A lesson in branding by SomeOne with its work for the National Youth Orchestra
Designer Daily
OCTOBER 4, 2023
Currently, there are 160 teenagers in the orchestra and many more in the NYO Open program. Founded in 1948, the National Youth Orchestra is an institution in the UK with generations of musicians who have learned to practice their craft there. As part of the strategy, the slogan “Play your part” becomes the new motto.
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