Inkbot Design

MAY 11, 2024

6-Step Content Marketing Strategy for Designers So, let’s start with a plain definition: content marketing means constructing relevant, valuable content to attract and keep your audience. Articulate content written to be insightful and well-built makes it possible to showcase one’s knowledge about a specific field.

Marketing 79

Marketing Marketing Internet and Software Development Media 79

Inkbot Design

NOVEMBER 3, 2023

8 Video Marketing Strategies that Reel in an Audience Have you ever gone fishing? Video marketing is a lot like fishing. It would be best to have the right bait and tactics to catch your target audience and reel them in. Just like novice anglers, many businesses struggle with video marketing. Let's dive in!

Marketing 86

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Inkbot Design

MAY 12, 2024

Social Media Marketing Spend: How to Avoid Burning Cash You’ve undoubtedly heard the buzz – social media marketing is the latest trend every business must jump on. How much should you be investing in social media marketing? This article will delve deep into social media marketing budgets and spending.

Media 80

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Inkbot Design

FEBRUARY 17, 2024

It involves tactics like: Press releases Media Relations Interviews Event management Sponsorships Crisis management The Pros of Traditional PR It's a well-established practice that's been around for decades, so there's a lot of expertise and experience to draw from. But which approach is more effective in 2024 and beyond?

Digital 71

Digital Media Publication Marketing 71

Just Creative

FEBRUARY 25, 2021

There’s no question that content is vital to attaining your business goals nowadays. Nonetheless, producing content just for the sake of doing so won’t be enough in 2021. Taking such huge numbers into consideration, it becomes evident that content marketing requires well-developed strategies.

Marketing 244

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Inkbot Design

FEBRUARY 19, 2024

The Cutting Edge of Healthcare Marketing Trends and Tactics Hey there! In our fast-paced world, healthcare marketing constantly evolves to keep up with emerging tech, new patient expectations, and industry shifts. 2024 is a pivotal year for healthcare marketers looking to connect with tech-savvy, wellness-focused patients.

Marketing 71

Marketing Marketing Digital Self-employed 71

Inkbot Design

AUGUST 8, 2023

Top 10 Best Marketing Blogs to Propel Your Business The dazzling marketing world is a nonstop whirlwind, with new strategies materialising at warp speed and trends quaking the industry seemingly overnight. The internet is bursting with brilliant marketing blogs by proven experts and thought leaders.

Marketing 76

Marketing Marketing Arts and Crafts Media 76

Inkbot Design

FEBRUARY 2, 2024

Quality SEO requires regularly optimising existing content, fixing technical issues, building links , monitoring rankings, etc. They will have existing benchmarks, competitive insights, and content frameworks that can be leveraged for your brand. What SEO Tactics Do You Utilise? What ongoing optimisations do you perform?

Agency 94

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Inkbot Design

APRIL 23, 2024

Top 10 Tips for Content Marketing Success Let's start with the most critical question – what is content marketing ? So why does everyone care about content marketing so much? You can’t just release content into the void and hope it sticks. That’s how you get lost in the sea of marketing noise.

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Inkbot Design

MARCH 13, 2024

Get ready to dive deep into the world of digital marketing , customer psychology, and data-driven tactics that top-performing eCommerce brands swear by. Conduct Thorough Market Research Knowledge is power in the eCommerce arena. Immerse yourself in market trends , competitor analysis, and consumer insights.

Arts and Crafts 79

Arts and Crafts Marketing Marketing Production 79

Inkbot Design

AUGUST 11, 2023

7 Search Engine Marketing Trends To Be Aware Of The digital marketing landscape is in a constant state of evolution. This is especially true regarding search engine marketing trends, where ongoing algorithm updates and innovations necessitate flexibility and forward-thinking approaches.

Marketing 140

Marketing Marketing Brand Branding 140

Moo

MARCH 11, 2024

Enter guerrilla marketing, a way for brands big and small to do things differently and make their mark – and make those marketing budgets work harder. From high-impact stunts to low-cost sticker campaigns, the ‘00s was, to many, the golden age of the guerrilla marketing campaign. What is guerrilla marketing?

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Inkbot Design

APRIL 22, 2024

Real Estate Marketing: The Keys to Success Congratulations on acquiring a realtor licence, which means you are ready to sell properties and earn some commissions. You need an all-inclusive marketing plan for a constant flow of leads and clients. You need an all-inclusive marketing plan for a constant flow of leads and clients.

Marketing 74

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Inkbot Design

APRIL 20, 2024

Understanding the reasoning behind searches allows you to craft content finely tuned to match user intent. You'll want to ensure a well-optimised content strategy targeting these terms. Examples: “How to unclog a drain” What is a content management system?” Long-tail keywords are Real Gems.

Internet and Software Development 89

Internet and Software Development Arts and Crafts Media Marketing 89

Inkbot Design

APRIL 14, 2023

Content Marketing Guide: Strategies and Tips for Success Content marketing has become an integral part of every marketing strategy nowadays. This guide will walk you through the essentials of content marketing, providing you with valuable insights, strategies, and tips for success.

Marketing 138

Marketing Marketing Media Infographics 138

Inkbot Design

FEBRUARY 29, 2024

How to Increase Brand Awareness Through Marketing Brand awareness refers to how easily a potential customer can recognise or recall your brand. Conduct Market Research on Brand Positioning Before diving into brand awareness campaigns, it is crucial to understand your current brand positioning in the market.

Marketing 75

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Inkbot Design

MARCH 15, 2024

Whether you're just starting or looking to shake things up, these tactics will help those customers flock. Do thorough keyword research, write SEO-friendly content, get listed on Google Maps/local directories and earn those all-important backlinks. So grab a snack and dive into all the juicy details!

Media 97

Media Marketing Marketing Production 97

Inkbot Design

APRIL 25, 2024

The Motivation Behind Grey Hat Tactics So why would anyone go into grey hatting? When a website owner or an SEO professional sees that their rivals are doing it too, they may feel like using these tactics will give them an unfair advantage. The answer is straightforward: competitiveness and rankings.

Marketing 74

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Inkbot Design

NOVEMBER 21, 2023

8 Marketing Strategies for Small Business Owners Marketing is crucial for the success of small businesses. However, small business owners often face unique challenges when it comes to marketing. Limited budgets, lack of resources , and fierce competition can make it difficult to stand out in the market.

Marketing 90

Marketing Marketing Advertising Advertising 90

Inkbot Design

JUNE 20, 2023

The Ultimate Digital Marketing Strategy Guide Welcome, marketing mavens and novices alike, to your one-stop shop for digital marketing excellence: The Ultimate Digital Marketing Strategy Guide. Gone are the days when you could count on traditional marketing to carry your message to your target audience.

Marketing 144

Marketing Marketing Digital Arts and Crafts 144

Inkbot Design

FEBRUARY 18, 2024

21 Content Marketing Tips for Smashing Success Hey there, content creators! Do you need help with your content marketing efforts? But today, we'll shake things up and give you a hefty dose of inspiration with 21 tried-and-true content marketing tips to take your game to the next level.

Marketing 85

Marketing Marketing Infographics Media 85

Canny

SEPTEMBER 28, 2021

Content marketing. This type of marketing involves creating, publishing, and distributing content to either engage, inspire, or educate your audience. As if content marketing wasn’t attractive enough, it’s also free. Whatever market you’re in, or want to break into, creating high quality content is vital.

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Inkbot Design

MARCH 23, 2024

Video Marketing Trends: The Future of Content Nowadays, every business under the sun is utilising video to promote their products and services. And for good reason – video marketing is an absolute powerhouse for engaging modern audiences. Believe it or not, 86% of businesses now employ video as a core marketing tactic.

Marketing 96

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Inkbot Design

FEBRUARY 23, 2024

This comprehensive guide covers proven tactics to help you find your ideal potential clients on Instagram. Conduct Market Research to Define Your Target Customer Before diving into Instagram, take time to conduct market research to gain clarity on who your ideal customers are. Intrigue potential clients to follow you for more.

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Inkbot Design

MAY 20, 2024

Here's how it works: You pitch blog owners in your industry and offer to create free content for their sites. The key is to target reputable, relevant sites and create genuinely excellent content that their readers will love. Ego baiting involves creating content that compliments or lists influential people in your industry.

Arts and Crafts 79

Arts and Crafts Brand Branding Education 79

Inkbot Design

MARCH 17, 2024

A website is the perfect complementary channel for housing this extra context and value-adding content that builds loyalty and trust with your user base. PR and influencer marketing , paid ads, and social media promotion are many channels. When someone searches “apps for XYZ,” they may not find yours.

Marketing 81

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Inkbot Design

DECEMBER 27, 2023

Learn Digital Marketing: The Complete Guide for Beginners Digital marketing has revolutionised how businesses promote their products and services. This comprehensive guide will teach you how to learn digital marketing to grow your business. Why Learn Digital Marketing?

Marketing 74

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Inkbot Design

APRIL 11, 2024

We’re talking deep dives into every single tactic and strategy you can think of which will catapult your website to the top of Google’s rankings. It’s safe to say that this marketing tool is indispensable. Your content needs to engage humans first and foremost. Make Your Content Ridiculously Thorough (And Fresh!)

Arts and Crafts 81

Arts and Crafts Publication Marketing Marketing 81

Canny

MAY 31, 2022

What Is B2B Inbound Marketing and How Can it Grow My Business? For those not in the know, B2B inbound marketing is one of the best ways of growing your business. Inbound marketing generally has always been a very reliable strategy for savvy marketers to utilise in order to reach their intended audience. download now.

Marketing 158

Marketing Marketing Media Brand 158

Inkbot Design

JANUARY 23, 2024

The Digital Marketing Funnel: A Comprehensive Guide The digital marketing funnel illustrates the typical journey a customer goes through when interacting with your business online. This is why understanding the digital marketing funnel is so critical for success. Overview: What exactly is a digital marketing funnel?

Marketing 76

Marketing Marketing Digital Education 76

Canny

SEPTEMBER 16, 2021

Your content is unique. So why would you follow the same content marketing strategy as everyone else? If you really want to stand out, you need to revisit your content strategy and make sure it’s working. You need to concentrate on creating content that generates value. The Marketing Brief Template.

Marketing 156

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Inkbot Design

NOVEMBER 21, 2022

Top 10 Infographic Marketing Trends. “With infographic marketing, less is always more.” ” Marketing is an experience that plays a crucial role in determining customer-related factors, including how we approach, communicate, and connect with them. Immerse into Infographic Marketing – Experience Innovation.

Infographics 118

Infographics Marketing Marketing Brand 118

Canny

MARCH 29, 2022

Email marketing remains an important part of many businesses’ marketing campaigns. Even amongst all of the new marketing strategies that are evolving, email marketing is certainly not dead. The Marketing Brief Template. The Marketing Brief Template. Is Email Marketing Dead? download now.

Marketing 147

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Inkbot Design

FEBRUARY 16, 2024

In this comprehensive guide, we'll explore a variety of tactics that can help you boost your online sales and take your business to new heights. Understanding the Digital Landscape Before we jump into tactics, it's crucial to grasp the ever-changing digital arena. Those days are long gone, my friend. Intimidating? But don't sweat it!

Arts and Crafts 82

Arts and Crafts Marketing Marketing Production 82

Inkbot Design

AUGUST 21, 2023

15 Small Business Marketing Ideas to Skyrocket Your Brand Welcome to an in-depth look at cutting-edge small business marketing ideas that can take your brand's reach and revenue to new heights in 2023. We'll provide actionable tips to refine your marketing strategy based on the latest market research and real-world examples.

Marketing 80

Marketing Marketing Brand Branding 80

Inkbot Design

SEPTEMBER 27, 2023

Branding vs Advertising: Understanding the Power of Perception and Promotion Branding and advertising are two essential components of a business's marketing strategy. On the other hand, advertising is a paid tactic within marketing that involves displaying advertisements for a business through various channels.

Advertising 97

Advertising Advertising Brand Branding 97

Inkbot Design

JANUARY 6, 2024

12 Best Marketing and Branding Strategies Building a solid brand and implementing effective marketing strategies are crucial to business success. This comprehensive guide outlines the top marketing and branding strategies to help you identify what will best promote your business, reach your target audience, and achieve your goals.

Marketing 87

Marketing Marketing Brand Branding 87