Inkbot Design

JANUARY 11, 2024

Ultimate Guide to Digital Marketing and Advertising Digital marketing is any form of marketing products or services involving electronic devices. Digital marketing has revolutionised traditional marketing and advertising approaches in the last decade.

Advertising 75

Advertising Advertising Marketing Marketing 75

Noupe

AUGUST 3, 2021

Whether it’s creating high-quality content, adopting new marketing strategies, or brushing up current ones, you always want to fulfill your potential when it comes to advertising your company’s products. . When it comes to marketing your products, there are a wide array of options to choose from.

Marketing 104

Marketing Marketing Production Advertising 104

Inkbot Design

OCTOBER 10, 2022

How to Optimise Your Brand Logo For Better Marketing. Who is my target market? Logos can help your business stand out in crowded markets or reflect your business's values and personality. Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, Logo Design, Marketing). How can it help grow my business?

Marketing 119

Marketing Marketing Brand Branding 119

Creative Boom

FEBRUARY 14, 2024

Poster & Frame Poster & Frame is a poster shop established in 2018 by a seasoned team from the Danish design, advertising and design industries. in London in 2014. They currently have a section with specially designed prints supporting charities in Ukraine. Hvass&Hannibal 6.

Print 441

Print Arts and Crafts Art Gallery 441

Eye on Design

AUGUST 12, 2021

It proposes that less design effort should go into advertising—1960s consumer society was booming—and more should go into “worthwhile purposes,” such as “signs for streets and buildings, books and periodicals, catalogues, instruction manuals, industrial photography, educational aids, films, television features, science and industrial publications.”

Self-employed 145

Self-employed Advertising Advertising Magazine 145

Designer Daily

NOVEMBER 16, 2020

The marketing space in the modern era is rather competitive. Established in 2014, Tailor Brands is one of the pioneers of modern-day advertising. This becomes rather important as different customizability options cater to different kinds of marketing tools. Intricately Crafted Branding Solutions.

Brand 243

Brand Branding Templates Advertising 243

Creative Review

NOVEMBER 12, 2021

Ringan Ledwidge’s advertising work was marked by an ability to turn a 60-second spot into a slice of mini cinema that, while keeping the brand’s message front of mind, always hinted at much wider narratives. He brought a very human, emotional touch to his advertising stories, which could be funny, sexy or packed with pathos.

Arts and Crafts 111

Arts and Crafts Advertising Advertising Filmmaking 111

Logo Design Love

FEBRUARY 15, 2021

His site (now only through archive.org ) was a trove of logo and identity news and resources until around 2014 when the domain was transferred to someone else. He served as the firm’s marketing director and as a consulting principal, supervising such client engagements as Pfizer and American Express.

Consulting 87

Consulting Product Management Client Marketing 87

Inkbot Design

SEPTEMBER 1, 2023

In 2014, the logo was updated again with a flattened design and richer red colouring gradient. This red roof design was a stroke of marketing genius, creating an iconic visual shorthand for Pizza Hut restaurants that could be spotted from blocks away. Sleeker lettering and the iconic red roof were made fuller and more vivid.

Digital 85

Digital Brand Branding Marketing 85

Inkbot Design

MAY 7, 2024

The Ice Bucket Challenge, which swept across the internet in 2014, is widely regarded as being the first major mass-participation viral campaign on social media. Ice Bucket Challenge (2014) As mentioned earlier, this was THE original social media challenge. We did it without thinking twice, just for fun! Who's joining me?

Media 82

Media Education Advertising Advertising 82

Inkbot Design

MAY 4, 2024

Nonprofit Marketing: How to Spread Your Message You are aware that your nonprofit is changing lives. Strategic nonprofit marketing is the answer — sharing your story and demonstrating impact so that it connects with the audience and compels significant involvement. All this noise can easily drown out our voices, though.

Marketing 70

Marketing Marketing Media Programming 70

Inkbot Design

OCTOBER 25, 2023

Rebranding helps companies align their identities with shifting consumer tastes and market trends. Understanding a Rebranding Exercise A rebranding exercise is a strategic process that involves changing various brand elements to create a new identity and stand out in the market.

Marketing 86

Marketing Marketing Brand Branding 86

Inkbot Design

APRIL 6, 2022

Print Media: Is it Dead for the Marketing Industry? Are you wondering if print media advertising is still a viable marketing strategy? This blog post will look at some of the most effective ways to use print media in your marketing strategy. Why is Print Still a Viable Marketing Strategy? You're not alone!

Media 92

Media Marketing Marketing Print 92

Inkbot Design

MARCH 14, 2023

The 15+ Best Marketing Books to Read Are you tired of searching endless blogs and websites for outdated and irrelevant marketing advice? We've compiled a list of the 15+ best marketing books to revitalise your marketing strategy and set you apart from the competition. The Best Marketing Books to Read 1.

Marketing 59

Marketing Marketing Advertising Advertising 59

Inkbot Design

MAY 6, 2022

A site with no traffic is useless unless you plan on spending thousands of dollars on advertising every month. An About Us page is a powerful marketing tool to inform visitors about your Brand and build trust in your company. A website that doesn’t reflect your Brand or business is like an empty storefront. Set up a Blog.

Brand 98

Brand Branding Marketing Marketing 98

Noupe

MARCH 29, 2023

Green marketing is a very popular term in recent times and is increasingly present in the communication strategies of companies. But really… What is green marketing? What is green marketing? they already have in the long run. Are all the companies that proclaim themselves “green” really ecological?

Marketing 57

Marketing Marketing Advertising Advertising 57

Smashing Magazine Graphics

OCTOBER 27, 2021

In the late 1990s, marketing and advertising agencies saw the potential of eye-tracking for the Internet and started using the technology to analyze how people consume content online. One of the few advertising companies that used eye-tracking back then was EURO RSCG/DSW Partners. More after jump!

Internet and Software Development 90

Internet and Software Development Advertising Advertising Production 90

Inkbot Design

JANUARY 13, 2024

By 2014, over 70% of Forbes Global 2000 companies were using gamification. Key Stat: The adaptive gamification market is projected to grow at an annual rate of 30% to reach $5 billion by 2028. Key Stat: The VR training market is set to grow from $300 million to over $4 billion by 2026. Growth exploded.

Internet and Software Development 92

Internet and Software Development Programming Education Digital 92

Inkbot Design

JANUARY 4, 2024

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. Marketers distinguish two types of branding in this domain: tourism sector branding and travel business branding. This is why we also speak of city or country marketing.

Tourism 66

Tourism Travel Brand Branding 66

Design Milk

JANUARY 19, 2024

Guggenheim Museum As Senior Director of Graphic Design, it feels like I’ve come full circle and am returning to my roots by combining my love for art and design as I oversee exhibition identities, advertising, and the rebranding of the global brand. Photo: Jiminie Ha 2. Neko “Neko” means cat in Japanese.

Graphic Design 91

Graphic Design Art Brand Branding 91

Inkbot Design

OCTOBER 25, 2023

This can include various materials, such as websites, advertisements, packaging, business cards , social media posts, etc. These guidelines ensure that every brand collateral, whether a webpage, marketing material , or product interface, consistently reflects Atlassian's brand identity.

Brand 94

Brand Branding Typography Fonts 94

Noupe

JUNE 9, 2020

Content marketing is the planning, creating, sharing and publishing of content to reach your target audience. Content marketing offers businesses a much more efficient alternative to paid advertising. In fact, content marketing gets 3 times as many leads as paid search. Before 2014 it was their only feature.

Marketing 130

Marketing Marketing Production Advertising 130

Inkbot Design

DECEMBER 28, 2023

PeoplePerHour Founded in 2007, UK-based PeoplePerHour specialises in connecting businesses with freelancers, offering digital services spanning graphic design , programming, digital marketing, writing and more across 750+ subcategories. Key Stats 2.4+

Freelance 84

Freelance Freelance Client Consulting 84

Inkbot Design

MAY 24, 2022

To brand or not to brand is a question that has been debated since the beginning of advertising and marketing. There is no shortage of good ideas, but it's easy to find a perfect brand name for one market that's inappropriate for another. Get Your Name on all your Marketing Materials. whose brand name is “Apple.”

Brand 91

Brand Branding Marketing Marketing 91

Inkbot Design

MARCH 24, 2023

Catchy Company Slogans: The Art of Marketing Regarding the biggest brands in the world, Nike, McDonald's, and Coca-Cola undoubtedly top the list. Is it their products, their marketing strategies , or something else entirely? In short, a catchy slogan is vital to any successful marketing campaign.

Marketing 56

Marketing Marketing Art Arts and Crafts 56

Design Week

JUNE 3, 2020

Floyd had been accused of using a counterfeit note at a nearby market. The 2014 graphic from Bunbury This week, prompted by recent events in America, he’s created a new poster in tribute to George Floyd. The words are repeated eleven times, until a final incomplete line one fades, suggestive of losing breath.

Graphic 101

Graphic Graphic Design Media Brand 101

Design Week

JUNE 3, 2020

Floyd had been accused of using a counterfeit note at a nearby market. The 2014 graphic from Bunbury This week, prompted by recent events in America, he’s created a new poster in tribute to George Floyd. The words are repeated eleven times, until a final incomplete line one fades, suggestive of losing breath.

Graphic 101

Graphic Graphic Design Media Brand 101

UX Collective

AUGUST 14, 2022

Most companies use Sans-serif typefaces (such as Helvetica, Gill Sans, Futura) on their packaging, advertising, and websites due to their clarity and legibility in both small and large font sizes. For example, simple, easy-to-read, and bold fonts are a good match for car advertisements. Journal of marketing, 68(4), 60–72.

Fonts 94

Fonts Typography Advertising Advertising 94

Inkbot Design

SEPTEMBER 2, 2023

Content Marketing Tricks: Social Media, Email, and Beyond In 2023, when smartphones and social media have created an era of information overload, businesses face an immense challenge in capturing their audience's fleeting attention. To stand out, brands must take a strategic approach to content marketing.

Marketing 92

Marketing Marketing Media Arts and Crafts 92

Inkbot Design

SEPTEMBER 22, 2023

The Ultimate Guide to Storytelling in Marketing Storytelling in marketing is a powerful tool to engage audiences. Importance of storytelling in marketing Storytelling is critical in marketing. This builds loyalty and helps your message reach across all marketing channels. This drives loyalty and sales.

Marketing 88

Marketing Marketing Arts and Crafts Brand 88

Inkbot Design

SEPTEMBER 22, 2023

Symbols played a crucial role in advertising campaigns, as companies sought to create brand gurus that would resonate with consumers and leave a lasting impression. With the ability to reach millions of people simultaneously, brands have established themselves as powerful forces in the market.

Brand 75

Brand Branding Arts and Crafts Digital 75

Inkbot Design

SEPTEMBER 1, 2022

14 Secrets About SaaS Marketing Which Can Change Your Business. SaaS is a service rather than a tangible product, making it challenging for marketers to develop a marketing strategy. Let's go over 14 effective marketing techniques you may employ to advertise your SaaS solutions.

Marketing 92

Marketing Marketing Internet and Software Development Client 92

Inkbot Design

OCTOBER 25, 2023

The first step is getting to know your target market – knowing them inside and out. Introduced in 1988, the “Just Do It” tagline became one of the most famous and enduring slogans in advertising history. This plan should include strategies for media outreach, social media engagement, email marketing, and more.

Brand 52

Brand Branding Media Marketing 52

Inkbot Design

DECEMBER 13, 2022

Branding is more than just advertising; it is also an effective way to create your business's narrative. Below is a list of the key benefits of creating a strong brand: Recognition – Effective branding can ensure more people recognise your business, helping your message or marketing campaigns stay long in the memory.

Brand 78

Brand Branding Publication Marketing 78

Thinking Design

MARCH 31, 2023

Ray also produced graphic design work, designing 27 covers for Arts & Architecture journal, as well as textile designs, advertising, game boards, etc. In 2014 Kavanaugh was awarded the Julia Morgan Icon Award, and in 2016 she won the AIGA medal. Despite a serious health scare at the turn of the century, Johnson kept her momentum.

Fashion 52

Fashion Exhibition Art Architecture 52

Inkbot Design

FEBRUARY 18, 2024

billion (2012) Old Spice 2008 $10 million Sales doubled (2009) Airbnb 2014 $100 million Revenue tripled (2017) Pepsi 2008 $1.2 But don't just take my word for it – the numbers tell the story too: Brand Date Rebranding Cost (approx.) Post-Rebranding Revenue Increase Starbucks 2011 $1.2 billion $1.9 billion $1.6

Brand 93

Brand Branding Fonts Digital 93

Trendland

MARCH 24, 2020

The bed-in-a-box wars started with the success of Casper in 2014, now few mattress (and bedding) companies are competing on the same market, like the guys at Purple, who hired the London creative studio Manvsmachine, to ramp up their trademark and advertising game by turning the products into CG art.

Advertising 75

Advertising Advertising Marketing Marketing 75