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Types of Advertising: Traditional vs Digital Strategies

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Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. With so many options, it can get overwhelming to determine the suitable advertising types and mediums to use. Full-page glossy magazine ads also offer a high visual impact.

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Guerrilla Advertising: How to Make Your Brand Stand Out

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Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. And I bet you can think of a few more.

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Unveiling the Truth Behind Deceptive Advertising

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Unveiling the Truth Behind Deceptive Advertising Have you ever encountered an advertisement that seemed too good to be true? In today's world, deceptive advertising has become widespread, leaving consumers frustrated, cheated, and even deceived. Let's unveil the truth and take a stand against deceptive advertising!

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Top 20 Best Advertising Campaigns of All Time

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Top 20 Best Advertising Campaigns of All Time To successfully sell a new product or service, it is necessary to ensure that potential customers are aware of it. This is why advertising campaigns are so important. What are Advertising Campaigns?

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Names to know: 20 visionaries shaping the future of creativity

Creative Boom

From pioneering entrepreneurs to innovative brand leaders and multidisciplinary creative forces, these are the movers and shakers propelling their respective fields forward. To answer that question, we turned to Frontify , our favourite cloud-based, brand-building platform. So, who are the names we need to know? Not rocket science."

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Haruko Hayakawa creates surreal CG artwork packed with humour and subversion

Creative Boom

Brooklyn-based CG artist and creative director Haruko Hayakawa specialises in creating stunning, bizarre visuals which tackle consumer culture, brands and nostalgia. But it wasn't until she stumbled upon a tutorial for a 3D landscaping program called Bryce that she became aware of the potential of digital creativity. "I

Art 451
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10 best artist and illustration agents in New York City

Creative Boom

Their lineup of industry-leading illustration talent includes David Doran , an award-winning illustrator based in Falmouth who works with international brands, magazines, newspapers, festivals and publishers creating illustrations of all shapes and sizes. They are based in New York City, with offices in London, Berlin, Shanghai and Sydney.

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