of ways for even cash-strapped businesses to create a fantastic brand identity connecting with their audience; all it takes is imagination and know-how.

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Brand Branding Marketing Marketing 73

Graphic Design Junction

DECEMBER 9, 2023

Today, we present yet another exquisite collection of modern brand visual identity, and logo designs. Each design within this collection serves as a testament to the creative prowess and innovation that can be achieved in the realm of corporate branding and visual identity. List of Modern Brand Visual Identity and Logo: 1.

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Brand Branding Corporate Branding Print 107

Graphic Design Junction

FEBRUARY 27, 2023

A Brand is the most important asset of your firm, it is the one that communicates with your target audience, potential consumers and provides them with the value, that the consumers want to, help you build up your brand. How to Build a Brand Identity? How to Build a Brand Identity? How to stand out in the Market?

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Brand Branding Marketing Marketing 128

Abduzeedo

MAY 13, 2024

Branding and Visual Identity of NexBridge by Emmanuel Machado abduzeedo 0513—24 Explore the innovative branding and visual identity of NexBridge, designed by Emmanuel Machado, blending technology and creativity for a unique corporate identity. NexBridge's branding and visual identity reflect a modern, sleek, and professional aesthetic.

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Brand Branding Design Strategy Print 87

Inkbot Design

APRIL 17, 2024

Omnichannel Fitness Marketing Strategies [2024 Update] The fitness industry has experienced a significant transformation in recent years. As consumer behaviour shifts to a digital-first mindset, fitness brands must adapt their marketing strategies to effectively stand out and engage their target audience.

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Marketing Marketing Media Brand 81

Inkbot Design

DECEMBER 6, 2023

What Is the Difference Between Branding and Positioning? A brand represents the identity, personality, and essence of a company, product, or service. Branding refers to creating, positioning, and promoting that identity in the minds of target customers. Consistent branding across channels can increase revenue by 23%.

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Brand Branding Marketing Marketing 96

Abduzeedo

SEPTEMBER 7, 2023

Minimalist Branding for NBG's Visual Identity abduzeedo 0907—23 In the thriving world of Swedish consultancy, the Nordic Behaviour Group (NBG) stands tall. This dynamism demanded a brand identity to match. Carve out a brand strategy, identity, and digital experience that does justice to NBG's groundbreaking approach.

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Brand Branding Consulting Digital 94

Inkbot Design

JANUARY 25, 2024

The Evolution of Branding: Building Community and Identity Branding has completely changed over the last hundred years, moving from a simple way to tell one company's products from another's to a deep connection with people's lives and communities. This shift means that brands are part of our culture and affect how we see ourselves.

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Brand Branding Marketing Marketing 94

Inkbot Design

MARCH 18, 2024

Vintage Branding: Reviving the Classics for Modern Marketing In the fast-paced marketing world, where trends come and go faster than you can say “influencer campaign,” there's one approach that never seems to go out of style: vintage branding. And that's where vintage branding shines.

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Marketing Marketing Brand Branding 81

Noupe

APRIL 29, 2022

That is exactly why digital branding is so important for your company. But even though it might seem simple at first, establishing your business as a brand online can be a difficult process if you don’t have the right tools and resources at your disposal. Brand messaging represents what your company says and the way it says it.

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Digital Brand Branding Marketing 117

Abduzeedo

APRIL 23, 2024

IZI Mobile's Digital-First Branding Identity abduzeedo 0423—24 Discover IZI Mobile's innovative digital approach to telecom with a branding and visual identity that speaks to the tech-savvy user, entirely accessible online. Telecom reimagined for the digital age." Service at your fingertips."

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Digital Brand Branding Fonts 72

Inkbot Design

MARCH 13, 2024

Rebranding Strategies: Reviving Your Company's Image We've all experienced that sinking feeling when you realise your favourite product or company has completely overhauled its image. At its core, businesses strategically decide to redefine their brand identity and better connect with their target audience. Why Rebrand? The end goal?

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Brand Branding Marketing Marketing 98

Inkbot Design

JANUARY 8, 2024

Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. This includes: Radio spots – Brief pre-recorded audio ads aired on AM, FM, or digital streaming radio stations. Local TV – In specific metro areas.

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Advertising Advertising Digital Entertainment 84

Inkbot Design

DECEMBER 27, 2023

Learn Digital Marketing: The Complete Guide for Beginners Digital marketing has revolutionised how businesses promote their products and services. With over 5 billion internet users worldwide, digital platforms provide unmatched opportunities to reach, engage, and convert customers. Why Learn Digital Marketing?

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