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Brand Awareness: Strategies, Examples, and Measurement

Inkbot Design

Brand Awareness: Strategies, Examples, and Measurement To grow, any business needs to build brand awareness. But what exactly is brand awareness – and how can you know if your efforts are successful? In this post, we'll explore some effective strategies for raising brand awareness with real-world examples.

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5 Iconic Prints Expand the Herman Miller Archival Poster Collection

Design Milk

It’s exciting to give new context and life to this work,” says Amy Auscherman , Director, Archives and Brand Heritage at Herman Miller. Ideas Poster Print will never die and the immortalized cover of Ideas magazine, an in-house publication from Herman Miller with a quarterly run spanning 1978 to 1982, proves just that.

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Vanity Fair Redux: Poltrona Frau and Fornasetti Join Forces

Azure Magazine

Such is the alchemy between furniture brand Poltrona Frau and decor legend Fornasetti: The design houses recently collaborated on a reissue of the Vanity Fair XC chair with an illustration of a sun and moon “rising over swirling clouds.” When two historic Italian icons get together , the result can be magic.

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6 Tile Trends We’re Anticipating at Coverings 2024

Azure Magazine

Whether drawing from historic details like stained glass windows, or contemporary buildings, like Zaha Hadid’s Marvel Meraviglia Diamond collection for Atlas Concorde, brands found myriad ways to translate architectonics into 2D. The post 6 Tile Trends We’re Anticipating at Coverings 2024 appeared first on Azure Magazine.

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imm Cologne 2024: The Installation Circles Connect Design and Sustainability

Azure Magazine

“Sense of Surface” by Raw-Edges Design Studio Situated behind a set of digitally printed curtains, the “Sense of Surface” installation by Raw-Edges Design Studi o delves deep into the concept of multi-layered structures.

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The 11 Main Types Of Graphic Design (Fun & Different)

Shillington

Branding/Visual Identity. They work with the client to develop a visual representation of their brand (their brand identity) in order to breathe life into their story, bringing shapes, colors and images into the narrative. These designers help you deliver on your brand. That’s where a graphic designer comes in.

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Graphic Design Salary Guide: Everything You Need to Know

Inkbot Design

Editorial designers create visual concepts and layouts for magazines, newspapers, and books. Editorial designers at top publishing companies or working for significant magazines may earn over £60,000. High-end packaging designers at brand-name companies can make over £55,000.