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&Walsh crafts potent new visual identity for global creative agency GUT

Creative Boom

Global creative agency GUT is celebrating its fifth year in business with a new identity crafted by &Walsh that ensures visual continuity across the brand's international locations. GUT is a full-service independent ad agency headquartered in Florida and with offices in the US, Brazil, Argentina, Mexico and Europe.

Agency 410
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Creative agency Landor makes a splash with water-inspired rebrand

Creative Boom

The world's largest brand and design agency Landor & Fitch has unveiled a new name and visual identity reflecting its wider offerings as a company and paying homage to its aquatic origins. Besides being fluid, both literally and metaphorically, water is also ever-present.

Agency 317
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Osch crafts warm and positive logo and branding for abuse charity Tender

Creative Boom

The design agency has hit all the right notes with its new branding for the UK domestic abuse and sexual violence charity. And that's exactly what Osch , a design agency established by Oscar Park and Chloë Roach, have managed with their new branding and website for Tender. And there's nothing wrong with that.

Brand 438
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JKR creates new brand system for expanded Uber

Creative Boom

When it doesn't discard a brand name and over a decade of global recognition? In essence, JKR needed to enhance the brand system to support Uber's transition to a full mobility brand (go anywhere, get anything) with an adaptable brand architecture system. Uber was a perfect example of this.

Brand 448
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&Walsh celebrates the art of risk-taking in brand identity for wealth tech platform

Creative Boom

Often, when a client comes to a design agency looking for brand reinvention, there are certain red lines you cannot cross: a case of working with what you've got. It's yet more superlative work from the team that in 2023 have also created a vibrant new visual identity for LQBT+ app Lex and potent new branding for creative agency GUT.

Brand 449
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Good Habit builds serene brand identity for AI marketing tool, Wonda

Creative Boom

As our recent special report highlighted, AI is no longer a niche interest but is increasingly integrated into the toolkits of agencies everywhere, and used on a day-to-day basis. To create a brand identity for the tool, its makers turned to Good Habit , a London-based design studio founded by Chris Smyth. It became the perfect match.

Marketing 429
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SomeOne crafts sophisticated, aspirational branding for the National Youth Orchestra

Creative Boom

Branding for young people is full of pitfalls, from appearing patronising to engaging in cliches. So they recently came to award-winning creative agency SomeOne to help rebrand the organisation, ready for a new generation of musicians to play their part. Their feedback has been overwhelmingly positive."

Brand 431