Just Creative

JULY 7, 2020

Mobile phone manufacturers today keep advancing camera technology, making it more accessible for the general public to experiment with imaging techniques. Not only that, but you also need to invest in marketing and personal branding to encourage positive engagement from potential clients. Branding can also foster familiarity.

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Just Creative

FEBRUARY 16, 2021

When big brands decide to reinvent not only themselves but also their brand strategy, it can make for some big news. With the help of Microsoft, it allowed Apple to shift from just being a manufacturer of Macs and reinvent itself as a creator of innovative tech products that we all know and love. What is a brand?

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Brand Branding Marketing Marketing 337

Inkbot Design

APRIL 29, 2023

Brand Attributes: Unlocking the Power of Your Identity Let me start by asking you a question: what do Apple, Nike, and Coca-Cola have in common? The answer is simple – an influential and instantly recognisable brand. So, let's dive in and unlock the power of your brand attributes. What Are Brand Attributes?

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Brand Branding Advertising Advertising 129

Creative Boom

OCTOBER 15, 2023

(And by extension, no traditional retailer or manufacturer it's not putting out of business.) Well, Amazon is now out to 'disrupt' that market, too, as they like to put it. byAmazon is a new service which offers customers own-brand store cupboard essentials, ready meals and fresh food for lunch and dinner, both online and in-store.

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Inkbot Design

JUNE 14, 2022

Why Brand Personality is Crucial for Brands to Market Better. Brand personality refers to the brand's unique characteristics that distinguish it from competitors. a particular feature), its price, or its location in the market. The Importance of Building a Brand Personality.

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Marketing Marketing Brand Branding 73

Inkbot Design

FEBRUARY 13, 2024

Best Branding Practices to Increase Your Brand Power 87% of consumers say that brand loyalty influences their purchasing decisions. Since many brands compete for consumer attention, establishing a solid and memorable brand identity is essential. Now, let's learn how to upgrade your brand and succeed.

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Inkbot Design

DECEMBER 22, 2023

How Minimalist Branding Connects with Customers Minimalism has become a significant trend across our culture in recent years. This preference for minimalism has also influenced branding and marketing strategies. What Exactly is Minimalist Branding? Less is more when it comes to minimalist branding.

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Inkbot Design

OCTOBER 4, 2022

Branding in Marketing: Steps to A Great Strategy. Branding is essential because it identifies a particular product or service to customers. This helps build trust between a brand and a customer and ultimately make a sale. This is why it's so crucial for your brand to have a clear purpose and message.

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Marketing Marketing Brand Branding 91

Inkbot Design

MARCH 1, 2024

11 Luxury Brand ing Trends To Pay Attention To The luxury goods market has seen tremendous growth over the past decade, fueled by rising incomes and changing consumer attitudes, especially among younger generations like Millennials and Gen Z. This article will explore key trends shaping luxury branding in 2024 and beyond.

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Brand Branding Arts and Crafts Digital 73

Inkbot Design

JULY 29, 2022

5 Reasons to Use Direct Mail Advertising in Your Marketing Plan. Business owners who use direct mail marketing are more successful than those who don't. This is because people find direct mail more reliable and effective than other forms of advertising. These businesses include product manufacturers and service providers.

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Design You Trust

JUNE 22, 2022

Opel is a German automobile manufacturer which was owned by the American automaker General Motors from 1929 until 2017 and the PSA Group, a predecessor of Stellantis, from 2017 until 2021. Opel vehicles are sold in the United Kingdom under the Vauxhall brand. h/t: vintag.es. Opel is still headquartered in Rüsselsheim am Main.

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Inkbot Design

OCTOBER 15, 2023

Brand Awareness: Strategies, Examples, and Measurement To grow, any business needs to build brand awareness. But what exactly is brand awareness – and how can you know if your efforts are successful? In this post, we'll explore some effective strategies for raising brand awareness with real-world examples.

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Inkbot Design

NOVEMBER 27, 2023

The 8 Types of Brands (Definitions & Examples) Brands are ubiquitous in our lives, shaping our decisions and influencing how we perceive products and services. Different types of brands exist, each with its specific approach tailored to various consumer needs and market demands.

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Brand Branding Production Marketing 94

Inkbot Design

OCTOBER 7, 2023

Brand Personality Types: Key to Consumer Behaviour In the competitive business world, where brands vie for attention and aim to connect with their target audience on a deeper level, having a distinct brand personality can help them stand out. What Does Brand Personality Mean? Why is Brand Personality Important?

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Inkbot Design

MAY 29, 2023

Branding Archetypes: Building Lasting Connections We're about to explore an idea at the crossroads of psychology, mythology, and marketing—branding archetypes. As a branding expert, I often find myself in conversations where people ask, “How can we make our brand more relatable? It's almost like magic!

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Brand Branding Marketing Marketing 140

Inkbot Design

DECEMBER 21, 2023

How Custom T-Shirt Design Can Help Promote Your Brand T-shirts are the ultimate casual wear. But a simple tee can also be an incredible branding and marketing tool for businesses and organisations. With some creative custom design work, you can transform basic shirts into walking billboards for your brand.

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Brand Branding Arts and Crafts Graphic 74

Canny

OCTOBER 31, 2023

If you’re looking for effective sweets branding, then you’ve come to the right place. Branding for this type of product needs to capture the attention of consumers and give them a reason to pick it up off a very crowded shelf. There’s quite literally hundreds of sweets brands, all competing for the same customers.

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Brand Branding Production Arts and Crafts 78

Inkbot Design

OCTOBER 6, 2022

The Brand Story Formula: How To Build a Great One. A brand story is a narrative that tells a brand's story, starting from its history and leading up to its current state. It is essential for brands because it provides them an emotional connection with consumers and strengthens the bond between a brand and its audience.

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Eye on Design

JULY 7, 2022

Apart from physical similarities, the two also have much in common in the world of advertising. Even before the proliferation of smartphones led to the popularity of “mobile advertising,” matchboxes plastered with advertisements once offered an affordable and portable means of marketing too. Courtesy In Plain Words.

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Canny

AUGUST 26, 2021

B2B marketing is difficult, and one of the most important parts of B2B marketing is understanding your audience. The Marketing Brief Template. The Marketing Brief Template. In the world of marketing, you need to understand the difference between targeting individual consumers and businesses. What is B2B Marketing?

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Inkbot Design

NOVEMBER 17, 2022

Strategic Branding: Guide to Brand Strategy. Strategic Branding is a marketing strategy that allows brands to communicate their messages in distinct ways and help customers find a product or service. What makes your brand different? How do you plan to differentiate your brand ? Packaging and Labels.

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Brand Branding Marketing Marketing 128

Inkbot Design

NOVEMBER 9, 2022

7 Brand Building Tips That Can Make You A Millionaire. Brand building is the process of establishing and maintaining a recognisable and strong brand identity for marketing your company. To represent your brand, you can use a logo, website, business card, etc. Building a brand can be a complicated task.

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Inkbot Design

OCTOBER 27, 2023

First Impressions: Creating Positive Branding from the Start The first contact between a brand and a potential customer is like a first date – awkward, exciting, and full of potential. When it comes to branding, nailing that first impression is everything. A misunderstanding is difficult to undo.

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Brand Branding Media Advertising 96

Inkbot Design

JULY 23, 2023

How to Write an Irresistible Brand Positioning Statement Are you ready to unlock the secrets behind crafting a brand positioning statement to leave your competition in the dust? Well, you've come to the right place because, in this article, we're diving headfirst into the captivating world of irresistible brand positioning !

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Brand Branding Arts and Crafts Marketing 85

Just Creative

NOVEMBER 19, 2020

Private label selling is a type of eCommerce business where you sell products under your own brand name. Shopify describes private label products as products “manufactured by a contract or third-party manufacturer and sold under a retailer’s brand name ”. Choose The Right Manufacturer. These are just examples.

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Production Manufacturing Marketing Marketing 248

Inkbot Design

AUGUST 16, 2023

Unique Selling Points: Gaining a Competitive Edge in Today's Market In today's oversaturated marketplace, simply having a quality product or service is no longer enough to succeed. It's a vital tool for differentiation and a core part of your brand positioning. A compelling USP grabs attention, generates interest, and motivates action.

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Marketing Marketing Arts and Crafts Production 72

Inkbot Design

OCTOBER 18, 2022

How to Create a Brand Message That Resonates With Your Audience. A brand message is a specific set of words that identifies the brand as different from other brands in the same market. These words are used on packaging, signs, billboards, website and marketing materials. And what should my brand message say?

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Creative Review

JANUARY 27, 2021

Over the course of its near 50-year life span the logomark has become a ubiquitous addition to our visual landscape, so easily identified that for half of that time it has stood alone, without supporting typography, to represent the Nike brand. In other words, a brand is not what you say it is. .” All images: © Nike, Inc.

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Brand Branding Sports Advertising 138

Inkbot Design

NOVEMBER 4, 2022

How To Be An In-Demand Creative Brand Designer. A brand designer creates the look of a company, product or even a person. Whether the design is in a logo, product packaging, advertising campaign or even a person's appearance, a brand designer creates the style. Do you want to become a creative brand designer?

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Brand Branding Graphic Design Graphic 72

Creative Review

JULY 20, 2020

As Europe’s lockdowns start to ease, it’s time for brands to review their approach to advertising and marketing, and consider the environmental impact of their creative campaigns. Present-day consumers demand sustainability and want to engage with brands that live up to their environmental promises and policies.

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Brand Branding Advertising Advertising 65

Inkbot Design

APRIL 5, 2023

The Internet of Things in Marketing: 7 Ways to Grow a Startup Businesses of any size can benefit from a well-organised marketing plan , regardless of age. Advertising is crucial when starting a business. Create a marketing strategy to accelerate your business's expansion. What is Marketing?

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Internet and Software Development Marketing Marketing Networking 75

The Branding Journal

JUNE 10, 2022

What makes a brand exceptional and worthy of our decision? Well, the ongoing success of a brand can very often rest on the values at its heart and how authentically they are expressed and communicated in the marketplace. We also included a few examples of brand values from big companies to help you find those unique to your brand.

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Inkbot Design

NOVEMBER 10, 2023

What Makes Luxury Brand Identity So Desirable? Luxury brands have a certain je ne sais quoi, making them irresistible to consumers. As a marketing expert who has worked with various high-end brands over the years, I've identified some key ingredients that make up the secret sauce of luxury brand identity.

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Brand Branding Arts and Crafts Client 73

Canny

OCTOBER 19, 2021

Jargon and technical terms can be a real barrier to entry into the world of branding and rebranding. Especially with branding projects, where the deliverables are clear cut and defined from the get go, it’s vital to be clear on what you’re doing and how you’re doing it. Brand Guidelines / Brand Book / Brand Manual.

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crowdspring

NOVEMBER 8, 2018

Many people want to start a clothing brand or clothing line. The truth is that successful clothing brands become successful in part because they’re created by people who are passionate about clothing. But, a clothing brand needs more than just exquisite apparel design to create a lasting business. Develop your brand.

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Brand Branding Manufacturing Fashion 114

Inkbot Design

MAY 24, 2022

Why Your Brand Name Matters More Than Ever. “Branding isn't about making your name or logo look good; it's about meaning something.” ” A brand is an organisation's most valuable asset. Brands today have a choice. The Brand Name You Choose Is Important. The Brand Name You Choose Is Important.

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Brand Branding Marketing Marketing 91

Inkbot Design

JULY 4, 2023

The Power of Storytelling in Branding Have you ever wondered why some brands seem to have an almost magical hold on our hearts and minds? Welcome to an exciting exploration of “The Power of Storytelling in Branding”! Isn't branding all about logos, taglines, and catchy jingles?” Think about it.

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Brand Branding Arts and Crafts Media 71