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Types of Advertising: Traditional vs Digital Strategies

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Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. With so many options, it can get overwhelming to determine the suitable advertising types and mediums to use. It is often localised.

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Online Video Marketing: Essential to Digital Advertising

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Online Video Marketing: Essential to Digital Advertising Video content has become integral to digital marketing strategies. The Power and Reach of Online Video Video has an unparalleled power to inform, educate, entertain, inspire action, and contribute to brand recall.

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Advertising Agencies: Maximising Marketing Potential

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Advertising Agencies: Maximising Marketing Potential An advertising agency is a professional service firm that specialises in creating, planning, and managing advertising and promotional campaigns for clients. What Services Do Advertising Agencies Provide? to execute your plan correctly.

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9 Creative Advertising Ideas to Transform Your Campaigns in 2021

Design Wizard

Discover creative advertising ideas to stop your target audience in their tracks and stand out from your competitors. Creating fresh advertising content that hooks your customers is getting trickier as attention spans shorten the huge number of ads that fight for your target audience’s attention. Safeguard Hygiene.

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Rafael Medeiros on enduring the Hollywood strikes as a freelance graphic designer

Creative Boom

The importance of entertainment Rafael might not be a filmmaker, but working in LA, he couldn't fail to be affected by the strikes. Los Angeles depends so much on the entertainment industry," he explains. "In So that stops the development of campaigns for shows that have already wrapped production."

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Guerrilla Advertising: How to Make Your Brand Stand Out

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Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. And I bet you can think of a few more.

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Out-of-Home Advertising: An Unconventional Approach

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Out-of-Home Advertising: An Unconventional Approach Out-of-home (OOH) advertising, also known as out-of-home media or outdoor advertising , refers to any type of marketing that reaches consumers when they're outside of their homes. This includes billboards, transit advertising, and street furniture like bus shelters and kiosks.