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Ethical Marketing Trends in 2024 and Beyond

Inkbot Design

Ethical Marketing Trends in 2024 and Beyond According to a study, 81% of customers believe companies should help save the environment. It is imperative to bolster the marketing aspect of ethical branding with additional ethical endeavours. But it comes from various aspects of marketing, privacy, and taking care of the environment!

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How to Manage a Marketing Budget

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How to Manage a Marketing Budget A marketing budget is a plan that outlines the costs associated with marketing efforts over a specific period. A well-managed marketing budget is critical for any business wanting to grow and succeed. Setting your overall budget guides the scope of marketing activities possible.

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NGO Marketing: Engaging Donors and Creating Movements

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NGO Marketing: Engaging Donors and Creating Movements Non-governmental organisations (NGOs) play a vital role in society. It demands strategic marketing to engage donors, volunteers, and advocates. Rather than seeing marketing as a necessary evil, NGOs must embrace it as the engine for change. The same applies to NGO marketing.

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12 Best Marketing and Branding Strategies

Inkbot Design

12 Best Marketing and Branding Strategies Building a solid brand and implementing effective marketing strategies are crucial to business success. This comprehensive guide outlines the top marketing and branding strategies to help you identify what will best promote your business, reach your target audience, and achieve your goals.

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How Postcard Marketing can help your Brand

Inkbot Design

How Postcard Marketing can help your Brand. Well, thanks to technological advancements over the past decade or so, we now have such options available as “postcard marketing.” What Is Postcard Marketing? In short, postcard marketing is sending direct mail advertising via postal service (i.e., snail mail).

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Visual Email Marketing Tips to Skyrocket Your Engagement Rate

Inkbot Design

Visual Email Marketing Tips to Skyrocket Your Engagement Rate. After all, the human mind is programmed to consume visual information 60,000 times faster than plain text. That’s exactly why visuals are so important in your email marketing strategy. So, let’s start with the advantages of using visual email marketing.

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The Complete Guide to Strategic Marketing and Campaign Planning

Canny

At the core of every succesful brand is strategic marketing, brought about through extensive campaign planning and research. It’s for this reason that ‘how to write a marketing plan’ is one of the most common marketing-based questions online. The Marketing Brief Template. The Marketing Brief Template. Download now.

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