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Revamping iDea Place: A Bold Approach in Branding

Abduzeedo

Revamping iDea Place: A Bold Approach in Branding abduzeedo 1213—23 Discover how iDea Place's branding and visual identity overhaul, designed by Douglas Alf, uniquely positions it in the Apple ecosystem market. Alf's approach was meticulous. Yet, there's a softness too.

Brand 91
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Rebranding Case Studies Spotlight: 17 of the Best Rebrands

Canny

When a company gets their rebranding right, it can boost their image for the better, raising brand awareness and increasing sales. It’s now less cartoonish and more realistic yet still conveys the brands message of fresh, healthy food. Dating back to the 1870s, Budweiser is one of the most globally recognised brands.

Brand 139
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12 Visual Examples of Brand Guidelines to Fuel Your Inspiration

Design Wizard

Nailing down brand guidelines for your business is not an easy task. To support your decision-making process, we put together this list of components that make up a brand identity. And to give you a better idea of how to use these for your own business, we added visual examples of how guidelines can be applied. Brand Story.

Brand 148
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What Saul Bass Can Teach Us About Web Design

Smashing Magazine Graphics

Responsible for title sequences in films like North by Northwest and Anatomy of a Murder , as well as a number of iconic posters and brand logos over the years. Before getting into the particulars of Saul Bass and his work, it’s worth outlining his approach to design in broader terms. It’s a brilliant idea elegantly executed.

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eCommerce Logo Design: The Power of Visual Branding

Inkbot Design

eCommerce Logo Design: The Power of Visual Branding Where online shopping is the norm and competition is fierce, a well-crafted logo can be the key to unlocking success for your eCommerce venture. Did you know that 94% of consumers are more likely to be loyal to a brand that exhibits transparency? Let me throw some statistics your way.

Brand 129
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A Fanta-stic New Identity: The Fanta Rebrand Explored

Canny

Introduced in 1940, Fanta is a popular brand across the globe most commonly known for its orange, zesty flavour. Not only is the fizzy drinks brand the second oldest of The Coca-Cola Company but it’s also the second largest brand outside of the US. The problem with Fanta’s previous branding was two-fold.

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Rebranding Success Stories: How Companies Reinvented Themselves

Inkbot Design

When done right, rebranding jolts stagnant brands back to life. From revamped logos to overhauled messaging, we'll explore the rebranding secrets that transformed these organisations. With courage, creativity, and commitment, tired brands can trigger game-changing momentum. Give your brand identity a boost in the digital age.

Brand 98