Inkbot Design

FEBRUARY 19, 2024

The Cutting Edge of Healthcare Marketing Trends and Tactics Hey there! In our fast-paced world, healthcare marketing constantly evolves to keep up with emerging tech, new patient expectations, and industry shifts. 2024 is a pivotal year for healthcare marketers looking to connect with tech-savvy, wellness-focused patients.

Marketing 97

Marketing Marketing Digital Self-employed 97

Canny

FEBRUARY 8, 2022

Downloads and resources are an essential part of your content marketing output , dare we say they are as important, if not more than the blogs you create? Electronic books and white papers seem simple in concept: they possess information that businesses will often flock to in order to gain knowledge/insight on a particular subject.

Entertainment 145

Entertainment Education Marketing Marketing 145

Just Creative

SEPTEMBER 20, 2020

With no end to the pandemic currently in sight, business owners and marketers cannot afford to sit back and wait for it to go away. For example, if you’re a copywriter, you might offer a workshop on how to write better email marketing copy. If you can, it’s also a good idea to invest in paid social media advertising.

Client 282

Client Presentation Advertising Advertising 282

Noupe

DECEMBER 23, 2019

Whether you’re viewing a print advertisement, a website page, or a blog post, the design has a major impact on your perception of the information and the brand. And that is exactly what is at the root of this article—why marketers need to make design a priority in their content marketing. And the same is true for good design.

Marketing 94

Marketing Marketing Infographics Brand 94

Inkbot Design

MARCH 17, 2023

2 – Don't Underestimate the Power of a Logo A business's logo is critical when establishing credibility in a new market. Incorporating powerful quotes or influential people in the logo helps establish the company's mission and vision, resonating with its target market. However, it's not just about the design of the logo.

Branding 128

Branding Brand Marketing Marketing 128

Canny

AUGUST 5, 2021

So, you’ve landed yourself a job as a marketing manager. How will you maximise productivity in the marketing department? How will you develop and improve the current marketing strategy to increase revenue? The Marketing Brief Template. The Marketing Brief Template. Download now. Know Your Audience.

Marketing 78

Marketing Marketing Brand Branding 78

Inkbot Design

NOVEMBER 13, 2023

Scale Content Marketing An entire team of writers can produce much more content than a single in-house employee. This lets you scale content marketing efforts and expand reach. Free Up Internal Resources Your marketing and product teams likely have a full plate handling daily tasks and strategy. They can help maximise impact.

Marketing 98

Marketing Marketing Media Portfolio 98

Inkbot Design

APRIL 20, 2023

1 – Develop a Social Media Strategy A solid strategy is the first step to a successful social media marketing campaign. Your social media strategy should align with your business goals, target audience, and marketing objectives. It should also be flexible enough to adapt to market or business changes.

Media 145

Media Branding Brand Marketing 145

Inkbot Design

DECEMBER 2, 2022

How to use Automated Marketing to Generate Online Leads. Automated marketing may be a good solution for you. With automated marketing, you can set up campaigns that will run on autopilot, making generating leads easy without requiring much manual effort. Read on if you're ready to generate leads with automated marketing!

Marketing 59

Marketing Marketing Media Advertising 59

Inkbot Design

APRIL 20, 2022

Graphic designers can be found in nearly every field: advertising, branding, communications, journalism, marketing, social media, and many more. This sounds easy, but it can be challenging for people just starting out as marketers. Landing pages are the online version of direct mail marketing. Build Landing Pages.

Graphic Design 111

Graphic Design Graphic Portfolio Media 111

Just Creative

JULY 15, 2020

Marketing copy is a term that is used when talking about different types of content delivered through printed or online materials. For instance, it always has a specific purpose: it is used in marketing and advertising to persuade readers to take a certain action or to simply increase brand awareness. Get Measurable Results.

Production 207

Production Marketing Marketing Brand 207

Canny

JUNE 3, 2021

Branding is a powerful marketing tool, and most people don’t realise it. Advertising. Content Marketing, blog posts, white papers, content upgrades, case studies etc. Videos, “Company Overview” videos, content marketing videos etc. They need to look like and function as part of one big marketing effort.

Branding 148

Branding Brand Agency Client 148

Noupe

FEBRUARY 20, 2020

Lead generation is a critical step in the marketing process, but more important, it’s fundamental to business growth. In essence, we’ll prepare you to use lead generation to start achieving the marketing and business results you want to see. We’re here to help. We’ll also explore various techniques for generating leads online.

Internet and Software Development 128

Internet and Software Development Marketing Marketing Digital 128

Inkbot Design

AUGUST 5, 2022

How to Create a Product Marketing Strategy to Grow your Brand. Marketing is everything. The Harvard Business School has presented that most companies face one common problem when launching any product: complete inappropriate preparation for marketing their product. Understanding Product Marketing.

Marketing 59

Marketing Marketing Production Brand 59

Inkbot Design

JUNE 13, 2022

For years, I've seen several people consider web and graphic designing as the stand-alone component of their digital marketing plans. So yes, the saying is very true, and ultimately you'll need Google's help if you want to expand your business in today's market. Do Web and Graphic Design Impact Your Page Rank?

Graphic Design 98

Graphic Design Graphic Web Design Web Design 98

Purple Rose Graphics

FEBRUARY 15, 2021

Marketing Collateral is a term that those of us in the sales, marketing, and design industries sometimes use. In sales and marketing, marketing collateral is a collection of documents that help market your business. White Papers (Sell Sheets) – provides information on a specific product or service.

Marketing 40

Marketing Marketing Client Print 40

Inkbot Design

FEBRUARY 17, 2024

Digital PR Rather than print publications and broadcast media, digital PR utilises: Search engines Social platforms Online content Mobile apps Influencer marketing Digital advertising The Pros of Digital PR It's more cost-effective, with many digital channels allowing for targeted reach without breaking the bank.

Digital 97

Digital Media Publication Marketing 97

Design Wizard

MARCH 3, 2021

This is what a good brand marketing campaign does: creates a connection between the brand and its audience. Your brand awareness marketing also needs to run across multiple channels. If you offer users a story, something more insightful than just generic marketing copy, you start to build a connection.

Branding 148

Branding Brand Media Production 148

Inkbot Design

OCTOBER 6, 2023

In this instance, its corporate brand collateral might include having an eye-catching logo, sleek website design with user-friendly navigation features, digital marketing assets showcasing the latest technological developments, etc. – all displayed consistently across different touchpoints (e.g., on social media platforms).

Corporate Branding 98

Corporate Branding Brand Branding Templates 98

Canny

JUNE 14, 2022

For example, we grew Canny through content marketing as we published high-quality, meaningful blogs that resonated with our audience. We work with clients across the globe to provide branding, website development, content marketing, and video services. Whilst these mediums still exist, digital marketing is absolutely huge.

Brand 148

Brand Branding Internet and Software Development Marketing 148

Inkbot Design

JANUARY 18, 2023

In years gone by, brands had to wait to collect feedback to assess the success of their content marketing efforts. In this section, we have outlined the four key benefits of interactive content from a marketing perspective, from the user experience to its impact on lead generation. The Benefits of Interactive Content.

Infographics 72

Infographics Marketing Marketing Media 72

Inkbot Design

SEPTEMBER 20, 2023

To generate leads, content marketing works well. Social media marketing on LinkedIn & Twitter builds relationships & credibility. Email marketing plays a significant role. Lead gen tools like CRM & marketing automation streamline capturing, nurturing & tracking leads.

Marketing 97

Marketing Marketing Media Client 97

Inkbot Design

DECEMBER 15, 2022

They are responsible for logo design , website design, and advertisements representing and promoting a product. Brand identity design is one of the most important marketing strategies that brand owners can employ to build a brand that people love and want to buy. 3 – Eye-catching advertising to maximise ROI.

Branding 72

Branding Brand Production Advertising 72

Inkbot Design

OCTOBER 24, 2022

Digital Marketing Mix: Why It Matters & What's In It. The Digital Marketing Mix is a four-part framework that identifies the types of content (or channels) and interactions used by digital marketers to connect with users across the various touchpoints of the customer journey. What Is the Digital Marketing Mix?

Marketing 138

Marketing Marketing Digital Advertising 138

Inkbot Design

SEPTEMBER 27, 2022

7 Effective B2B Marketing Strategies to Grow your Business. Business to Business (B2B) marketing is companies' advertising and sales approach when selling products to other businesses. In comparison, Business to Consumer (B2C) marketing focuses on selling products directly to consumers. What is B2B Marketing?

Marketing 143

Marketing Marketing Internet and Software Development Media 143

Inkbot Design

APRIL 22, 2022

Brands can also be sustainable by staying focused on their brand’s mission while constantly adapting to changing conditions and markets. This is one of the most critical aspects of marketing. You can’t tell me that no one has ever seen that adage: “You don’t need a fancy marketing plan to be successful.

Brand 105

Brand Branding Production Marketing 105

Inkbot Design

APRIL 19, 2023

How To Create Engaging B2B Content: Tips From The Pros B2B content traditionally refers to a mix of news and advertising, except for advertorials. Nowadays, however, customers consume at least five pieces of content before purchase, leading to an explosion of new forms of content marketing.

Infographics 49

Infographics Marketing Marketing Project Management 49

Inkbot Design

JULY 15, 2022

How Content Marketing Helps Grow Your Business. Content marketing is a powerful tool that helps your business grow by helping you create relevant content for your audience. This is a great way to get started if you're interested in gaining momentum with your content marketing. What is Content Marketing?

Marketing 119

Marketing Marketing Media Advertising 119

Canny

SEPTEMBER 14, 2021

Content marketing is where it all started with Canny. The Marketing Brief Template. The Marketing Brief Template. In the world of B2B marketing , content is the answer. Let’s explore deeper into why content marketing is the answer to your B2B lead generation. How Content Marketing Works. Download now.

Marketing 145

Marketing Marketing Infographics Templates 145

Noupe

DECEMBER 29, 2020

Are you wondering whether content marketing is the right strategy from a B2B perspective? You might question whether content marketing can efficiently reach your best prospects and create sales for your business. You should know this: Without a doubt, B2B content marketing creates a competitive edge for your business.

Marketing 113

Marketing Marketing Education Production 113

Inkbot Design

MARCH 18, 2024

Top 10 Budget-Friendly Marketing Strategies Whether running a small business or thinking of launching a new venture soon, having a solid marketing strategy is essential for your small business’s success. You can jumpstart your online marketing efforts with little knowledge, effort, and determination.

Marketing 97

Marketing Marketing Advertising Advertising 97

Inkbot Design

SEPTEMBER 7, 2022

7 Best Growth Marketing Strategies For B2B. The B2B world is changing, and the definitions of marketing have evolved to fit. This has led to new strategies as marketers adapt to their changing environment. What is Growth Marketing? What is Growth Marketing? Measure the effectiveness of your marketing strategy.

Marketing 98

Marketing Marketing Advertising Advertising 98

Creative Review

SEPTEMBER 21, 2021

The campaign, created by independent agency Mojo Supermarket, is part of the long-running anti-tobacco campaign Truth, and involved the creation of a brand identity, packaging and advertising to sell Depression Stick!, tries to convince influencers, ad agencies and the manager of a gas station store to sell Depression Stick!

Branding 107

Branding Brand Agency Marketing 107

Canny

NOVEMBER 2, 2022

It’s fair to say companies in this sector often don’t place much value on the importance of branding, and many still prefer to rely on word of mouth marketing and referrals to attract new business. For example, there’s a whole plethora of digital marketing strategies such as social media, content marketing, and pay-per-click advertising.

Manufacturing 164

Manufacturing Marketing Marketing Brand 164

Inkbot Design

JULY 22, 2022

Marketing Automation Software: What You Need To Know. The digital marketing revolution has changed how businesses market their products and services. The evolving breakthroughs in marketing technology have given marketing teams powers that allow them to work smarter, not harder.

Marketing 59

Marketing Marketing Programming Advertising 59

Design Wizard

SEPTEMBER 16, 2021

While you might not be advertising on YouTube, it doesn’t mean having an account isn’t useful. A good way to get even more out of your advice videos is to create a lead magnet like an e-book on how to increase sales or a white paper on digital transformation. Try different ideas until you’ve found what works for you. .

Production 158

Production Sports Arts and Crafts Fashion 158

Noupe

FEBRUARY 25, 2020

No business-to-consumer (B2C) company could survive —never mind thrive— without doing some kind of marketing. But “doing” B2C marketing isn’t as simple as shouting from the rooftops about your new clothing line or app. Think social media marketing , email marketing , video marketing, etc. What is B2C marketing?

Marketing 114

Marketing Marketing Internet and Software Development Media 114