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Neuromarketing: Takeaways for Marketers

Noupe

In this article I’m going to dig more into this topic: Of how we think; If we are as rational as we think; How we make decisions; How we can take all this knowledge into marketing. He received the 2002 Nobel Prize in Economic Sciences for his pioneering work with Amos Tversky on decision-making. Chapter 1: How rational are we?

Marketing 116
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Top 20 Web Research Services for Outsourcing

Inkbot Design

With high-quality results, it pushes its clients to cover more ground in the market. Services: Data Support, Web Research, Web Development, Mobile App Development, Digital Marketing , eCommerce Development. 2 – SunTec India. Location: Laguna Beach, CA, USA & Delhi, India. Of Employees: 1500+. Founding Year: 1999.

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The 15+ Best Marketing Books to Read

Inkbot Design

The 15+ Best Marketing Books to Read Are you tired of searching endless blogs and websites for outdated and irrelevant marketing advice? We've compiled a list of the 15+ best marketing books to revitalise your marketing strategy and set you apart from the competition. The Best Marketing Books to Read 1.

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Top 10 Best Books On Branding Design & Identity

Inkbot Design

This is something that many marketers know but need to articulate, and it's often difficult to put into words. Finally, he helps you to simplify your message so that people can understand it, and he teaches you how to use social media to reach the widest audience possible. 3 – Creating a Brand Identity. Sale Bestseller No.

Branding 145
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Guerrilla Advertising: How to Make Your Brand Stand Out

Inkbot Design

Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. I can think of many ways to market a business online.

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Why are Western apps more minimalistic than Asian apps?

UX Collective

The digital behaviour traits of individualism and collectivism Photo by Abdulai Sayni on Unsplash Once upon a time, I worked on the subtropical island of Malta. You might have seen maps on social media that show the average age when kids leave their parents’ house. This phenomenon can also be observed when we look at social media.

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How Bob Moog brought usability heuristics to the electronic synthesizer

UX Collective

It is true that newer digital synthesizers and electronic music devices have evolved past the need of numerous knobs. More importantly, electronic analog instruments provide a more direct, visible, and interactive interface than those of digital instruments. It could be argued this is in part due to their distinct and iconic sound.