Carla Palette's identity for furniture brand Tresi is founded on radical honesty
Creative Boom
JANUARY 8, 2024
Carla Palette explains how her brand identity design helps convey that message effectively. During a cost of living crisis, people are less receptive to branding messages of glamour, luxury and excess. Much like the fashion category, the interior design category operates in trends that recycle over time," says Cara.
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