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Without crafts radical identity for coffee brand that puts people above profit

Creative Boom

Branding a community interest company involves a mind-shift when it comes to values, as Without's work with Social Impact Coffee shows. We all know that certain global coffee chains do everything to avoid paying their taxes and seem to prize profit over all else. The overall tone is transparency, accountability and impact.

Brand 538
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Studio Herrström's rebrand of influencer agency Influur is a whole heap of fun

Creative Boom

Influur helps content creators get work with brands for a decent compensation. Influur is a specialist agency that connects these creators, specifically in the areas of music, dance and lifestyle, with brands, helping them form impactful partnerships and reach specific target groups. It's a strange world we live in.

Agency 468
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Creative mentoring platform looks to increase impact with inaugural fundraiser

Creative Boom

In 2020, not-for-profit creative community and mentoring platform The Arena set up in a bid to change this by arming aspiring creatives with the tools, inspiration and confidence they need to kickstart a creative career.

Print 434
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What does success look like to other creatives? It's probably not what you think

Creative Boom

Or perhaps someone who's done all that already and gone on to found their own wildly successful and profitable creative company right? Senior designer Rose O'Mahony, who's been at Springetts Brand Design for 11 years, exemplifies this shift. "I Well, actually, that's not the case at all. This desire for autonomy extends far and wide.

Agency 394
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Design Inspiration: Organic Posters, Flyers, and Social Media Graphics

Graphic Design Junction

With growing awareness of sustainability and health, brands that focus on organic products need visuals that communicate these values effectively. Platforms like Instagram and Pinterest thrive on visually stunning content, so incorporating fresh, clean designs with organic themes can increase engagement and build your brand presence online.

Media 244
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The buzzwords creatives are ditching in 2025 (and what to say instead)

Creative Boom

Brand writer Sarah Farley shares a similar view, adding that brands have hijacked the word "purpose" for virtue signalling. But, once a company goes public or chases profit, its "purpose" often shifts into something less "save the world" and more "make shareholders rich". It should be about risk and, yes, possibly failure.

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Glasfurd & Walker craft colourful and uplifting packaging for a Canadian beer collaboration

Creative Boom

But when three craft breweries emerged in Murray Street, Port Moody, British Columbia, they didn't set out to steal each other's market share. Not only that, but proceeds would go towards the Canucks Autism Network, a non-profit organisation that supports individuals and families living with autism.