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Strong Branding: 4 Key Elements of a Good Brand Identity

Designer Daily

B2B is a somewhat unique animal compared to B2C marketing. It provides you with key marketing data that you can utilize to reach and engage with your audiences. But start with the basics – your logo, your colors, your key messaging and your brand identity. Focus on Your Content Marketing.

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How to Use Video in a Marketing Campaign

Graphic Design Junction

When developing a modern marketing campaign, incorporating video content is a must. You don’t need to have a lot of money to create a video for your marketing campaign, and video marketing is not confined to highly-produced ads. Web series videos aren’t like other marketing content. Take your pick from the options below.

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International Marketing Done Right: 3 Examples and Tips

Noupe

Expanding to newer markets is not just a leap of faith. Commonly, companies venture into international markets because global growth has more scope. However, international success requires local knowledge and a commitment to change and adapt the marketing as per the region in question. So what is international marketing?

Marketing 116
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Pastel Color Scheme for a Refined Website Design

Template Monster

Pastel color scheme can win Oscar for the most "elegant role" among other palettes used in web design. Sites taking minimal approach by using washed out color scheme, call a feeling of sophistication and purity. A lot of negative space, light color schemes – nothing annoying is used there. What's a Pastel Color Scheme?

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Paris in Vivid Color Images by Jules Gervais-Courtellemont, 1923

Design You Trust

These colored photos by Jules Gervais-Courtellemont will take you back through time to see how Paris looked in 1923. The vivid images are produced using the autochrome technique in which the plates are covered in microscopic red, green and blue colored potato starch grains (about four million per square inch). The Porte Saint-Denis.

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Artist Alex Proba’s Colorful Personality Splashes Across Samsung’s New Bespoke Refrigerator

Design Milk

Samsung just announced their color customizable Bespoke kitchen appliance range at the start of the year at the 2022 CES. Color in the kitchen still seems to be off-limits here in the United States, but the decades’ long trend of monochromatic kitchens seems to be slowly softening.

Color 97
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How To Create A Whiteboard Video That Will Grow Your Brand

Just Creative

From a digital marketing standpoint, it’s not hard to make a case for whiteboard animation. Both marketers and scientists agree on the format’s ability to enhance learning and long-term retention of ideas. Even more so than marketers or scientists, audiences love whiteboard videos! Use Your Brand Colors Effectively.

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