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Balancing Creativity And Client Expectations In Graphic Design

Designer Daily

Navigating the balance between boundless creativity and concrete client expectations is pivotal in graphic design. This balancing act is like walking a tightrope, where tilting too far in one direction can compromise creative integrity, and leaning too much the other way might not meet client needs. Who are they? What appeals to them?

Client 361
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The 8 Types of Brands (Definitions & Examples)

Inkbot Design

The 8 Types of Brands (Definitions & Examples) Brands are ubiquitous in our lives, shaping our decisions and influencing how we perceive products and services. Different types of brands exist, each with its specific approach tailored to various consumer needs and market demands. But what indeed makes a brand international?

Brand 93
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Never Sit Still shakes up self-promotion with an animated anti-showreel

Creative Boom

These tightly edited videos showcase the best of what a studio is capable of to win over potential clients and are an excellent way of visualising where their investment could take them. In addition, clients can often find our process foreign or complicated, or our previous work might not be the perfect reference for the brief. "I'm

Animation 331
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Ethical Marketing Trends in 2024 and Beyond

Inkbot Design

Ethical Marketing Trends in 2024 and Beyond According to a study, 81% of customers believe companies should help save the environment. It is imperative to bolster the marketing aspect of ethical branding with additional ethical endeavours. But it comes from various aspects of marketing, privacy, and taking care of the environment!

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Tebo Mpanza on why the future of branding is young, agile and authentic

Creative Boom

We've all spent the last ten years talking about Gen Z: those born (according to some definitions) between 1995 and 2009. Its employees are physically young, being in their 20s and early 30s (client director Tebo Mpanza is 34, and his business partner Jay Topham turns 31 this year). They work with youthful, cutting-edge brands.

Brand 351
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Mastering Website Redesigning: The Definitive Guide

Inkbot Design

Mastering Website Redesigning: The Definitive Guide You're about to embark on a journey to transform your perspective on the powerful yet often misunderstood world of website redesigning. Understanding the Importance of Website Redesign A well-designed website is the cornerstone of your digital marketing strategy. Let's get started.

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How to Find Design Clients During a Lockdown

Creative Market

One of the biggest concerns for designers is how to find clients during this time of worldwide lockdowns. Though this pandemic and lockdown are unprecedented challenges for graphic designers, it’s still possible to find good clients during this hardship. This is why we now decided to join forces.

Client 173