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Without crafts radical identity for coffee brand that puts people above profit

Creative Boom

Branding a community interest company involves a mind-shift when it comes to values, as Without's work with Social Impact Coffee shows. We all know that certain global coffee chains do everything to avoid paying their taxes and seem to prize profit over all else. The overall tone is transparency, accountability and impact.

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Studio Herrström's rebrand of influencer agency Influur is a whole heap of fun

Creative Boom

Influur helps content creators get work with brands for a decent compensation. Influur is a specialist agency that connects these creators, specifically in the areas of music, dance and lifestyle, with brands, helping them form impactful partnerships and reach specific target groups. It's a strange world we live in.

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Creative mentoring platform looks to increase impact with inaugural fundraiser

Creative Boom

In 2020, not-for-profit creative community and mentoring platform The Arena set up in a bid to change this by arming aspiring creatives with the tools, inspiration and confidence they need to kickstart a creative career.

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Design Inspiration: Organic Posters, Flyers, and Social Media Graphics

Graphic Design Junction

With growing awareness of sustainability and health, brands that focus on organic products need visuals that communicate these values effectively. Platforms like Instagram and Pinterest thrive on visually stunning content, so incorporating fresh, clean designs with organic themes can increase engagement and build your brand presence online.

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The buzzwords creatives are ditching in 2025 (and what to say instead)

Creative Boom

Brand writer Sarah Farley shares a similar view, adding that brands have hijacked the word "purpose" for virtue signalling. But, once a company goes public or chases profit, its "purpose" often shifts into something less "save the world" and more "make shareholders rich". It should be about risk and, yes, possibly failure.

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Glasfurd & Walker craft colourful and uplifting packaging for a Canadian beer collaboration

Creative Boom

But when three craft breweries emerged in Murray Street, Port Moody, British Columbia, they didn't set out to steal each other's market share. Not only that, but proceeds would go towards the Canucks Autism Network, a non-profit organisation that supports individuals and families living with autism.

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James Hurst embraces counter-culture with the launch of a new studio, Punk Works

Creative Boom

Credit: James Hurst / Punk Works The former Head of Brand Design at Google opened his own studio, Punk Works, this January. Hurst recently sat down with Creative Boom to introduce his new venture and share why he wants more branding agencies to embrace their punk side. Punk Works will put that mission into practice.

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