Creative Boom

MARCH 3, 2024

To create a brand identity for the tool, its makers turned to Good Habit , a London-based design studio founded by Chris Smyth. The brief "The client's original brief intrigued us," says Chris, "as they wanted to create a tech brand that would have a devoted following. Chris provides context about why this was so important.

Marketing 436

Marketing Marketing Brand Branding 436

Creative Boom

SEPTEMBER 19, 2023

One of the world's biggest beauty brands needed a more consistent identity across all its global platforms. Those of a younger vintage, though, may be unaware that the cosmetics brand, originally founded in 1867, was a huge name throughout the 20th century, known for selling its make-up door-to-door.

Brand 434

Brand Branding Packaging Design Advertising 434

Creative Boom

DECEMBER 12, 2023

The Seattle agency draws on modular and geometric forms to create striking new branding for Kirkland Urban, a mixed-use development in King County, Washington. From the public's point of view, inner-city development is always a bit of a mixed bag. Branding plays a big part in this, of course.

Publication 294

Publication Brand Branding Graphic 294

Designer Daily

FEBRUARY 8, 2024

The essence of successful graphic design lies in the harmonious blend of your vision as a designer and the client’s demands. In this dynamic field, keeping your explorations on track is crucial. Let this article guide you into maintaining this equilibrium, ensuring your work aligns with your creativity and client goals.

Client 370

Client Graphic Design Graphic Arts and Crafts 370

Creative Boom

MARCH 21, 2024

The New York branding agency has been working with skincare expert Dr Muneeb Shah to help disrupt an often confusing and fragmented market. When New York-based brand-building firm Practice teamed up with skincare expert Dr Muneeb Shah, though, they were pushing against an open door.

Brand 327

Brand Branding Production Arts and Crafts 327

Creative Boom

MAY 20, 2024

Gone are the days of shame and embarrassment for women as a new bold brand enters the vaginal wellness space, designed with celebratory photography and cheeky call-to-actions. This creates a space for new brands, like VJJ Health, to disrupt the stuffy shelves of old and help women look after themselves without shame or embarrassment.

Brand 369

Brand Branding Advertising Advertising 369

Creative Boom

DECEMBER 12, 2023

We explore how London studio New Genre brought the brand to life. New Genre is a London-based creative studio working with disruptors to build and scale distinctive new brands. This LA-based brand is breaking the monotony of candyland norms by introducing gourmet, small-batch chilli candies targeted mainly at adults.

Brand 401

Brand Branding Publication Illustration 401

Creative Boom

JUNE 27, 2023

Image licensed via Adobe Stock A well-crafted brief is the cornerstone of effective branding. A brief is the seed from which every project develops and evolves. But by keeping the word count tight, you'll be honing your ideas and making them clearer to yourself and others. And this requires compromise on your part.

Agency 480

Agency Brand Branding Client 480

Canny

MAY 15, 2024

In a saturated market where everyone is shouting their message, brand differentiation is a fundamental strategy to help you stand out. From the perspective of a customer, this makes it difficult to choose a brand to buy from as the different offerings can blend into one. This can lead to repeat purchases and brand advocacy.

Marketing 148

Marketing Marketing Brand Branding 148

Inkbot Design

APRIL 5, 2024

Brand Development Strategies: Crafting An Identity You're bombarded with brand messages everywhere you look these days. But getting branding right has never been more crucial. An authentic, well-defined brand that resonates emotionally is a powerful asset in today's crowded marketplace. Where do you even start?

Brand 93

Brand Branding Arts and Crafts Architecture 93

Inkbot Design

MAY 20, 2023

Brand Development Strategy: Unleashing the Power of Your Brand We've all heard the saying, “A brand is more than a logo,” but have you ever stopped to consider the depth and breadth of that statement? It's your story, your ethos, your promise to the world.

Brand 145

Brand Branding Arts and Crafts Marketing 145

Canny

FEBRUARY 26, 2024

In today’s marketplace where customers have endless choices, investing in brand development means more than just visibility – it is a critical strategy that helps brands differentiate their offering so that they are competitive and stay competitive. Brand Strategy Made Simple Developing a brand strategy is no easy task.

Marketing 78

Marketing Marketing Brand Branding 78

Inkbot Design

MAY 20, 2024

Branding Basics: 11 Keys to Building Brand Identity Indeed, you must have heard the word “branding” being mentioned quite often recently- by marketers, entrepreneurs and even social media influencers. And why should one focus on creating a powerful brand for their business, product or personal venture?

Brand 76

Brand Branding Production Marketing 76

Inkbot Design

MAY 16, 2024

Have you ever sketched in the margins of your notebook, thinking, “I can do this”? Or perhaps you have spent hours changing the arrangement of your furniture and décor items just to get that particular aesthetic perception? Let's talk about chasing your creative dreams… First off, choose who you want to be.

Portfolio 92

Portfolio Client Arts and Crafts Industrial Design 92

Inkbot Design

MAY 13, 2024

Branding for Financial Services: Mastering Money's Image Banks and financial firms are mostly not known for their branding. Fasten your seat belts because we are about to break that dull monetary bubble. The finance world is rapidly changing, and branding is increasingly becoming significant. Well, think again, mate!

Brand 89

Brand Branding Marketing Marketing 89

Inkbot Design

JANUARY 2, 2024

Building a Brand Identity: A Comprehensive Guide Establishing a distinct, recognisable, and memorable brand identity is essential for any business looking to stand out in a crowded marketplace. When done right, your brand identity attracts loyal customers who connect with what you stand for.

Brand 97

Brand Branding Fonts Production 97

Inkbot Design

MAY 7, 2024

13 Web Developer Apps That Will Boost UX Productivity Do you need help to stay up to date with the newest omnichannel UX trends? With over 70% of Gen Z users demanding websites to know what they are looking for intuitively, hyper-personalized web design has become a priority for many brands.

Production 87

Production Adobe Templates Web Design 87

Inkbot Design

AUGUST 20, 2023

How to Launch a Personal Brand with Impact Personal branding has become essential for professionals looking to stand out and thrive. The core of any personal brand is authenticity. By identifying your genuine strengths, skills, and values, you can determine the unique voice and message you want to put out into the world.

Brand 126

Brand Branding Arts and Crafts Media 126

Inkbot Design

MARCH 13, 2024

Rebranding Strategies: Reviving Your Company's Image We've all experienced that sinking feeling when you realise your favourite product or company has completely overhauled its image. At its core, businesses strategically decide to redefine their brand identity and better connect with their target audience. The end goal?

Brand 98

Brand Branding Marketing Marketing 98

We And The Color

JANUARY 22, 2024

Embarking on the journey of entrepreneurship after honing your design skills is an exhilarating leap into the unknown. As a designer with dreams of launching your own business, you’re not just creating art; you’re crafting a brand, a vision, and a livelihood. Networking goes beyond the digital realm as well.

Arts and Crafts 110

Arts and Crafts Client Networking Brand 110

Inkbot Design

AUGUST 31, 2023

How to Start Branding for Your Business Success Branding is essential for any business, big or small, to stand out in the highly competitive market. A strong brand identity helps you establish credibility, attract and retain customers, and ultimately contribute to your business's long-term success.

Brand 103

Brand Branding Marketing Marketing 103

We And The Color

APRIL 5, 2022

With this online course by branding and packaging studio HUMAN, you can learn how to develop a creative concept for branding projects. Alejandro Flores, founder and creative director of studio Human, specializes in developing memorable brand identities and packaging design. Take the course at Domestika.

Brand 145

Brand Branding Photoshop Adobe 145

Inkbot Design

APRIL 29, 2023

Brand Attributes: Unlocking the Power of Your Identity Let me start by asking you a question: what do Apple, Nike, and Coca-Cola have in common? The answer is simple – an influential and instantly recognisable brand. So, let's dive in and unlock the power of your brand attributes. What Are Brand Attributes?

Brand 131

Brand Branding Advertising Advertising 131

We And The Color

APRIL 7, 2024

Let’s explore branding with HUMAN’s online course where you can learn to develop creative concepts for branding projects. In graphic design and branding, standing out is no longer a luxury but a necessity. As businesses strive to carve their niche in crowded markets, the role of branding becomes increasingly vital.

Graphic Design 60

Graphic Design Brand Branding Arts and Crafts 60

Inkbot Design

MARCH 2, 2024

Brand Pillars: Build a Strong Foundation Brand pillars are the core elements that define a brand's identity, personality, and reason for existing. They serve as the foundation for all branding efforts by encapsulating what makes a brand unique, authentic, and valuable. What makes it different from the competition?

Brand 88

Brand Branding Production Inspiration 88

Inkbot Design

JANUARY 20, 2024

The 15+ Best Logo Design Courses to Advance Your Career Logos are one of the most critical elements of effective branding. A great logo instantly communicates the essence of a brand in a simple, memorable and visually appealing way. Expand Your Creativity Logo design requires sharp, creative thinking.

Arts and Crafts 93

Arts and Crafts Client Portfolio Graphic Design 93

Inkbot Design

MAY 8, 2024

Brand Consistency: The Cornerstone of Memorable Brands Well, let’s begin with a thought experiment. This is why brand consistency is so vital. A solid and consistent brand is a compass for your customers through various options. Are you an elegant contemporary brand exuding minimalistic sophistication?

Brand 98

Brand Branding Marketing Marketing 98

Inkbot Design

MAY 6, 2024

11 Inexpensive Branding Strategies on a Budget Have you ever felt that only big companies with huge marketing budgets can afford to have stellar branding? There are plenty of ways for even cash-strapped businesses to create a fantastic brand identity connecting with their audience; all it takes is imagination and know-how.

Brand 80

Brand Branding Marketing Marketing 80

Inkbot Design

APRIL 25, 2023

Branding and Logo Design: How to Build a Strong Brand Identity You know, in today's lightning-fast world, having a brand identity goes way beyond just having a snappy name or a slick logo. It's actually the core of your business! What is Branding? So, let's get started and have some fun while we're at it!

Brand 131

Brand Branding Marketing Marketing 131

Inkbot Design

JANUARY 3, 2024

The Ultimate Fitness Branding Framework Building a solid personal brand has become increasingly important for fitness professionals and influencers looking to stand out in a crowded industry. But what exactly goes into successful fitness branding? Defining Your Niche The foundation of any strong brand is specificity.

Brand 87

Brand Branding Client Self-employed 87

Inkbot Design

OCTOBER 31, 2023

But your business is unique. Your brand has a distinct identity. Your website should reflect that – not dissolve into the digital wallpaper. Unlike cookie-cutter templates and DIY sites, custom design allows you to create a web presence as singular as your company's DNA.

Web Design 85

Web Design Web Design Templates Digital 85

Inkbot Design

NOVEMBER 22, 2023

Personal Branding Strategy: From Zero to Hero Are you finding it difficult to establish yourself in today's competitive world? Do you desire to differentiate yourself and become a successful brand? Look no further, as this article will guide you in creating a personal branding strategy that will help you achieve great success!

Brand 92

Brand Branding Networking Media 92

Inkbot Design

OCTOBER 24, 2023

Building a Brand Strategy: Essentials for Long-term Success Building a brand strategy is essential for long-term success. The brand strategy encompasses a range of activities to create a solid and distinguishable brand identity that resonates with the target audience.

Brand 98

Brand Branding Marketing Marketing 98

Inkbot Design

NOVEMBER 6, 2023

Finding the Best Web Design Agency for Your Business Selecting the right web design agency can be a make-or-break decision for your business. Your website is often the first impression potential customers will have of your company. Does your site need to establish thought leadership in your industry?

Web Design 90

Web Design Web Design Agency Project Management 90

Inkbot Design

JANUARY 20, 2024

Your logo is the face of your brand and makes that vital first impression on customers. A practical, memorable logo conveys what your company stands for and builds brand recognition. When to Consider Redesigning a Logo How do you know when it's time to redesign your logo? Thinking of Redesigning a Logo?

Brand 97

Brand Branding Agency Marketing 97

Inkbot Design

FEBRUARY 8, 2024

Restaurant Branding: How to Make Your Eatery Stand Out Have you ever walked down a bustling street, past rows of cafes and restaurants, and wondered what makes one spot more popular? If so, you've experienced the power of branding. Simply put, branding makes dining memorable. What the Heck Is a Brand Anyway?

Brand 94

Brand Branding Arts and Crafts Marketing 94

Inkbot Design

SEPTEMBER 16, 2023

How to Improve Your Logo Design: A Comprehensive Guide Your logo is the face of your brand – it's often the first impression you make and can be seen on everything from your website to your business cards. A practical, memorable logo is crucial for communicating what your company does and stands for.

Brand 96

Brand Branding Typography Digital 96