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Nothing can replace true human creativity, and a personal touch is something clients will always crave. That said, illustration agencies continue to take commissions from exuberant clients with high hopes for their campaigns, publications, and media activity, online and in print. One such agency is Handsome Frank.
Nothing can replace true human creativity, and a personal touch is something clients will always crave. That said, illustration agencies continue to take commissions from exuberant clients with high hopes for their campaigns, publications, and media activity, online and in print. One such agency is Handsome Frank.
The Canadian agency is all about smart, strategic branding that breathes life into real estate, cultural, and hospitality spaces. Collaboration plays out through an "inclusive" internal approach and by encouraging "open communication, including feedback" when working with clients and external partners. "At
With the judging process changing dramatically this year, which agencies won big in the D&AD Awards 2025? Spreadbeats by FCB New York won in Digital Marketing for what the agency described as "Innovation through nostalgic technologies." For many, it's the biggest and most nerve-wracking night in the creative calendar.
Merjin Hos Get a burst of visual inspiration from our selection of top illustration talent drawn from global representation agency Agent Pekka. So we turned to Agent Pekka , a global collaboration agency that champions originality, newness and craft. Jee-ook Choi 5. Felipe Vargas 10.
Others, meanwhile, would love to shout about what they've created, but their clients frustratingly forbid it. We just feel it's nice to give praise where praise is due and highlight some top agencies doing outstanding work and inspiring their peers. Hopefully, their work will inspire you too. Studio DBD 13.
Originally from Hefei in eastern China, Fangfang relocated to London, studied illustration at the Kingston College of Art, and graduated this year. Part of her prize was an opportunity to choose one of the illustration agencies sponsoring the awards, and she selected IllustrationX because of the company's history and global reach.
And right at the start, you may not even have a single client to your name. So how do you land your first client? My first freelance clients were my old full-time employers," she explains. Now, 16 years later, they are still a client!" My first client was my old non-creative job," she explains.
Just when we were all getting tired of clean-yet-bland minimalist logos, the veteran agency throws a curveball with its new wordmark. Founded in 1965 in London's Camden Town by designer Michael Wolff and advertising executive Wally Olins, they were one of the first agencies to focus on corporate identity.
Play your cards right, and your worst client relationships can eventually become your best. We've all had clients that have made our lives a misery. Because let's face it, keeping existing clients is always easier than finding new ones. Yes, clients can sometimes be maddening, insanely irrational, and act like total jerks.
Govers and Versteeg add that From Form “places a strong focus on art direction and carefully arranged colours and compositions… with the outcome often reflecting their appreciation for the analogue and imperfect”. Its client list includes the likes of Ace & Tate, Skoda, Amsterdam Museum Night, and OFFF Festival.
By building up a network of private contacts, you'll have something to fall back on when commercial clients brands, agencies, even local companies reduce their budgets. A private client will come to you because they truly value your creativity. It's something that makes me really happy, along with seeing the client's reaction."
With a rich background that includes pivotal roles at Google's Creative Lab and MediaMonks, Adam has distilled his experiences into a distinctive approach to reshaping client relationships and brand narratives. A commitment to dismantling traditional client-agency dynamics is at the core of Company Policy's ethos.
One dynamic duo leading the way in Montréal is Ash Phillips and Miro LaFlaga, who runs Six Cinquième , a creative agency that's pushing for change and doing things very differently. You've built an agency based on a realisation that we don't have to "hustle" to be a success? So you were freelancers before you launched your agency?
And, if you're good at it, there are clients out there who will pay handsomely for your live illustration talents. Her sister has learning difficulties, and Esther communicates with her through art. This allows me to create an experience for the clients that leaves a lasting impression," says Elise. For Bvlgari.
With the rise of digital tools both for making art and sending it around the world in an instant, in one sense, it's now easier than ever to make money as a freelance illustrator. With its rich tapestry of art galleries, publishing houses and media outlets, New York City is a veritable hub for illustration agents.
However, it wasn't until studying her Art Foundation course that she discovered the illustration pathway and began to consider pursuing it seriously. "I It's so exciting going into an art supplies shop and choosing new colours to try out. Another key component of her work is being part of the Brilliant Artists agency.
Charlotte Adorjan is a creative director and copywriter with 20 years' experience under her belt, 17 of them at AMV BBDO, one of London's most creative ad agencies. And outside her day job, she's the co-founder of Woodism , an art collaboration that celebrates children with autism whilst raising money for charity. Charlotte Adorjan.
Image licensed via Adobe Stock Putting together samples of your work for art directors, editors, and others might sound straightforward, but many illustrators find it anything but. It sounds obvious, but limit it to your best work, all killer, no filler," says Jon Cockley at illustration agency Handsome Frank. "If Connor Parker agrees.
When I work as a freelance designer for agencies and studios, I charge between £375 and £450 per day, depending on my role and responsibilities as part of the team and the booking length," he explains. I'm an art director and creative director," he says. I work with ad agencies and directly, mostly with corporate clients.
Her clients include L'Oréal, ?Law I studied graphic design at Glasgow School of Art and have since worked across several design disciplines," she explains. "I I began my career at promotional marketing agency This Is BD , working on promotional and experiential projects for Arla Foods, Diageo and The Famous Grouse. "I
It's easy to get stuck looking at the same kind of art, time and time again, in a kind of artistic version of an echo chamber. To find the best, we turned to Caper : a modern illustration agency representing some of the most innovative and talented illustrators emerging from China and Asia. Work by Caver Zhang 3.
Students benefit from state-of-the-art facilities and guidance from experienced faculty who maintain strong connections with the industry. Luke Pearson (class of 2010) Luke Pearson is an illustrator with an impressive client roster that includes The New Yorker, The New York Times, Penguin, and Disney Television Animation.
Image licensed via Adobe Stock In honour of International Women's Day , Creative Boom invited female founders from seven creative agencies across the US and UK to share their experiences and advice on what it takes to build an agency from the ground up. Here's what they had to say. It's not fair that I have to do spreadsheets'.
With a rich background that includes pivotal roles at Google's Creative Lab and MediaMonks, Adam has distilled his experiences into a distinctive approach to reshaping client relationships and brand narratives. A commitment to dismantling traditional client-agency dynamics is at the core of Company Policy's ethos.
Ofir Mizrahi delivers award-winning websites that clients and visitors love. If ever a potential client needs reassurance of the high-quality results they'll get, they just have to glance at the stunning work on the studio's online portfolio, spanning clients in the gastronomy, lifestyle, culture, corporate and non-profit sectors.
Mutant Hands – AKA animator and art director James Wignall – burst onto the creative scene back in 2005, one of a new wave of creatives at the vanguard of the noughties motion graphics revolution. James Wignall has curated a new reel to encapsulate his recent animation work and created a fresh visual identity to boot.
Lilongwe Wildlife Trust partners with UK-based agency sixredsquares to launch a refreshed brand and website to raise global awareness and support for wildlife conservation in Malawi. Owen Williams, managing director of Sixredsquares, emphasised the project's alignment with the agency's values of making design a force for global good.
Graphic designer and art director Rafael Medeiros shares his experiences. As a freelancer, I work with agencies that normally hire me during their peak times or when they can't solve a project internally," he explains. Overall, though, he's really missing his normal work, designing key art in strike-free times. "I
You'd rather be doing what you love, whether art, design, photography or whatever, than setting out your stall. But how you market yourself will be the deciding factor for clients when choosing you over your competitors. What do clients consistently praise or appreciate about my work?' It's as simple as that.
We chat with Josh Kay and Jamie White about how they graduated from the Arts University Bournemouth, founded their own agency and took on the world. Founded in 2015, it's a creative agency based in Bournemouth with quite the USP. We partnered with experiential marketing experts Breaks Agency to execute the project."
What's it like to design official art for Stranger Things? Getting commissioned to make official art for the series is very much another. That's exactly the exciting (if somewhat scary) position that Brazilian Pop Art illustrator Butcher Billy recently found himself in. Butcher Billy. When and how did the job come about?
When he's not working on professional commissions, he mashes his favourite pop culture inspirations with his fan art. But after studying for an illustration degree in Madrid, he decided to prepare a portfolio and contact illustration agencies, advertisers and magazine publishers. Music continues to play a huge part in Van's life, too.
Credit: Kingsland New York agency Kingsland wanted to give employees a calling card – but a run-of-the-mill business card wouldn't cut it. As an agency, Kingsland's brand has always leaned into a richer aesthetic than most design and brand studios out there. Founder Douglas Brundage tells us more. I've thought about it," he says.
Looking for more money, better commissions, better clients and generally more respect as an illustrator? And even if you are, do you really have the time to be finding the right clients, negotiate your fees and draw up contracts? Obviously, the better the agency, the better commissions they're likely to win for your practice.
Credit: Chichester Festival Theatre / Rose London-based design agency Rose has given one of Britain's most beloved arts institutions a fresh visual identity that shows off the theatre's legacy and ongoing relevancy with modern flair. Chichester Festival Theatre opened in 1962 as Britain's first modern thrust stage theatre.
For as long as she can remember, Haruko Hayakawa has always been drawn to art and the act of creation, whether that was drawings, sewing or exploring digital art. Haruko would go on to study 3D, motion and VFX at the School of Visual Arts, but later dropped out after feeling that the industry was not the right fit for her.
The reason a project doesn't go to a creative is more likely something like: the project has been cancelled, the budget was cut, the client didn't like the direction, the agency forgot, or someone sneezed and didn't like one colour of green in one thing you did. Yes, it can also be about style, fit and previous experience.
New York-based graphic designer and illustrator Janny Ji talks us through working with some of the biggest studios in the industry and how she earned a place at Apple's coveted Media Arts Lab. Later, I went to Maryland Institute College of Art to pursue a graduate degree in graphic design. What attracted you to the agency?
Photography is an art form made possible by technology. And there are many reasons why many of them are losing a steady client base. On one hand, you’ll see photography enthusiasts striving hard to promote the art, but on the other, there’s the mass appeal of posting ordinary pictures of your day-to-day life.
The new title seeks to address the widespread underrepresentation of African creative work, particularly in art and design. In 2020, he secured his first freelance project, designing gym wear for an overseas client. And while it only currently exists as a demo site , we're very excited to see it develop.
Art director and illustrator Neil Swaab recalls: "One of the best moments was getting to see my art used as key art for a Broadway musical. I walked into the subway, and my art was everywhere at every station and up huge on Broadway. Making cover art is a dream of mine, so I feel so lucky to work on them."
Mockups give clients a very optimistic look at what their work will look like once it's out in the world, but sometimes they can be far from realistic. To give them a better idea of what to expect, Dutch designer and art director Wytze Hoogslag has created less idealistic templates which creatives are free to use.
Art director, designer and illustrator Teddy Kang has had an eventful couple of years. In doing so, he can continue exploring advertising and fashion as an art director and creative while pursuing his first artistic passion. Clients can change their minds daily and give feedback that can be tricky to interpret," he reveals.
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