Remove website-optimisation-strategies
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What the heck is GEO and why do creatives need it?

Creative Boom

GEO stands for Generative Engine Optimisation, which sounds properly techy and intimidating, but it's actually quite straightforward. Traditional SEO, also known as search engine optimisation, is about getting your website to rank high in search engine results. The difference is massive. Time to stop procrastinating We get it.

Client 221
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‘Every Night is Opening Night’: Nederlander Theatres’ new identity

Creative Boom

Bristol-based agency Fiasco Design has partnered with leading West End theatre group Nederlander Theatre to spotlight their own story through a new brand and website. This whole solution – from the compelling brand strategy and visual identity to the website – focused on putting the 'Nederlander Experience' centre stage.

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A helpful guide to marketing for creative freelancers who want to quit Instagram

Creative Boom

Look at the website you own and turn it into a powerful SEO machine. If you've not yet considered Search Engine Optimisation, it's time to roll up your sleeves and get stuck in. Your website has huge potential when it comes to organic reach. Keyword optimised to attract searchers & engines.

Freelance 545
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Spring forward: creative strategies to help your design studio blossom

Creative Boom

In this article, we'll explore innovative strategies to help your design studio blossom, ensuring you stay ahead of the curve and captivate clients with your exceptional work. Update your website, social media profiles, and online portfolios with your most recent and captivating projects.

Portfolio 470
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Pentagram's new identity for Stereolabs repositions it from camera brand to AI leader

Creative Boom

The identity is designed to work across Stereolabs' outputs, from website, marketing, and trade shows to the product itself. Several months were spent working with Stereolabs' R&D engineer, polishing details to optimise quality and ensure compatibility with customers' software.

Brand 510
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How to start a newsletter in 2024: tips, tricks and things to avoid

Creative Boom

So, it's more important than ever to build your own website and drive people to it. Building a loyal community: Regular communications help your audience feel deeply connected with you and your work Traffic to your website: Including links in your newsletter can boost visits to your portfolio, website or online store.

Media 501
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Conran Design Group crafts new logo and identity for global comms group Havas

Creative Boom

Recently, Havas turned to the London-headquartered strategic branding agency Conran Design Group to optimise its brand architecture and develop a new visual identity for the 188-year-old comms brand. The first to improve client-centricity by integrating the brand architecture system and optimising the navigation of services.