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Top 20 Best Advertising Campaigns of All Time

Inkbot Design

Top 20 Best Advertising Campaigns of All Time To successfully sell a new product or service, it is necessary to ensure that potential customers are aware of it. Even if a product or service is the best in the industry, it will only be successful with proper presentation and promotion. What are Advertising Campaigns?

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Remembering Ringan Ledwidge

Creative Review

Ringan Ledwidge’s advertising work was marked by an ability to turn a 60-second spot into a slice of mini cinema that, while keeping the brand’s message front of mind, always hinted at much wider narratives. He brought a very human, emotional touch to his advertising stories, which could be funny, sexy or packed with pathos.

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How to Make a Brand Image?

Graphic Design Junction

The first time the word “ Brand Image ” was used in the 1950s by none other than the famous advertising specialist Ogilvy, it basically means what do consumers think or perceive about a certain brand. How do you stand out from the competitors offering the same product or service? Business Goals / Mission and Vision.

Brand 135
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23 of the Best Business Movies for Entrepreneurs

Canny

Like Zuckerberg choosing not to run ads on Facebook at the start, thus attracting a massive user base and building customer loyalty, listening to your target audience’s needs, desires and pain points, and creating the first phase of your service or product around that can result in a much higher probability of success.

Marketing 147
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The Provocative and Prescient Work of Archie Boston Jr.

Eye on Design

Boston graduated with honors and took a position as an art director at Hixson and Jorgensen Advertising, before leaving two years later to form Boston & Boston with his brother. . The team went on to create groundbreaking work for clients including Beckman Instruments, Chiat/Day advertising, and Concord Electronics.

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How to Name Your Business – 3 Things You Need to Know

Inkbot Design

The name will appear on products, advertisements, business cards – everywhere the company has a public presence. Beyond reflecting the company's services and products, the ideal business name also captures the brand's spirit. Companies live far longer than products. It requires deep thought and creativity.

Brand 91
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Digital Marketing in a Recession: Why You Should Do it

Noupe

CNN went on-air when unemployment plummeted and the inflation rate was at 22 percent in the 1980s, MailChimp during the 2001 dot-com recession, and General Motors was founded during a 1908 recession. Businesses that continued to advertise during a recession saw their sales surge by 275 percent. What does this mean?

Marketing 113