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What Is Experiential Marketing, and Why Is It So Critical?

Inkbot Design

What Is Experiential Marketing, and Why Is It So Critical? Experiential marketing is the process of creating memorable experiences for your audience. From a marketing perspective, experiential marketing is one of the most powerful ways to attract, connect, and retain customers.

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12 Graphic Design Portfolio Essentials (Top Tips for Landing Clients)

Just Creative

What is a Graphic Design Portfolio? If you want to showcase more of your work, you can start a graphic design blog. What Should You Include in Your Graphic Design Portfolio? Explain exactly what the client wanted, the problem they wanted you to solve for them. Explain what made you do the things you did in that project.

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10 New Branding Trends You Need to Know About Now

Inkbot Design

But now, the rise of content marketing and social media has made it clear that creating an effective brand is about much more than design. These 10 new branding trends will revolutionise brand marketing and transition from dull to fab. This is especially true for blog posts with long-form content.

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The 8 Types of Brands (Definitions & Examples)

Inkbot Design

Different types of brands exist, each with its specific approach tailored to various consumer needs and market demands. Moreover, leveraging their reputations makes entering new markets much more manageable for such companies due to existing name recognition within those regions or countries before marketing efforts are made there.

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Guide to Effective B2B Marketing for 2020

Noupe

Business-to-business (B2B) marketers’ strategies for 2020 are “overridden by one factor more than any other: uncertainty,” says Polly Kay, senior marketing manager at English Blinds. How can you adapt your B2B marketing to cope with this extreme situation? Chapter 2: What is B2B marketing? What is B2B marketing?

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15 Small Business Marketing Ideas to Skyrocket Your Brand

Inkbot Design

15 Small Business Marketing Ideas to Skyrocket Your Brand Welcome to an in-depth look at cutting-edge small business marketing ideas that can take your brand's reach and revenue to new heights in 2023. We'll provide actionable tips to refine your marketing strategy based on the latest market research and real-world examples.

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Tools not rules

UX Collective

Intelligent Creativity is a recent term to categorize a new wave of creative innovation that uses AI and machine learning, data, and automation coupled with human creativity, to reinvigorate creative solutions for marketing and advertising. Intelligent Creativity is transforming how we create and use brand systems MoMA Elevator Screens.

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