Earthling Studio infuses nostalgic fun into iced tea brand HALFDAY
Creative Boom
MARCH 5, 2025
In a drinks market overflowing with kombuchas, seltzers, and adaptogen-laced elixirs, where health-conscious consumers are becoming increasingly selective with their choices, being the go-to brand is no easy feat. Enter Earthling Studio, which was tasked with overhauling HALFDAY's visual identity and brand world.
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