Inkbot Design

JANUARY 13, 2024

What is Digital Branding? Benefits & Strategies Digital branding is establishing a brand identity and reputation online through the strategic use of digital media and technology platforms. Agile Brand Management The digital landscape evolves quickly. Agile Brand Management The digital landscape evolves quickly.

Digital 79

Digital Brand Branding Media 79

Creative Boom

APRIL 21, 2024

From pioneering entrepreneurs to innovative brand leaders and multidisciplinary creative forces, these are the movers and shakers propelling their respective fields forward. To answer that question, we turned to Frontify , our favourite cloud-based, brand-building platform. So, who are the names we need to know? Not rocket science."

Agency 401

Agency Marketing Marketing Brand 401

Inkbot Design

MAY 8, 2024

Many website builders offer free plans, and you can make money through affiliate marketing and advertising revenue. So, let’s discuss advertisements. Advertising revenue is a passive income stream. Sign up with an advertising network like AdSense and embed the ad code. That’s where social media marketers come in.

Internet and Software Development 78

Internet and Software Development Marketing Marketing Client 78

Creative Boom

SEPTEMBER 24, 2023

With its rich tapestry of art galleries, publishing houses and media outlets, New York City is a veritable hub for illustration agents. The artists on their books have been honoured with over 840 awards for excellence, aided several advertising clients in setting sales records, and helped publishers sell millions of books.

Artist 459

Artist Illustration Illustrator Arts and Crafts 459

Just Creative

FEBRUARY 9, 2021

Not exactly the best choice when you’re working on the branding or a logo for a new client. To help, we thought that giving your wrist a break from trying to perfect your skills by offering our choices for the Best Handwritten Fonts for graphic design, logos & branding. Like people, fonts, too, have varied personalities.

Fonts 314

Fonts Graphic Design Brand Branding 314

Inkbot Design

NOVEMBER 14, 2023

Startup Branding Tips: How to Build an Unforgettable Brand Starting a new business is exhilarating. But without proper branding, your startup risks fading into obscurity. Developing an effective brand is essential for distinguishing yourself, attracting loyal customers, and competing against established companies.

Brand 90

Brand Branding Marketing Marketing 90

Just Creative

FEBRUARY 16, 2021

When big brands decide to reinvent not only themselves but also their brand strategy, it can make for some big news. The point of that little story is that sometimes, even the biggest brands need a brand strategy or need to change theirs up to succeed in today’s economy. Related: 101+ Brand strategy resources.

Brand 337

Brand Branding Marketing Marketing 337

Inkbot Design

JANUARY 3, 2024

The Ultimate Fitness Branding Framework Building a solid personal brand has become increasingly important for fitness professionals and influencers looking to stand out in a crowded industry. But what exactly goes into successful fitness branding? Defining Your Niche The foundation of any strong brand is specificity.

Brand 76

Brand Branding Client Self-employed 76

Inkbot Design

OCTOBER 6, 2023

Brand Audit Tools: Assessing and Improving Your Brand A well-established and competitive brand is crucial for success in today's business world. Yet, it is vital to assess your brand’s performance regularly if you want it to reach your target audience effectively and engage with them. What exactly is a ‘brand audit’?

Brand 78

Brand Branding Media Marketing 78

Inkbot Design

JANUARY 21, 2024

Luxury Brand Marketing & High-End Branding Luxury brands exist in a rarefied world of high prices, exceptional quality, heritage and pedigree, exclusivity, and aspirational identities. This comprehensive guide explores the fundamental principles, strategies, and examples of luxury brand marketing and high-end branding.

Marketing 69

Marketing Marketing Brand Branding 69

Inkbot Design

JANUARY 6, 2024

12 Best Marketing and Branding Strategies Building a solid brand and implementing effective marketing strategies are crucial to business success. This comprehensive guide outlines the top marketing and branding strategies to help you identify what will best promote your business, reach your target audience, and achieve your goals.

Marketing 85

Marketing Marketing Brand Branding 85

Inkbot Design

DECEMBER 6, 2023

20+ Tips for Developing Your Branding Building an effective brand that resonates with your target audience is vital for any business looking to grow. However, crafting an authentic, memorable brand identity that converts potential customers into long-term advocates requires strategy and effort. What brands do they currently buy?

Brand 78

Brand Branding Marketing Marketing 78

Inkbot Design

MARCH 20, 2024

How to Promote Your Brand with Custom Stickers You know that feeling when you spot a random sticker slapped on something, and it just sticks with you? Stickers have this underrated ability to promote your brand in the sneakiest (and stickiest) way possible. Those little stickered surfaces become miniature brand monuments!

Brand 81

Brand Branding Print Marketing 81

Inkbot Design

FEBRUARY 13, 2024

Best Branding Practices to Increase Your Brand Power 87% of consumers say that brand loyalty influences their purchasing decisions. Since many brands compete for consumer attention, establishing a solid and memorable brand identity is essential. Now, let's learn how to upgrade your brand and succeed.

Brand 52

Brand Branding Marketing Marketing 52

Inkbot Design

NOVEMBER 27, 2023

The 8 Types of Brands (Definitions & Examples) Brands are ubiquitous in our lives, shaping our decisions and influencing how we perceive products and services. Different types of brands exist, each with its specific approach tailored to various consumer needs and market demands.

Brand 92

Brand Branding Production Marketing 92

Inkbot Design

MARCH 1, 2024

11 Luxury Brand ing Trends To Pay Attention To The luxury goods market has seen tremendous growth over the past decade, fueled by rising incomes and changing consumer attitudes, especially among younger generations like Millennials and Gen Z. This article will explore key trends shaping luxury branding in 2024 and beyond.

Brand 71

Brand Branding Arts and Crafts Digital 71

Inkbot Design

FEBRUARY 29, 2024

Your budget should help you execute your marketing strategy to reach target audiences, increase brand awareness, boost sales, etc. This flexibility helps generate the best ROI across marketing programs. An effectively allocated budget allows you to maximise marketing dollars and get the best return on investment (ROI).

Marketing 67

Marketing Marketing Media Advertising 67

Just Creative

JULY 20, 2020

Back in 2010, when Instagram was released as a simple photo-sharing app, no one could have predicted this social media platform would evolve into a great marketing tool. Here are several tips on how to build brand awareness with an Instagram bio: Provide information about your business in 140 characters. Use brand hashtags.

Marketing 283

Marketing Marketing Production Programming 283

Inkbot Design

DECEMBER 14, 2022

Top 10 Best Books On Branding Design & Identity. The brand is the promise your product or service makes to your audience. Every aspect of your business, from packaging and product design to product naming and logos, should reinforce and strengthen your brand. Top 10 Best Books On Branding. Sale Bestseller No.

Brand 139

Brand Branding Publication Publishing 139

Inkbot Design

NOVEMBER 19, 2023

Complete Guide to Increasing Your Brand Visibility Visibility. If your brand isn't visible, it doesn't exist. Brand visibility is critical for success. This guide will walk you through everything you need to know to increase your brand's visibility in 2024. Every brand is desperately competing for attention.

Brand 95

Brand Branding Marketing Marketing 95

Inkbot Design

MAY 29, 2023

Branding Archetypes: Building Lasting Connections We're about to explore an idea at the crossroads of psychology, mythology, and marketing—branding archetypes. As a branding expert, I often find myself in conversations where people ask, “How can we make our brand more relatable? It's almost like magic!

Brand 138

Brand Branding Marketing Marketing 138

Inkbot Design

OCTOBER 24, 2023

How to Set Branding Objectives for Business Success Setting the right branding objectives is crucial for any business looking to make its mark. But what exactly are branding objectives, and why do they matter? The key is ensuring these branding objectives align with and help accomplish your broader business goals.

Brand 86

Brand Branding Marketing Marketing 86

Inkbot Design

AUGUST 22, 2022

The 20 Best Retro Fonts For Vintage Branding. We love a good retro branding campaign because it has a timeless appeal. Whether rebranding your site or creating a fresh logo for your new venture, a retro font can help bring your brand's classic look to life. Some programs may not support OpenType features.

Fonts 96

Fonts Brand Branding Marketing 96

Inkbot Design

APRIL 11, 2023

How To Use Influencer Marketing To Boost A Brand The influencer marketing industry has never been stronger, and it's expected to grow considerably. Hubspot notes that 72% of Millennials and Gen Z social media users follow influencers on their preferred platforms. Understanding Brand Awareness So, what exactly is brand awareness?

Marketing 126

Marketing Marketing Brand Branding 126

Inkbot Design

NOVEMBER 18, 2022

7 Tactics for Building a Valuable and Memorable Brand. You must have a more attractive brand image in a highly competitive market. But a solid and memorable brand is just the opposite. When you think about how people build and market their brands, you're likely to consider the big names in media, advertising, and marketing.

Brand 98

Brand Branding Media Production 98

Noupe

NOVEMBER 24, 2020

Despite what some may think, brand awareness and brand equity aren’t the same. While brand awareness is how aware customers are of a brand, brand equity refers to customers’ perceived worth of the brand. Brand Awareness. What is brand awareness? Benefits of brand awareness.

Brand 113

Brand Branding Marketing Marketing 113

Graphic Design Junction

MARCH 25, 2024

Whether you’re designing a wedding invitation , a logo for a luxury brand, or a vintage-inspired poster , selecting the right script font can elevate your project from ordinary to extraordinary. Among the myriad of typographic styles available, the best script fonts stand out for their elegance, fluidity, and timeless appeal.

Fonts 102

Fonts Graphic Design Graphic Adobe 102

Inkbot Design

MAY 24, 2023

Storytelling in Design: Creating Brand Narratives That Resonate In a world saturated with advertisements and brand messages, capturing the attention and loyalty of consumers has become a formidable challenge. Are you aware that brand stories influence the purchasing decisions of about 68% of consumers ?

Brand 78

Brand Branding Advertising Advertising 78

Inkbot Design

SEPTEMBER 1, 2023

Colour Psychology in Branding: Crafting Emotional Palettes Can you think of colours associated with certain brands? Not only is every colour meaningful, but associating colours with your brand also helps it to stand out and be memorable. Many big brands use red as their logo colour, such as Coca-Cola and YouTube.

Brand 80

Brand Branding Marketing Marketing 80

Inkbot Design

JULY 17, 2023

Innovative Branding: Unleashing the Power of Creativity Today, we're diving headfirst into the captivating world of innovative branding and exploring how creativity can transform your brand into a force to be reckoned with. And that's where innovative branding swoops in to save the day.

Brand 67

Brand Branding Arts and Crafts Marketing 67

Inkbot Design

NOVEMBER 4, 2022

How To Be An In-Demand Creative Brand Designer. A brand designer creates the look of a company, product or even a person. Whether the design is in a logo, product packaging, advertising campaign or even a person's appearance, a brand designer creates the style. Do you want to become a creative brand designer?

Brand 72

Brand Branding Graphic Design Graphic 72

Inkbot Design

MAY 5, 2024

Take a minute: every logo, website, book cover, product package or advertisement you have ever seen was designed by someone who works in graphics design. These imaginative experts are like magicians with images; they can shape how we see brands and products – even whole concepts. Let's explore some popular specialisations in detail: 1.

Graphic Design 67

Graphic Design Graphic Freelance Freelance 67

Inkbot Design

MARCH 13, 2024

At its core, businesses strategically decide to redefine their brand identity and better connect with their target audience. Their current branding may have been outdated and failed to resonate anymore. An overhaul modernises the brand. This data will guide your new branding direction. The end goal?

Brand 97

Brand Branding Marketing Marketing 97

Inkbot Design

MAY 31, 2022

How To Increase Your Local Brand Awareness. Most people are familiar with the term “branding,” but the real power of branding is its ability to enhance our overall perception of a brand or product. Local businesses often feel that they're competing against national brands to win consumers' business.

Brand 105

Brand Branding Marketing Marketing 105

Inkbot Design

NOVEMBER 4, 2022

What is Brand Salience? + Brand salience, also known as brand awareness or preference, is the degree to which a consumer holds a favourable or unfavourable view of a brand. A brand is a unique business, product, or service. The most influential brands are the ones that evoke an emotional response in consumers.

Brand 72

Brand Branding Marketing Marketing 72

Inkbot Design

APRIL 20, 2024

Ethical Branding Many businesses believe that they sow the seeds of happiness, kindness, and well-being because they do ethical business. Branding matters, just like it does for any company looking to leave an endless impression. Branding matters, just like it does for any company looking to leave an endless impression.

Marketing 67

Marketing Marketing Media Brand 67

Inkbot Design

OCTOBER 7, 2023

Brand Equity in Marketing: Sustaining a Strong Brand Brand equity describes the additional worth that a famous brand brings compared to an unbranded product or service. This includes the reputation, perception and customer loyalty associated with a brand.

Marketing 52

Marketing Marketing Brand Branding 52