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Porto Rocha Porto Rocha is a New York-based agency that unites strategy and design to create work that evolves with the world we live in. Founders Felipe Rocha and Leo Porto have built something truly special—a studio that not only creates visually stunning work but also actively celebrates and amplifies diverse voices in design.
To achieve this, McDonald’s engaged Unimark International, a prominent design firm, to explore a comprehensive redesign of its packaging and signage. One of their primary focuses was on improving packaging and ensuring that signage across all locations maintained a consistent look and feel.
A bespoke font and hand-printed illustrations created using real potatoes take centre stage in the new designs. BrandOpus has refreshed the design of McCain Foods' whole GB and EU packaging portfolio, which now includes a new bespoke typeface and printed brand assets.
Every creative should know about these 25 design studios and learn from their inspiring work. In a world overflowing with creativity and design innovation, there are thousands of outstanding design studios to be inspired by. The studio fuses strategy with design to create dynamic and culturally relevant work.
But if you've spent more than five minutes in a meeting or scrolling through design briefs, you'll know there's a whole lexicon of tired, overused buzzwords that have lost all meaning. Strategy Quite a few creatives seem to be pushing back on the word "strategy," and who can blame them?
Creating a powerful brand with a unique visual identity requires more than just logo designs; it’s about building an emotional connection, crafting an impactful message, and visually representing values. Through strategic logo designs, which become symbols of the company’s voice, mission, and goals. But how is this achieved?
Typography is evolving rapidly, reshaping how we perceive and interact with digital designs. As we step into 2025, new trends are emerging to enhance user experience (UX) and interface (UI) design. Summary In 2025, typography takes center stage in UI design, focusing on modern trends like variable fonts and readability optimization.
The design industry is charging forward into 2025 with excitement and renewed purpose. From sustainability strategies and AI-driven creative processes to fostering new talent and redefining brand simplicity, these thought leaders have shared their visions and strategies for 2025 with us. Feeling uninspired? Take heart!
As 2024 wraps up, we’re on the cusp of entering 2025, a year set to see the immense impact of AI across all computing fields, particularly in web and graphic design. With these advancements, the graphic design trends continues to evolve, driven by new technology, cultural shifts, and bold ideas.
Alphabet's studio in Manchester The Manchester studio has been making waves since 2016 with its ideas-driven approach and a guiding principle inspired by legendary designer Saul Bass. The new designs looked to simplify and amplify its message "to clearly convey what makes Sova stand out in a saturated market," Mushtaq explains.
In the graphic design world, presenting your work effectively is crucial. These digital tools allow designers to showcase their creations in a realistic setting, making it easier for clients and stakeholders to visualize the final product. When selecting Photoshop mockups, consider the relevance of the mockup to your design.
Innovation is at the heart of this packaging solution, with an outer vessel designed to be on show in your home and inner packaging made from daisy seed paper that can be composted or watered to grow daisies. Daisyface collaborated with Blond for two years on everything from the initial strategy and research to manufacture.
From soft, retro-inspired illustrations to packaging that demonstrates the product's effects, Them 1888's new milk powder brand is set to stand out among competitors. Danish brand Them 1888 has set out to satisfy this demand with a fresh look for its powdered milk product Grow Up, designed by the Danish agency Simply.
M N Associates has rebranded Vietnam's national sneaker brand Biti's Hunter, introducing a completely new trademark, logotype, custom typeface, and holistic branding system designed to seamlessly bridge the physical and digital experience.
The project began in spring 2022 and is now coming to fruition as the first products featuring the new designs hit shelves in Sweden, Denmark, Norway and Finland. The work was carried out in partnership with Swedish design studio Bedow. Bedow's designers created a shape based on the superellipse that they dubbed "the plate".
Studying graphic design here can really kickstart your career in the industry as this list of influential alumni showcases. Loughborough University's BA (Hons) Graphic Design programme has long had a strong reputation. Loughborough isn't just one of the UK's most prestigious universities. If that doesn't instantly make you go 'Wow!',
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Whether youre promoting eco-friendly products or running a sustainable business, using well-designed organic posters, flyers, and social media graphics can help you connect with customers who value nature and health. These designs should reflect your brands commitment to sustainability while showcasing your products in a clean, appealing way.
The Singapore-based, sustainable beauty brand has a fresh look and strategy based on the idea of simple joy. The collaboration encompasses a comprehensive rebrand, including a new brand strategy, tone of voice, naming, brand world, packaging and website.
The 'less is more' concept is a powerful one in design. Corporate clients, in particular, may end up trying to cram multiple messages into one design; either to please all the competing parts of the business, or because they just lack focus concerning what their business is actully about. "One and 'Healthy skin is beautiful skin'.
Blending magical moments, science, storytelling and a hint of nostalgia, Almighty's designs position Joonbyrd at the forefront of the beauty and wellness industry. And Estée Lauder created a limited edition of its retro blue packaging in 2021 to celebrate its 75th anniversary, which sold out in days.
Red Antler used its expertise working with start-ups to design a category-disrupting dip for New York foodies. Red Antler strategy principal Rohan Krishnan says: "We couldn't resist the idea of introducing America to its next favourite dip. "We The new Labneh company hit shelves across NYC this September.
As head of design at Gretel NY , Dylan Mulvaney is the creative force behind brand identities for Apple, Netflix and Vice. Described by Gretel as "a low profile dude who has been behind some of our highest-profile work", Dylan's expertise lies in translating a brand's core values, strategy, and voice into striking visual executions.
Graphic design is typically about grids, order and visual organisation. So when the legendary Blue Note Jazz Club teamed up with a craft cocktail brand and tasting room, Wandering Barman, to create a new signature drink, that threw up an interesting design challenge.
Research and Strategy In developing a solution, People People carried out a market audit, and their designers identified two prevailing trends. Packagingdesign An overarching goal for the packaging was to feel fresh, vibrant and invigorating: attributes that align with the product.
That's the message that vegan and cruelty-free skincare brand Raw Perfection drives through its new identity, designed by Scandinavian consumer brand and design agency Everland. Since it was starting fresh with a new name, Raw Perfection needed help with everything from strategy to visual and verbal expression. "We
Designed by Kingdom & Sparrow, Delancia transforms South Portuguese wine into a design-driven celebration of landscape, culture, and everyday moments one illustrated bottle at a time. So they turned to Kingdom & Sparrow , the Cornwall branding studio whose designs for Peacock Cider we covered in August, to develop Delancia.
Its partnership with London-based branding and design studio Land of Plenty came about in 2018 when long-term clients of the studio, Yard Sale Pizza, asked them to design a sticker for their collaboration with Happy Endings. The scope of work entailed everything from packaging to website to signage, point of sale and merchandise.
Brand design agencies and branding studios will use brand guidelines templates to present their clients how to implement their new brand. The brand guidelines design has been made to have a flexible approach to client briefs making it completely ownable and simple to customize. 25 Black T-Shirt Mockups For Your T-Shirt Design.
We chatted with Ed Little, director of the London studio Regular Practice , about putting design at the heart of strategy, how the nature of branding is (fast) evolving, and what agencies need to do to keep up. Perhaps most importantly, Regular Practice also focuses on putting strategy at the heart of their design work.
Coley Porter Bell has unveiled its refresh of Jammie Dodgers' packaging, designed to bring consistency to the biscuit's portfolio and evolve some of its key assets. The global design studio has worked with Fox's Burton's Companies for several years, most recently on the packaging update for Maryland Cookies.
Brand concept The aim of Holiday Best is to reimagine package holidays, ushering in an era of tailor-made travel experiences that resonate deeply with the modern traveller's desire for personalisation, authenticity, and memorable moments for seasonal explorers and family holiday enthusiasts.
The iconic brand launched its first installation in Milan, Futurespective: Connected World , designed in collaboration with design studio NUOVA. To outfit the space, NUOVA designed custom furniture, like the oxblood red seating, a circular version of their Enzo table with a white Carrara marble top, and bespoke desk chairs.
Each brought their playful style to the product, packing the entire packagingdesign, campaign materials, and merchandise with a whole lot of punch. The 3D design was carried out by Matt Gilbert, with product photography by Emilia Cocking. They got to know our offering inside out and rebuilt our strategy from the ground up.
Philips / TP Vision We sat down with Katie Kubrak, a Central Saint Martins alumni and head of insight at Nirvana CPH, to discuss the future of packagingdesign. This question drives the work of Katie Kubrak, a designer specialising in CMF (Colour, Material, Finish) and material-first strategies.
The brief London design agency NotOnSunday was tasked with bringing the name, visual identity and packaging to life. When they approached us, they had already drafted a brand strategy through customer research and competitor reviews. The logo was designed and crafted over various stages.
Together, they worked to develop a visionary brand strategy that would embody their core values of compassion towards all dogs and cats. Brand strategy The company's goal was to create a brand identity system that exuded boldness, strength, contemporariness, and a touch of humour. Through this new brand identity system, HiRaw!
Art direction and colour palette The new brand was designed to be part of the Lost and Found family, but with its own unique personality. This direction informed fit-out details such as tiles, signage and surface colours, which immediately express a vibrant and fun personality characterised by bright hues and minimalist design.
To help create the brand, they approached Sydney-based design studio Universal Favourite. "It Brand concept Of course, brands in the fertility space are all designed to build trust in their medical expertise: that in itself is nothing new. Naming strategy Universal Favourite also helped the company settle on a name for the service.
Household brand Jaffa has launched a new identity designed by Earthling Studio as it moves into a new era of expansion and looks to enhance its digital presence. When explaining the new brand strategy, McDavid notes that "Jaffa has an undisputed reputation for producing the juiciest fruit", which is a clear signal of quality.
Enter Hopscotch – a community-oriented, fee-free platform designed to help startups and small businesses process their accounts. Speaking to Creative Boom, Motto co-founders Sunny Bonnell and Ashleigh Hansberger reveal that the CEO of Hopscotch reached out to them under the stealth name 'Zuro' to request their flagship brand package.
For those who share a love of graphic design and the British seaside, an inspiring walk around Blackpool this spring promises to uncover its hidden typographic gems. Inscribed, painted, or fabricated letterforms visually package our trip to the seaside and form the expected visual aesthetic.". There's plenty to see here yet, Stephen.".
Designer Ferran Feixas has worked with some of the industry's most iconic agencies, from Pentagram to Interbrand, Wolff Olins to Mother Design. In our exclusive interview, he shares his views on the positive influence of social media, how the pandemic broke down barriers, and the need to design sustainably. The Nue Co.
Modern creative Brand guidelines templates and Brand identity design for those who need a branding guide for a startup, business or rebranding company profile. An elegant and feminine document perfect for designers, photographers, lifestyle, fashion, beauty bloggers, creative businesses, make-up artists, and stylists.
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