Inkbot Design

MAY 22, 2023

Graphic Design in Digital Marketing: Driving Engagement, Conversions, and Brand Success As you swipe through your feed, that one ad grabs your attention. It's creative, vibrant and communicates a brand story in just a glance. This article delves into graphic design and its paramount role in digital marketing.

Graphic Design 145

Graphic Design Marketing Marketing Digital 145

Creative Boom

MAY 15, 2022

Since launching SDCO Partners in 2009, founders Amy Pastre and Courtney Rowson have designed hundreds of brands worldwide – including names like LeCreuset and Soludos – but it's their work with industry-disrupting, women-owned businesses that drives their passion. How has the design industry changed in 13 years?

Client 370

Client Agency Brand Branding 370

Graphic Design Junction

MAY 17, 2024

Product packaging plays a great role in establishing a brand identity and making a lasting impression on customers who eagerly purchase products offline or online. Well, effective packaging goes beyond initially capturing attention – it communicates the essence of a brand. Graphic design serves a pivotal function in this process.

Graphic Design 288

Graphic Design Production Graphic Packaging Design 288

Inkbot Design

AUGUST 6, 2024

7 Best Ecommerce Website Design Strategies to Skyrocket Sales The internet is a busy marketplace that never sleeps. It must act like a sales pitch – representing your brand and turning browsers into buyers who will return repeatedly instead of leaving at the first sign of trouble. That’s unbelievable!

Design Strategy 98

Design Strategy Production Client Branding 98

Inkbot Design

MARCH 25, 2024

UX Design Strategy: Blueprint for Digital Success Today, we will dive deep into the exciting world of UX design strategy. What exactly is UX design strategy, you ask? Well, the grand plan, the overarching approach, guides every design decision to create kickass user experiences.

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Design Strategy Digital Production Architecture 95

Inkbot Design

JANUARY 18, 2024

Dark Mode: Implementing Dark UI in Your Web Design Strategy Dark Mode in UI/UX refers to a design aesthetic where the interface features predominantly dark colours, as the name suggests. This web design trend offers a viable alternative to light-themed user interfaces.

Web Design 98

Web Design Web Design Design Strategy Theme 98

Creative Market

DECEMBER 5, 2022

We were lucky to interview the two graphic designers at the Central Park Conservancy and learn how they successfully used Creative Market’s illustrations for a recent project, the Playground Partners membership renewal package. What is it like to design at Central Park Conservancy? Image source: centralparknyc.org.

Illustrator 174

Illustrator Illustration Arts and Crafts Marketing 174

Creative Boom

MAY 15, 2023

The work is the latest of many projects to be delivered by the global agency, which is behind a new design architecture for the entire Tesco Finest brand , stretched across an ecosystem of more than a thousand products. Tesco's Finest range had lost its place in people's lives. Not a fan of coffee?

Agency 221

Agency Production Design Strategy Illustrator 221

Abduzeedo

NOVEMBER 17, 2023

Paperstack's New Branding and Visual Identity: A Digital Marketing Milestone abduzeedo 1117—23 Discover how BROKLIN redefined Paperstack's branding and visual identity, blending innovative design with digital marketing excellence. Special attention was paid to the typography style.

Marketing 90

Marketing Marketing Digital Branding 90

Just Creative

FEBRUARY 10, 2021

Another class taught by Ellen Lupton, along with Jennifer Cole Phillips will show you how those basic principles can be perfect to use in all projects that range from creative design, marketing, to even photography. Through the course, you’ll learn: How to identify and define the 5 basic principles of design. Creative Live.

Graphic Design 361

Graphic Design Graphic Internet and Software Development Adobe 361

Abduzeedo

JANUARY 24, 2025

OTODO: Simplifying Branding for Lasting Connections abduzeedo 01/24 2025 Discover how OTODO redefines branding with authentic strategies and bold visual identity solutions. Branding is often perceived as a labyrinth of jargon, theories, and rigid methodologies. Branding and visual identity artifacts

Branding 51

Branding Brand Consulting Design Strategy 51

Graphic Mama

JUNE 23, 2022

Being up to date with the market is always critical for your agency. In this article, we will go through some stunning marketing website design ideas , and most importantly – you will see 47 real-life examples of successful creative agency sites that work. But what is so specific about marketing websites?

Marketing 84

Marketing Marketing Agency Digital 84

Inkbot Design

DECEMBER 6, 2023

What Is the Difference Between Branding and Positioning? A brand represents the identity, personality, and essence of a company, product, or service. Branding refers to creating, positioning, and promoting that identity in the minds of target customers. Consistent branding across channels can increase revenue by 23%.

Branding 98

Branding Brand Marketing Marketing 98

Inkbot Design

JUNE 24, 2022

Branding and Graphic Design : Key Differences. Branding is the overall identity of a company. It is how a company is perceived by its customers and is the foundation for all advertising and marketing campaigns. Graphic design is the visual component of branding. Brands are like people.

Graphic Design 105

Graphic Design Branding Brand Graphic 105

Inkbot Design

APRIL 27, 2023

How Attractive Branding Yields Higher Revenue Effective branding is crucial to achieving success in both personal and professional settings. Regardless of the goal, developing an appealing and unique brand can significantly boost your chances of success. So, what exactly does it mean to design attractive branding?

Branding 103

Branding Brand Marketing Marketing 103

Inkbot Design

AUGUST 13, 2024

Colours in Logo Design: Tips and Branding Advice In terms of branding, colour is an essential element. Companies have used different colours in logos to create some of the most famous brands worldwide, such as Coca-Cola, which uses bold red, and Facebook, which uses calm blue.

Branding 98

Branding Brand Marketing Marketing 98

Design Milk

FEBRUARY 28, 2024

This month, Intuit celebrated the opening of its new Atlanta, Georgia office, a 360,000-square-foot innovation hub that is also now home to Mailchimp , the popular email and marketing platform that the company acquired in 2021. The neighborhoods serve as designated zones for different teams (marketing, communications, IT, creative, etc.)

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Artist Art Inspiration Gallery 363

Inkbot Design

NOVEMBER 28, 2023

How To Define Your Brand Through Visual Design Visual design plays a critical role in defining your brand. So, your visuals must align with your brand identity. So, your visuals must align with your brand identity. This guide will explore leveraging visual design to express your brand’s personality.

Branding 98

Branding Brand Fonts Layout 98

Inkbot Design

AUGUST 2, 2024

How to Use Graphic Design to Differentiate Your Brand With more advertising messages bombarding consumers every day than ever before, brands must carve out a prominent niche to which their target audience relates. It is how a brand or business conveys its message through visualisation.

Graphic Design 59

Graphic Design Graphic Branding Brand 59

Graphic Design Junction

FEBRUARY 24, 2022

Good website design usability increases users’ confidence by reducing navigational mistakes when managing a site’s features. Consistency also saves time since designs have predefined components. Likewise, consistency is necessary for preventing branding mistakes. There’ll always be something new in web design.

Production 356

Production Fonts Color Branding 356

Canny

MAY 7, 2024

Finding great branding resources online is easy. In this post, we’ve collated our favourite branding resources that we’ve used over the years at Canny. But if you’re looking for help with your branding project or looking to improve your branding then rest assured… You’re in the right place. It’s almost too easy.

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Branding Brand Templates Marketing 78

Inkbot Design

SEPTEMBER 10, 2024

10 Packaging Design Strategies for Unwrapping Success You're just walking down the aisle in the supermarket, surrounded by a sea of products screaming for your attention. That's the power of great packaging design. A brand ambassador. Let's dive into some of the best packaging design strategies currently on the go.

Design Strategy 52

Design Strategy Packaging Design Production Brand 52

Inkbot Design

AUGUST 25, 2024

Metaverse Branding and Design Strategies to Focus On The Metaverse is here, and it doesn’t seem like anyone is turning back. The Metaverse was designed to be the fourth dimension of branding, and at least today, it’s a gold rush for brands to jump aboard. In this new world, branding isn’t about what you say.

Design Strategy 40

Design Strategy Branding Brand Marketing 40

Abduzeedo

AUGUST 11, 2024

Creating a Cultural Bridge: The Branding of Sundial Mirage abduzeedo 0811—24 Explore the branding of Sundial Mirage, blending Arabic aesthetics with blockchain innovation. Malec's design strategy was centered around capturing the soul of the Saudi desert. Discover its visual identity.

Branding 90

Branding Brand Design Strategy Digital 90

Inkbot Design

OCTOBER 26, 2023

Why Branding and Design is Crucial for Businesses At its core, a brand is the imprint a company leaves on the hearts and minds of those it touches—from its loyal customers to its dedicated employees and partners. Types of Brands Product Brands: These are tied directly to a product offering (e.g.,

Branding 98

Branding Brand Marketing Marketing 98

Canny

JULY 27, 2021

Designing your website can be a bit of a slog at times, but we’re here to make it that much easier with our ultimate list of web design tips. If you’ve been following the blog for a while, you’ll have probably came across our popular post The Ultimate list of Branding Tips , and this is a follow up to that.

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Web Design Web Design Templates Brand 197

Inkbot Design

JULY 9, 2023

A staggering 72% of consumers admit that their purchasing choices are influenced by packaging design alone! How you package your product can make or break its success in the market. Get ready to unleash your creativity and create packaging that grabs your brand's attention and tells a compelling story. That's right, folks.

Packaging Design 145

Packaging Design Production Brand Branding 145

Inkbot Design

JANUARY 31, 2024

11 Modern Logo Design Trends: The Future of Visual Branding The world of logo design is constantly changing. Designers have more tools to create stunning brand identities as visual communication methods and technologies progress. Simplicity and Minimalism Reign Supreme Less is more regarding modern logo design.

Branding 98

Branding Brand Digital Graphic 98

Inkbot Design

JUNE 22, 2022

It's clear that design is a crucial factor in achieving business success , but why is it so important? How can your business benefit from a design approach to business? 1 – Design is the key to branding success. It is also the key to designing successful business communications. It should reflect your brand.

Brand 124

Brand Branding Production Internet and Software Development 124

Creative Market

APRIL 17, 2020

Graphic Design Specialization. This is a project-based specialization focused on brand design. Offered by California Institute of the Arts (CalArts), the free specialization includes 5 courses taught by award-winning graphic designers with ample experience both in academia and the industry.

Photoshop 179

Photoshop Web Design Web Design Logo Creation 179

Design Milk

MAY 14, 2024

What’s more, print and digital ephemera become conduits for experiencing and connecting with exceptional design and afford those not in attendance the opportunity to live with that season’s keepsake. Williams estate through a selection of objects whose design strategy moves in silence.

Gallery 306

Gallery Arts and Crafts Exhibition Presentation 306

We And The Color

SEPTEMBER 20, 2023

Conduct thorough market research, analyze your existing audience data, and create detailed buyer personas to guide your design choices. Consistent Branding Consistency is key when it comes to branding on social media. Use consistent colors, fonts, and visual elements that align with your brand’s identity.

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Media Templates Design Strategy Color Schemes 117

Inkbot Design

AUGUST 3, 2023

Top 10 Best Alcohol Logos: A Design Journey Through Iconic Brands A logo is the face of a brand, encapsulating its identity and values in a single memorable visual. We will examine how these designs skilfully communicate the essence of prominent beer, wine, liquor, and spirits brands.

Branding 75

Branding Brand Arts and Crafts Fonts 75

Abduzeedo

FEBRUARY 27, 2024

Branding and Visual Identity: Insights from Forte Whey Project abduzeedo 0227—24 Explore the intersection of branding and visual identity in the Forte Whey project, a case study in modern, health-focused brand creation. Forte Whey's design strategy is a blend of art and science. The solution?

Branding 68

Branding Brand Color Schemes Arts and Crafts 68

Creative Market

AUGUST 18, 2021

Product design is a complex discipline, requiring careful study and understanding of your user. We asked Creative Market’s own product minds to open up their libraries and share some of the books that have shaped their careers. You can learn the psychology behind what users like and improve your design strategies.

Production 144

Production Consulting Typography Marketing 144

Canny

JULY 27, 2021

Designing your website can be a bit of a slog at times, but we’re here to make it that much easier with our ultimate list of web design tips. If you’ve been following the blog for a while, you’ll have probably came across our popular post The Ultimate list of Branding Tips , and this is a follow up to that.

Web Design 174

Web Design Web Design Templates Brand 174

Abduzeedo

NOVEMBER 21, 2023

StreetBeat & Clay's AI-Driven Branding Mastery Unveiled abduzeedo 1121—23 Explore the collaboration between StreetBeat and Clay in redefining branding and visual identity for an AI-based investment platform, showcasing innovative design strategies.

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Branding Brand Infographics Color Schemes 54