Inkbot Design

SEPTEMBER 25, 2023

What Is Native Advertising and How Does It Work? Native advertising has emerged as a powerful and strategic form of digital marketing in recent years. The critical goal of native advertising is to engage audiences without interrupting their browsing flow. This helps capture users' attention without being intrusive.

Advertising 70

Advertising Advertising Media Brand 70

Inkbot Design

DECEMBER 16, 2023

Promotional Products: An Essential Marketing Tool Promotional products—sometimes called “swag,” “promos,” or “giveaways”—are branded objects given out by companies to promote their business, products, or services. The key is connecting the item to the intended audience and campaign purpose.

Production 86

Production Marketing Marketing Manufacturing 86

Inkbot Design

JUNE 28, 2022

As more businesses use social media marketing, many ask themselves, “Should I use SEO or PPC?” As search engine marketing and pay-per-click advertising continue to dominate the media, many small businesses still struggle with which strategy they should pursue to promote their brand and attract more customers.

Marketing 85

Marketing Marketing Advertising Advertising 85

Noupe

NOVEMBER 6, 2023

QR code marketing is leading the charge in 2023. This speed and simplicity make QR codes a marketer’s dream tool. Whether you’re just getting started or looking to refine your approach, let’s explore how these codes can elevate your marketing strategies this year. million in 2025. What Are QR Codes?

Coding 113

Coding Marketing Marketing Digital 113

Smashing Magazine Graphics

OCTOBER 27, 2021

In the late 1990s, marketing and advertising agencies saw the potential of eye-tracking for the Internet and started using the technology to analyze how people consume content online. One of the few advertising companies that used eye-tracking back then was EURO RSCG/DSW Partners. More after jump! Eye-Tracking Insights.

Internet and Software Development 90

Internet and Software Development Advertising Advertising Production 90

Inkbot Design

MARCH 6, 2024

Whether you're a business owner, digital marketer, IT professional, or simply someone interested in understanding the impact of digital transformation on SEO, this blog will provide valuable insights and actionable strategies to help you stay ahead in the competitive online landscape.

Digital 78

Digital Marketing Marketing Brand 78

Inkbot Design

MARCH 15, 2023

How to Use AI Marketing Tools to Revamp your Strategy Artificial intelligence tools are making revolutionary changes in the marketing industry. If your company still needs to implement AI tools into your marketing strategy , now is the time to make the most of artificial intelligence tools and stay ahead of the curve.

Marketing 76

Marketing Marketing Digital Production 76

Inkbot Design

FEBRUARY 29, 2024

How to Increase Brand Awareness Through Marketing Brand awareness refers to how easily a potential customer can recognise or recall your brand. Conduct Market Research on Brand Positioning Before diving into brand awareness campaigns, it is crucial to understand your current brand positioning in the market.

Marketing 76

Marketing Marketing Brand Branding 76

Inkbot Design

APRIL 11, 2023

Research shows that we will have over 10% of AI-generated generative data by 2025. Those working in the advertising, podcasting, marketing, or education sectors can tell you how happy they are with this application of generative AI. But do you know about its specific applications that are set to transform the world?

Coding 64

Coding Production Artist Education 64

Inkbot Design

NOVEMBER 21, 2022

Top 10 Infographic Marketing Trends. “With infographic marketing, less is always more.” ” Marketing is an experience that plays a crucial role in determining customer-related factors, including how we approach, communicate, and connect with them. Immerse into Infographic Marketing – Experience Innovation.

Infographics 119

Infographics Marketing Marketing Brand 119

Inkbot Design

JUNE 15, 2022

Programmatic Advertising: The $100 Billion Marketing Opportunity. Advertisers increasingly use programmatic technology to buy advertising across multiple platforms, but the data is still confusing. The essential advantage of this approach is its ability to save advertisers money by reducing the cost of each ad.

Advertising 79

Advertising Advertising Marketing Marketing 79

Noupe

JANUARY 31, 2022

As per the recent reports, mobile marketing is making 73% of growth in business revenues. Thus the digital world is rising: the quantity of time spent on the device, the styles of apps and websites visited, and day by day net utilization are specific observations of the mobile advertising industry.

Advertising 108

Advertising Advertising Marketing Marketing 108

Inkbot Design

FEBRUARY 29, 2024

Market Demand Research the target market to determine if there is sufficient demand for the product/service and if the market has growth potential. trillion global ecommerce market. Social Media Management & Marketing Every brand needs social media help – making this field ripe with business opportunities.

Marketing 89

Marketing Marketing Arts and Crafts Production 89

Inkbot Design

MAY 18, 2022

But now, the rise of content marketing and social media has made it clear that creating an effective brand is about much more than design. These 10 new branding trends will revolutionise brand marketing and transition from dull to fab. There is no denying that the internet has changed the face of marketing forever.

Brand 114

Brand Branding Internet and Software Development Marketing 114

Shillington

JULY 28, 2021

Back in 2014, Lorelle Skelton was working at a digital marketing agency but wanted to take that next, creative step. Instead, I embarked on various other creative and academic pursuits, and it wasn’t until I landed my first permanent role at a digital marketing agency back in 2010 that I realised it was meant to be.

Arts and Crafts 52

Arts and Crafts Graphic Design Self-employed Agency 52

Inkbot Design

JUNE 18, 2022

How Millennial Branding Will Change the World of Advertising. We're about to learn how to harness the millennial mindset to take on the world of marketing, advertising, and media in ways that will leave your competition a little behind. population, it's time to start thinking about marketing to them differently.

Advertising 89

Advertising Advertising Brand Branding 89

Inkbot Design

DECEMBER 2, 2022

The Future of Artificial Intelligence In Marketing. AI is the future of marketing and will forever change how you market. With AI, marketing is already here and will only improve. Marketing is undergoing a complete transformation—it's no longer just about promoting your products. Reaching your audience.

Marketing 144

Marketing Marketing Internet and Software Development Advertising 144

Inkbot Design

MAY 11, 2022

It can be on the company website or even in marketing merchandise. Think about flyers, t-shirts, caps, and more when marketing merchandise. It is an effective marketing tool that continues to have relevance to date. A Statista report shows the growth of the global custom t-shirt printing market. billion US dollars.

Print 75

Print Brand Branding Marketing 75

Inkbot Design

NOVEMBER 14, 2022

Make sure your marketing materials are consistent in design and messaging. Sustainability is about more than just being environmentally friendly – it's about creating a business model that you can sustain long-term by implementing green marketing techniques. One is to use recycled materials in their packaging and advertising.

Brand 69

Brand Branding Production Marketing 69

Inkbot Design

NOVEMBER 28, 2022

7 Ways Retail Advertising Can Increase Your Sales. Retail advertising is the act of promoting products or services to consumers in retail establishments. It involves marketing to consumers by employing point-of-sale materials, advertising, and promotional campaigns, usually through signage , displays, and other similar methods.

Advertising 72

Advertising Advertising Programming Marketing 72

Noupe

MAY 4, 2020

And the eSports market size , which was worth USD 694.2 These technologies are providing endless possibilities and opportunities to the eSports business owners, which is further making them interested in investing in the AR and VR based gaming market. Those markets, which as per the top surveys, are expected to rise to $284.93

Sports 104

Sports Marketing Marketing Agency 104

Inkbot Design

JUNE 13, 2022

For years, I've seen several people consider web and graphic designing as the stand-alone component of their digital marketing plans. So yes, the saying is very true, and ultimately you'll need Google's help if you want to expand your business in today's market. Do Web and Graphic Design Impact Your Page Rank?

Graphic Design 96

Graphic Design Graphic Web Design Web Design 96

Inkbot Design

SEPTEMBER 14, 2022

This mobile-first mindset was accelerated further during the Covid-19 pandemic, changing how people use the internet, their shopping preferences, and digital marketing. By 2025, there are expected to be over 7.3 This is why a mobile-first design should be a key consideration when developing your next website or amending your old one.

Web Design 64

Web Design Web Design Design Strategy Publication 64

Canny

JUNE 1, 2021

This could go 1 of 2 ways; You change everything- brand strategy, brand identity, website, marketing strategy. Something else it gives you is a chance to distance yourself from any problems from a PR or marketing standpoint that you may have had in the past. And so did the advertising. What is a Full Rebrand?

Brand 145

Brand Branding Agency Marketing 145

Inkbot Design

DECEMBER 29, 2022

5 Social Media Marketing Trends Small Businesses Should Know. Social media has transformed the internet, modern media, and marketing. Understanding the current trends is critical to a successful social media marketing campaign. This article will share five social media marketing trends small businesses should know.

Media 90

Media Marketing Marketing Brand 90

Template Monster

AUGUST 11, 2023

Fortunately, AI automation simplifies HTML5 websites ranking and optimization for marketers. With decades of marketing expertise, I've personally witnessed how automation can transform SEO tactics. Companies get an advantage in their marketing operations by being able to properly attain intended goals.

Internet and Software Development 52

Internet and Software Development Marketing Marketing Arts and Crafts 52

Noupe

JUNE 9, 2022

With the SaaS industry already exploding, 80% of businesses plan to switch completely to SaaS by 2025. Hence, a B2B SaaS business necessarily needs content marketing to thrive in a competitive space and build its presence online. What is B2B SaaS Content Marketing? Importance of B2B SaaS Content Marketing Strategy.

Marketing 57

Marketing Marketing Education Brand 57

Template Monster

DECEMBER 15, 2021

Until the 2020 pandemic, many ordinary users did not pay attention to QR codes, associating them with entertainment or another marketing trick. You can also provide each option with a custom UTM tag with which developers and marketers can use to track the effectiveness of the generated QR codes.

Coding 52

Coding Marketing Marketing Templates 52

Inkbot Design

JULY 23, 2023

Traditional brand promotion and advertising methods have given way to more dynamic and interactive approaches. With abundant data and analytics , companies can tailor their marketing efforts to cater to individual preferences. The impact of this cutting-edge approach to marketing is profound.

Brand 84

Brand Branding Marketing Marketing 84

Inkbot Design

JULY 26, 2022

They can gain many customers through mass marketing and sales campaigns. It is also called a relationship marketing strategy. Stage 2: Market Expansion. Markets are a reflection of a company's business and can be used to predict its future performance. Market expansion is increasing the demand for a product or service.

Marketing 101

Marketing Marketing Production Media 101

Inkbot Design

NOVEMBER 3, 2023

Why Mobile Advertising is the Next Big Thing For most of us, our smartphones are like another appendage. And with mobile usage continuing to grow, it's no surprise that mobile advertising is exploding. So why is mobile advertising set to dominate? Mobile ad spending surpassed desktop ad spending for the first time in 2016.

Advertising 75

Advertising Advertising Brand Branding 75

UX Collective

JULY 22, 2021

Roaches check in, but they don’t check out , the brand’s advertising slogan has proclaimed for years. There is some hope in the European Commission’s new consumer program for 2020–2025. Consent Management Platforms (CMPs) have sprung up on the market. There are companies on the market today offering dark patterns as a service.

Patterns 103

Patterns Programming Marketing Marketing 103

Design Beep

SEPTEMBER 22, 2021

That’s why the reusable water bottle market is expected to reach $11 billion globally by 2025. That way they’ll use it longer and more regularly, and you’ll get more advertising out of it. Water bottles are not only popular, but they can also maximize exposure for your brand messaging.

Brand 59

Brand Branding Manufacturing Travel 59

Techxide

MAY 18, 2021

billion in the century’s silver jubilee (2025). Intuitive Email Marketing . Email marketing wins the races by breaking the other digital marketing platforms. It has a 122% ROI that is more than four times higher, and overall average email marketing covers 80% utilization among marketers. What is Woocommerce?

Theme 52

Theme Marketing Marketing Production 52

UX Collective

APRIL 13, 2023

Social media and advertising will be transformed too. Meta, the big tech conglomerate that owns Facebook, WhatsApp, Instagram and other products and services, are investing in technology that will massively help marketers with campaigns where an AI bot will be able to create rapid personalised campaigns to different market segments.

Internet and Software Development 91

Internet and Software Development Production Education Coding 91

Inkbot Design

AUGUST 31, 2023

Projections indicate that nearly 80% of internet content will contain visual elements by 2025, whether in photos, infographics, or video. Or, for an advertisement, it may be a product shot or brand logo. It also provides opportunities for branding across digital platforms, which aids SEO and marketing efforts.

Graphic 96

Graphic Graphic Design Layout Arts and Crafts 96

Inkbot Design

JANUARY 17, 2024

Luxury Brand Positioning & Marketing Examples Luxury brands occupy a unique position in the marketplace. Globally, the personal luxury goods market exceeded $94 billion in 2023. While broader economic conditions impact short-term results, the luxury goods market has proven resilient. Stores feel exclusive.

Marketing 73

Marketing Marketing Brand Branding 73