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Social Media Challenges: The Good, Bad and Dangerous

Inkbot Design

Social Media Challenges: The Good, Bad and Dangerous Viral internet trends are not a new concept for anyone with social feeds. That’s why I’m asking myself, what is a “social media challenge”? You had better be prepared because it will get wild out here on this strange journey through the land of social media… dares!

Media 83
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These Striking Advertising Matches Were All the Rage in 1970s Singapore

Eye on Design

Apart from physical similarities, the two also have much in common in the world of advertising. Even before the proliferation of smartphones led to the popularity of “mobile advertising,” matchboxes plastered with advertisements once offered an affordable and portable means of marketing too. Courtesy In Plain Words.

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How to Manage a Marketing Budget

Inkbot Design

Compare Channel Cost and Conversion Rates Factor in cost and conversion rates to optimise funding across channels: Channel Cost Per Lead Conversion Rate SEO $15 15% Paid search $30 25% Social media $10 10% Adjust channel budgets based on cost efficiency and sales conversion power. What Belongs in a Marketing Budget?

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Brand Awareness: Strategies, Examples, and Measurement

Inkbot Design

There are plenty more ways to quantify whether people have heard of a particular name over time: social media listening tools don't just tell brands what people think; they also indicate whether or not someone is aware that brands exist. Because if I've seen a shoe brand advertised on T.V.,

Brand 94
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How To Improve Your Photography Brand to Get More Clients

Just Creative

In the media, for example, we know of a few who’ve cemented their reputation as the best in their field. The changing image of photography in the era of social media. While social media has made a significant contribution to promoting the importance of beautiful imagery, its role remains a double-edged sword.

Client 255
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False Advertising: Deceitfully Promoting Products and Services

Inkbot Design

False Advertising: Deceitfully Promoting Products and Services False advertising uses false, misleading, or unsubstantiated claims to promote a product, service, or brand. False advertising is rampant across industries and mediums, from print ads to social media influencers. What is False Advertising?

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Ethical Marketing Trends in 2024 and Beyond

Inkbot Design

The website may provide an inside peek at the manufacturing process. Also, they reach out to their favourite social media influencers. Being so active, they can connect with social media personalities. New businesses gain fame because they spread ethical information on social media. Roasting others is a bad idea!