Inkbot Design
NOVEMBER 3, 2023
Out-of-Home Advertising: An Unconventional Approach Out-of-home (OOH) advertising, also known as out-of-home media or outdoor advertising , refers to any type of marketing that reaches consumers when they're outside of their homes. This includes billboards, transit advertising, and street furniture like bus shelters and kiosks.
Inkbot Design
FEBRUARY 8, 2023
20 Major Benefits of Advertising for your Business Whether you have started a new business or want to take your small business to new heights of success, you need to promote your business to your potential customers. Advertising is about targeting the right audience and promoting your products or services at the right time.
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Creative Boom
NOVEMBER 29, 2023
"I overcame this by introducing a colour-coded system to my process. Funny story: this process I adopted when I was a junior designer at an advertising agency, and the Head of Design was obsessed with how we kept track of our assets. This is something I do with every publication that I design.
Inkbot Design
FEBRUARY 23, 2024
False Advertising: Deceitfully Promoting Products and Services False advertising uses false, misleading, or unsubstantiated claims to promote a product, service, or brand. False advertising is rampant across industries and mediums, from print ads to social media influencers. What is False Advertising?
Noupe
NOVEMBER 6, 2023
QR code marketing is leading the charge in 2023. These digital wonders, crafted using QR code generators , offer direct gateways from tangible products to the vast online world. Most likely, a QR code was there, waiting to dish out all the juicy details. This speed and simplicity make QR codes a marketer’s dream tool.
Inkbot Design
DECEMBER 27, 2023
Guide precise messaging that directly speaks to customer needs/wants Optimise user experience across the sales funnel Focus content creation on topics that genuinely matter to the audience Refine paid advertising targeting parameters Failure to intimately understand your personas results in wasted budgets and missed sales.
Eye on Design
AUGUST 12, 2021
It proposes that less design effort should go into advertising—1960s consumer society was booming—and more should go into “worthwhile purposes,” such as “signs for streets and buildings, books and periodicals, catalogues, instruction manuals, industrial photography, educational aids, films, television features, science and industrial publications.”
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