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Everland applies 'candid and rugged aesthetic' to skincare brand Raw Perfection

Creative Boom

That's the message that vegan and cruelty-free skincare brand Raw Perfection drives through its new identity, designed by Scandinavian consumer brand and design agency Everland. The studio had collaborated with the brand's founder, Peter Ternström, on a previous project.

Brand 348
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10 must-read graphic design books for 2024

Creative Boom

From grids to the branding process, these superb books cover a diverse array of topics between them. And this essential, easy-to-use guide takes an in-depth look at using them as the foundational structure for layouts. Making and breaking the grid by Timothy Samara You can't be a decent graphic designer without understanding grids.

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Skittles dials up the nonsensical in fun-loving brand refresh

Creative Boom

Design consultancy Elmwood has leaned into Skittles' off-beat personality to create a global brand refresh based on nonsensical core assets to appeal to Gen Z. This unusual sense of humour has been picked up by Elmwood for Skittles' major global brand refresh. This refresh is perhaps most apparent in Skittles' flagship, ownable quirks.

Brand 389
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Free The Birds reinvents global cosmetics brand Avon for the world of 2023

Creative Boom

One of the world's biggest beauty brands needed a more consistent identity across all its global platforms. Those of a younger vintage, though, may be unaware that the cosmetics brand, originally founded in 1867, was a huge name throughout the 20th century, known for selling its make-up door-to-door.

Brand 437
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Ultimate Guide to Typography for Logos & Branding

Inkbot Design

Ultimate Guide to Typography for Logos & Branding Selecting the right typography is one of the most critical decisions when creating an impactful and memorable logo design. The fonts and typefaces used in a logo directly influence how consumers perceive a brand. Playful, bubbly fonts won’t match corporate brands.

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Elevate Your Brand: 25+ Top Brand Guidelines Templates For 2024

Graphic Design Junction

In today’s saturated marketplace, a strong brand identity is no longer a luxury, it’s a necessity. Every detail, from logo design to social media voice, contributes to the story you tell about your brand. Enter brand guidelines – the secret weapon for achieving brand coherence and unlocking its full potential.

Templates 110
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Moving Brands #layout #typography

Designspiration

Discover more of the best layout, prints, graphic, typography, and brochure inspiration on Designspiration Saved by Nathan Schroeder (@nthndesign).

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