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Brand Development & Direction for Grit

Abduzeedo

Brand Development & Direction for Grit. and the brand direction project they developed for 'Grit' which is a marketing studio that focuses on strategy, content, e-commerce, and ads. is a design studio specializing in branding, packaging, editorial, and web design based in Monterrey, Mexico.

Brand 70
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Clients from hell: How to navigate nightmarish scenarios as a freelancer

Creative Boom

Even if you must grit your teeth while typing it, resist the temptation to get personal. To illustrate this, you could give them examples; for example: "I hate this colour" is not helpful, but "Can we use colours specified in our brand style guide?" This leads to chaotic and unpredictable project development.

Client 390
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'Start Yesterday': 7 female founders share their tips for success in the creative industry

Creative Boom

Their founder journeys have been directed by their intentional desire to make a mark – not just by leaving a creative legacy behind but by living meaningful lives as leaders, but also, more simply and universally, as people. She said there's no real secret to founder success – just the crucial grit it takes to start and keep going.

Agency 509
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How to Survive as a Creative

Inkbot Design

Here are my best tips for how to survive and succeed as a creative: Develop a Powerful Brand Your brand is your key to standing out and attracting the right kind of attention as a creative. Your brand should align with your values, interests and the change you want to create. Ask yourself: What makes you unique?

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The Epic Rivalry: The Story of Adidas and Puma

Inkbot Design

Though the Dassler brothers have passed away, their feud continues through competition between their respective athletic brands. The Founding of Adidas and Puma Adidas and Puma, two of the world's most powerful sporting brands, were founded by the Dassler brothers in Herzogenaurach, Germany, 60 years ago.

Sports 93
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How to Start a Business: 10-Step Guide for Entrepreneurs

Inkbot Design

The road to building a successful business begins with identifying a problem worth solving and developing a unique solution. Entrepreneurs must work tirelessly to build brand awareness, acquire customers, manage finances, and scale operations. Develop a clear value proposition explaining how your business fills a need.

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'I want my work to feel alive': Imo Crossland on Picasso, being a maximalist and surviving the creative roller coaster

Creative Boom

Being able to see the developments and never-ending experimentation and growth. It brings texture, imperfection, grit, and an element of play that cannot be achieved digitally. I love the work they have done with illustrators in the past, and I am in awe of Alessandro Michele's creative direction.

Digital 278