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Guerrilla Advertising: How to Make Your Brand Stand Out

Inkbot Design

Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. I can think of many ways to market a business online.

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Top 10 Best Books On Branding Design & Identity

Inkbot Design

The brand is the promise your product or service makes to your audience. Every aspect of your business, from packaging and product design to product naming and logos, should reinforce and strengthen your brand. A strong brand defines your company, its products, culture, and values, which affect your customer experience.

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To rebrand or not to rebrand?

UX Collective

I have been around many rebranding efforts in various capacities as a creative in the marketing and branding industry for over two decades. I can only imagine that Mr. Bierut had an eloquent way of articulating the rationale to the client. Uniqlo [Disclaimer on this one: Uniqlo has been a long-time client of ours. The result?

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The Creative Boom 2023 Christmas gift guide for creatives

Creative Boom

As ever, this guide will help you find truly original, unique and beautifully designed gifts, enabling you to support creatives designing and selling their own products, and the independent stores that partner with them. It's packed with great products such as this plushie with a difference.

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Adidas Logo Evolution and History: The Epic Stripe Game

Techxide

I bet at least once in your life; you must have bought the Adidas product, didn’t you? Here, brands are constantly recognized and sold by their identity, including their name, products, and logos. Adidas production worldwide has reached 379 Million Pairs as of 2020. Let The Race Begin. The Inspired Arena Of Adidas.

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Pimp out your desk with the latest gadgets and accessories for creatives in 2022

Creative Boom

Now that 2022 is well underway, we thought we'd have an enjoyable review of the latest products and desk accessories out there. Every creative knows that podcasts offer a fantastic chance for marketing. Danish design brand Hay, the company founded by Rolf and Mette Hay in 2002, has become a firm favourite in the creative community.

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Top 6 Online Marketplaces to Sell Graphic & Web Design Products

Just Creative

Here are five popular marketplace platforms for selling design products, like templates, logos and fonts. Top 6 Online Marketplaces to Sell Graphic & Web Design Products. Creative Market. What Products Can You Submit? TemplateMonster Digital Marketplace has been around since 2002. What Products Can You Submit?