2002 Marketing Networking 
Creative Boom
MARCH 3, 2022
Within its first month of production in 2002, it amassed 13,000 subscribers and 20,000 buyers, who were all happily paying to access the publication that broke existing norms of style, form and journalism. "I Dagen ceased to exist after a mere 41 days in print, declaring bankruptcy the same year it was introduced.
Creative Review
JANUARY 27, 2021
In the 2002 book The Brand Gap, author Marty Neumeier explains that the idea of a brand is little more than a collective amalgam of people’s gut feelings about a product, service, or company. What I mean is that marketing knits the whole organisation together. “The whole thing hit the market and was like a rocket ship.
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Inkbot Design
MAY 2, 2023
Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. I can think of many ways to market a business online.
Inkbot Design
APRIL 22, 2024
That’s some severe marketing kung-fu. Why a Powerful Tagline Matters (and How to Judge If Yours Kicks Butt) A stellar tagline is pure marketing nitro. Good.” — Verizon (2002) This conversational tagline perfectly dramatised their positioning as a leader in network coverage. It's the headline for your entire brand.
Inkbot Design
AUGUST 4, 2023
With so many competing messages flooding the market, a unique and compelling logo design is essential in 2023 for setting a business apart and ensuring its identity leaves a lasting impact on its target audience. This variety became central to Baskin-Robbins' brand identity and marketing strategy.
Inkbot Design
OCTOBER 22, 2023
The Beginner's Guide to LinkedIn Marketing & Networking LinkedIn, the professional networking platform, offers many opportunities for individuals and businesses to connect, engage, and market their products or services. Firstly, we will explore what LinkedIn is and why it is crucial for marketing.
UX Collective
NOVEMBER 12, 2023
Information is often acquired by contacting one’s social network. It’s worth mentioning that both these studies were done between 2002 and 2005. They specifically examined how these companies tailored their websites for the Turkish and Russian markets. They monitored Twitter for 10 weeks across 30 countries for 2.34
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